Consultants Are Cashing in on the AI Boom

WSJ Tech News Briefing · Mar 10, 2026 · 10m

Consulting firms are striking a series of lucrative deals with AI giants like OpenAI and Anthropic in an effort to help other companies make use of the cutting edge tech. WSJ’s Allison Pohle shares what’s behind the trend. Plus, WSJ media reporter Alexandra Bruell explains why AI could be a surprising savior for local news. Isabelle Bousquette hosts.

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