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#227 Buy Now, Pay Later Is About to Blow Up (What This Means for eCommerce)
Buy Now, Pay Later is boosting conversions, but quietly destroying margins.
Buy Now, Pay Later looks like a conversion cheat code. Higher AOV. More checkouts. Fewer abandoned carts. But beneath the surface, BNPL is quietly bleeding eCommerce businesses dry.
In this episode of the High Voltage Business Builders Podcast, Neil breaks down what most sellers are missing. BNPL customers return products more often, cost more to serve, and come with higher transaction fees than credit cards. When payments fail, merchants still eat the fees, the shipping, and the inventory risk.
You’ll learn why BNPL…
The skinny
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