Latest / The Uplifters / The Midlife Fashionista
Transcript
- 0:00[music]
- 0:05SPEAKER_01: Hey, Uplifters, you know how much I love experimenting and trying new things.
- 0:09SPEAKER_01: It's how I build courage capital every day by testing and learning
- 0:13SPEAKER_01: and discovering what really works for me.
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- 0:36SPEAKER_01: But what I love most of all is that more than half of the products on the Join
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- 0:46SPEAKER_01: It's really like getting to be a part of someone's uplifting journey
- 0:50SPEAKER_01: while discovering great stuff for yourself.
- 0:53SPEAKER_01: And they do these terrific surprise boxes,
- 0:56SPEAKER_01: which make perfect effortless gifts for literally anyone on your list.
- 1:00SPEAKER_01: Because I mean, who doesn't love a little surprise in the mail?
- 1:05SPEAKER_01: Check out Join the Tribe and use code UPLIFTER20 for 20% off the website for your first order.
- 1:13SPEAKER_01: It's jointhetryb.com, T-R-Y-B.com.
- 1:20SPEAKER_02: Susan Kanoff really inspires me for so many reasons,
- 1:23SPEAKER_02: not the least of which is that she rose out of a very difficult young life with
- 1:30SPEAKER_02: a lot of adversity.
- 1:33SPEAKER_02: And she became a social worker and she has a very strong love of fashion.
- 1:38SPEAKER_02: She had social work clients coming into her office and she started to dress them
- 1:43SPEAKER_02: because they didn't have money for clothes.
- 1:45SPEAKER_02: So she started to style them with her own things.
- 1:48SPEAKER_02: And she ultimately turned that into a nonprofit that's now serving more than $5,000.
- 1:55SPEAKER_02: And she
- 2:03SPEAKER_02: does not let this stop her in any way.
- 2:06SPEAKER_02: I am just very inspired by her driver motivation.
- 2:10SPEAKER_02: She is a beautiful connector.
- 2:12SPEAKER_02: She brings women together.
- 2:13SPEAKER_02: She's an uplifter of the highest degree.
- 2:16SPEAKER_02: She champions women.
- 2:18SPEAKER_02: And so for those reasons...
- 2:20SPEAKER_02: Susan Kanoff is on my list and should
- 2:23SPEAKER_01: be on yours.
- 2:25SPEAKER_01: I'm Aransas Savas.
- 2:26SPEAKER_01: I've spent the last 20 years at the intersection of behavior change research
- 2:30SPEAKER_01: and coaching, helping midlife women do big, brave things.
- 2:35SPEAKER_01: One of the things I hear again and again from women who are going
- 2:38SPEAKER_01: through major pivots and changes is...
- 2:42SPEAKER_01: I don't know how to show up as my full self.
- 2:47SPEAKER_01: I feel like my body is changing.
- 2:49SPEAKER_01: I don't know how to dress it.
- 2:50SPEAKER_01: I feel like my needs and the way I spend my time is changing.
- 2:54SPEAKER_01: And I don't know how to embody who I'm becoming.
- 3:00SPEAKER_01: And I feel that every day.
- 3:02SPEAKER_01: I have very consciously created spaces and a wardrobe for this chapter and gone
- 3:09SPEAKER_01: through the messy divorce of giving away the clothes that felt like who I once was
- 3:18SPEAKER_01: and how I wanted to show up in the world.
- 3:21SPEAKER_01: And I also know that that way of being is a real privilege to get to have the choice
- 3:26SPEAKER_01: and About how to dress myself and how to show up in the world and to get to think
- 3:32SPEAKER_01: so consciously about what my clothes say about me,
- 3:35SPEAKER_01: which feels like the first creative act of every morning and the first moment
- 3:40SPEAKER_01: that I step into who I want to be for that day.
- 3:43SPEAKER_01: And yet there are so many around us who don't have that privilege.
- 3:46SPEAKER_01: And when it comes down to it,
- 3:48SPEAKER_01: our clothes signify our sense of self and how we feel about ourselves in
- 3:54SPEAKER_01: a given day.
- 3:55SPEAKER_01: Research often calls it enclosed cognition and tells us
- 4:00SPEAKER_01: that clothing doesn't just reflect how we feel,
- 4:02SPEAKER_01: but actually shapes how we think, how we perform and how we move through the world.
- 4:07SPEAKER_01: And whether you're a woman navigating midlife, We're just a woman navigating change in general.
- 4:12SPEAKER_01: That's a very big deal.
- 4:14SPEAKER_01: And it could be a real tool in our process of redefining ourselves
- 4:20SPEAKER_01: and reintroducing ourselves to the world.
- 4:23SPEAKER_01: My guest today is Susan Kanoff.
- 4:25SPEAKER_01: She probably knows more about this than anyone.
- 4:28SPEAKER_01: First of all, she is a well-known blogger and influencer.
- 4:31SPEAKER_01: You can find her under the handle The Midlife Fashionista.
- 4:34SPEAKER_01: Her work is so fun and so accessible and just like warm and inviting and I think
- 4:40SPEAKER_01: For all of us in midlife,
- 4:42SPEAKER_01: she's going to have so much to tell us about how we think about these new bodies
- 4:47SPEAKER_01: that we're trying to show up in the world in.
- 4:50SPEAKER_01: But she's also the founder of Uncommon Threads,
- 4:52SPEAKER_01: which is a nonprofit that empowers women in need through clothing,
- 4:56SPEAKER_01: personal styling, and confidence building.
- 5:00SPEAKER_01: And she's created Uncommon Closet,
- 5:02SPEAKER_01: which is a social entrepreneurial endeavor,
- 5:05SPEAKER_01: which is providing funding for Uncommon Threads.
- 5:10SPEAKER_01: She also co-founded Kicking Cancer and Heels on the heels
- 5:15SPEAKER_01: of her own cancer diagnosis in a search for community and connectivity
- 5:19SPEAKER_01: and impact there.
- 5:20SPEAKER_01: And that's a platform for women impacted by cancer.
- 5:23SPEAKER_01: She's a contributor to Midlife Private Parts,
- 5:26SPEAKER_01: which is where you may have heard of her either in the book or from Dina Aronson
- 5:30SPEAKER_01: who nominated her for the show.
- 5:32SPEAKER_01: She has so much to tell us today about courage, about transition, and yes...
- 5:39SPEAKER_01: Please join me in welcoming Susan Canoff to The Uplifters.
- 5:44SPEAKER_01: Susan, thank you so much for being here today.
- 5:47SPEAKER_00: Oh my gosh, I'm just blown away.
- 5:49SPEAKER_00: Wow.
- 5:50SPEAKER_00: I don't think I need to say much more.
- 5:51SPEAKER_00: I think you just covered it.
- 5:53SPEAKER_00: Wow.
- 5:54SPEAKER_00: I need you for marketing.
- 5:57SPEAKER_00: So nice to be here.
- 5:58SPEAKER_00: Thank you.
- 5:58SPEAKER_00: I'm really excited about our conversation.
- 6:00SPEAKER_01: I am so happy to be here with you and so grateful to Dina for introducing us.
- 6:05SPEAKER_01: You are such an uplifter in every way.
- 6:11SPEAKER_01: Thank you.
- 6:12SPEAKER_01: Thank you.
- 6:13SPEAKER_01: So honestly,
- 6:14SPEAKER_01: I feel like the worry for me was how do we talk about everything we need to talk
- 6:18SPEAKER_01: about with Susan in just 35 minutes when really I feel like we need
- 6:23SPEAKER_01: about six episodes here, one for each major chapter of this.
- 6:28SPEAKER_01: So we'll try our best to capture it and then just keep connecting from here.
- 6:33SPEAKER_01: So I know you started your career as a social worker.
- 6:37SPEAKER_01: And then founded the nonprofit.
- 6:40SPEAKER_01: So tell us a little bit about that journey and specifically the moments in
- 6:45SPEAKER_01: which you experienced some fear or doubt about that transition.
- 6:50SPEAKER_00: I was a social worker.
- 6:53SPEAKER_00: I ran up a federal program for low-income families to coach and move them out
- 6:57SPEAKER_00: of poverty over five to seven years.
- 7:00SPEAKER_00: It was a very long relationship that I had with my clients.
- 7:03SPEAKER_00: It was really special.
- 7:04SPEAKER_00: Most were single moms.
- 7:07SPEAKER_00: And during that time, this is probably around 2000, maybe 12 or 13.
- 7:14SPEAKER_00: I just honestly, I needed a fun outlet.
- 7:17SPEAKER_00: I needed something creative.
- 7:19SPEAKER_00: Not that my job wasn't fun, but it had its dark moments too.
- 7:22SPEAKER_00: And I just wanted something really light and fun and to make some extra money.
- 7:27SPEAKER_00: And so I love to dress my friends and one of them wanted me to dress her for a wedding.
- 7:31SPEAKER_00: So I did.
- 7:32SPEAKER_00: And her friends were asking if I could do it for them.
- 7:36SPEAKER_00: So one of the things about me is I kind of jump into situations sometimes
- 7:41SPEAKER_00: and I said, okay, I'll put cards together.
- 7:45SPEAKER_00: Like here I am, not an ounce of fashion background.
- 7:49SPEAKER_00: I did not know one designer from the other.
- 7:52SPEAKER_00: All I knew was like, what colors would look great on you at styles.
- 7:56SPEAKER_00: And I also had like the psychological piece
- 7:58SPEAKER_00: of understanding women's self-esteem issues and why we dress the way we do and all
- 8:03SPEAKER_00: that.
- 8:04SPEAKER_00: So I started this little business and within a pretty short time,
- 8:08SPEAKER_00: like within a year or two, I was styling for television.
- 8:12SPEAKER_00: I was a local style editor for a magazine.
- 8:15SPEAKER_00: I started my Instagram account because my private clients wanted inspiration.
- 8:20SPEAKER_00: They were saying to me,
- 8:22SPEAKER_00: can you just like post to social media every day what you're wearing so
- 8:25SPEAKER_00: that I can copy it?
- 8:27SPEAKER_00: So again, knowing nothing about social media, I was like, okay, sure.
- 8:32SPEAKER_00: Sure.
- 8:33SPEAKER_00: And I started that and it took off and I started getting a really nice following.
- 8:38SPEAKER_00: And I started working with brands like Chico's,
- 8:41SPEAKER_00: big brands being sent on trips and doing all kinds of fun things.
- 8:45SPEAKER_00: But what happened that was really pivotal was that my private styling clients wanted
- 8:52SPEAKER_00: a place to bring their products.
- 8:55SPEAKER_00: Clothes that they didn't want anymore.
- 8:56SPEAKER_00: And they wanted them to go directly to Women in Need.
- 8:59SPEAKER_00: They were tired of putting them in a bin or dropping them off at Savers or Salvation Army.
- 9:03SPEAKER_00: They wanted to know they were really being put to good use.
- 9:07SPEAKER_00: So again, I said, okay, bring them to my office.
- 9:12SPEAKER_00: And so I became like a drop-off center for clothes.
- 9:16SPEAKER_00: Luckily,
- 9:16SPEAKER_00: I had a very big office and I set up racks and Thought I was going
- 9:20SPEAKER_00: to actually get fired.
- 9:22SPEAKER_00: I'm just kidding.
- 9:23SPEAKER_00: But my director was having a heart attack.
- 9:25SPEAKER_00: She's like, what is happening?
- 9:27SPEAKER_00: I worked for a housing authority.
- 9:29SPEAKER_00: And she was like, this is not like clothes, what we do here.
- 9:33SPEAKER_00: This is housing and social services.
- 9:35SPEAKER_00: But she let me go with it.
- 9:37SPEAKER_00: And in 2000, it was either the end of 2015, I think it was,
- 9:45SPEAKER_00: It won a state award in Massachusetts for innovation, even though it was nothing.
- 9:50SPEAKER_00: It was just a closet in my office that was helping women when they were feeling down.
- 9:57SPEAKER_00: We would put a cute outfit together or they were going on a job interview.
- 10:01SPEAKER_00: I would help them put an outfit together from my little curated collection.
- 10:06SPEAKER_00: And it won this award.
- 10:07SPEAKER_00: And I was just like, oh, my God, like this is I don't even have a name for this.
- 10:11SPEAKER_00: This is just.
- 10:12SPEAKER_00: Clothes.
- 10:14SPEAKER_00: So in 2016, with my director's encouragement, she probably wanted me out of the office.
- 10:19SPEAKER_00: She probably wanted those clothes out.
- 10:21SPEAKER_00: Just kidding.
- 10:22SPEAKER_00: She really encouraged me.
- 10:24SPEAKER_00: Name was Kathy.
- 10:25SPEAKER_00: And she said, you really need to start a nonprofit.
- 10:29SPEAKER_00: So Uncommon Threads was born in the fall of 2016 in a small room in the back of
- 10:36SPEAKER_00: a mill building in Lawrence.
- 10:38SPEAKER_00: And Fast forward,
- 10:40SPEAKER_00: we are going on 10 years old in the fall and having a big celebration
- 10:45SPEAKER_00: to celebrate it.
- 10:47SPEAKER_00: And now we're serving from 400 women the first year we were in operation to
- 10:53SPEAKER_00: over 8,000 a year now.
- 10:58SPEAKER_00: And we went from 400 square feet of space to over 4,000 square feet of space.
- 11:03SPEAKER_00: It's grown and it stayed within the same space.
- 11:06SPEAKER_00: Back of the building in Lawrence.
- 11:08SPEAKER_00: So we are in the same location.
- 11:10SPEAKER_00: We just took over the whole wing of the building.
- 11:12SPEAKER_00: So it's been a wild ride, I'll tell you.
- 11:15SPEAKER_01: Oh my goodness.
- 11:17SPEAKER_01: What an extraordinary impact from one tiny decision.
- 11:21SPEAKER_00: Well, yeah.
- 11:22SPEAKER_00: And I think part of it is,
- 11:23SPEAKER_00: you know, it's good and bad about my personality is that sometimes I just do things.
- 11:29SPEAKER_00: And I think if I had thought about it too much,
- 11:31SPEAKER_00: you know, I had to take an early retirement from my job.
- 11:33SPEAKER_00: There were risks for sure.
- 11:36SPEAKER_00: But I just did it.
- 11:37SPEAKER_00: And I think sometimes that's what holds us back is overanalyzing and not
- 11:43SPEAKER_00: that you should just jump into everything.
- 11:45SPEAKER_00: But sometimes when we think about things too much, we find reasons not to do it.
- 11:49SPEAKER_00: Yeah.
- 11:50SPEAKER_00: So it's kind of a good and a bad treat.
- 11:52SPEAKER_01: I think that is absolutely true.
- 11:55SPEAKER_01: And I think if we can hear stories like yours too, it reminds us like, you know, what's right.
- 12:02SPEAKER_01: You knew this need was there.
- 12:03SPEAKER_01: And the thing I take from your description of it is you knew you'd figure it out.
- 12:09SPEAKER_01: And taking a we'll figure it out mindset is truly transformative because so much
- 12:17SPEAKER_01: of what we say to ourselves is, will I figure it out?
- 12:19SPEAKER_01: Can I figure it out?
- 12:21SPEAKER_01: And those questions are just really too impossible to ever answer.
- 12:25SPEAKER_01: And so then we stay stuck.
- 12:26SPEAKER_01: And so it is like if we find ourselves talking about doing something over and over
- 12:31SPEAKER_01: for years and not actually doing it,
- 12:35SPEAKER_01: I think we can just listen to you on repeat and just be like, okay.
- 12:38SPEAKER_01: We're just going to jump in, figure it out as we go.
- 12:42SPEAKER_00: You're passionate about it.
- 12:44SPEAKER_00: Life is short.
- 12:45SPEAKER_00: As far as I know, we're only here once.
- 12:47SPEAKER_00: Who knows?
- 12:48SPEAKER_00: But yeah, I mean, if you're not going to do it now, when are you going to do it?
- 12:54SPEAKER_00: And if it fuels you and lights you up, why are you not doing it?
- 12:59SPEAKER_01: Well,
- 12:59SPEAKER_01: and that question I think leads to the conversation about your cancer diagnosis
- 13:05SPEAKER_01: and how that shifted some of your thinking about the tenuousness of life,
- 13:11SPEAKER_01: about how temporary our possibilities to do big, brave things are.
- 13:16SPEAKER_00: Yeah, yeah, for sure.
- 13:18SPEAKER_00: It's taught me a lot about life.
- 13:21SPEAKER_00: One of the gifts, I guess, of cancer.
- 13:23SPEAKER_00: So I was diagnosed in 2018 with In the middle of a huge transition,
- 13:29SPEAKER_00: we were moving, we were building a house.
- 13:31SPEAKER_00: We had issues with the construction.
- 13:33SPEAKER_00: We were displaced for a year without all of our stuff and storage and no furniture
- 13:37SPEAKER_00: and blah, blah, blah.
- 13:39SPEAKER_00: And I had just started on Common Threads about a year and a half before.
- 13:43SPEAKER_00: So that was still, you know, kind of in a crazy place.
- 13:46SPEAKER_00: And I just kind of did this.
- 13:49SPEAKER_00: And I said, that's weird.
- 13:50SPEAKER_00: I have a lump on the back of my neck.
- 13:52SPEAKER_00: And It didn't go away.
- 13:54SPEAKER_00: I went to the doctors and the doctor said,
- 13:56SPEAKER_00: you're just biting something, it's a lymph node, no worries.
- 14:01SPEAKER_00: I got another one.
- 14:02SPEAKER_00: And again, do you have allergies?
- 14:04SPEAKER_00: It must be allergies.
- 14:05SPEAKER_00: Finally,
- 14:07SPEAKER_00: I went to someone who figured it out and I have chronic lymphocytic leukemia,
- 14:12SPEAKER_00: which is a treatable but not curable leukemia.
- 14:17SPEAKER_00: So in the beginning stages,
- 14:19SPEAKER_00: Many people like me, not everyone, but many people stay in a watch and wait.
- 14:24SPEAKER_00: We call it worry and wait.
- 14:26SPEAKER_00: You just are kind of the doctors are watching it, seeing what's going on.
- 14:31SPEAKER_00: And then when you get to a certain place,
- 14:34SPEAKER_00: kind of the whole picture lines up, you start treatment.
- 14:38SPEAKER_00: So in 2022 to 2023, I started a year-long treatment of infusions and an oral drug.
- 14:47SPEAKER_00: And this was hard.
- 14:49SPEAKER_00: I had to hire a director to take over the operations piece and kind of do the behind
- 14:53SPEAKER_00: the scenes.
- 14:53SPEAKER_00: It is what it is, right?
- 14:54SPEAKER_00: I mean, I got a bunch of awards.
- 14:57SPEAKER_00: I couldn't go to the ceremonies.
- 14:59SPEAKER_00: It was
- 15:19SPEAKER_00: It was tough, but I got out of it.
- 15:21SPEAKER_00: And to your point about life is short, and you honestly just don't know.
- 15:32SPEAKER_00: None of us know.
- 15:33SPEAKER_00: Cancer, no cancer.
- 15:34SPEAKER_00: We don't know what's going to happen in the next 10 seconds.
- 15:37SPEAKER_00: We don't know what's going to happen in the next year.
- 15:41SPEAKER_00: And so I'm someone who's really anxious, really anxious, and really fearful of life.
- 15:49SPEAKER_00: I mean, fearful of everything and whatever.
- 15:53SPEAKER_00: My husband calls me a whatever.
- 15:55SPEAKER_00: But cancer taught me to take a breath and kind of throw some self-talk in the air
- 16:03SPEAKER_00: and appreciate every day because, like I said, nobody knows.
- 16:09SPEAKER_00: I mean,
- 16:10SPEAKER_00: it was like just a meteor that dropped in the ocean that we all felt this huge boom
- 16:17SPEAKER_00: from here in Massachusetts a few weeks ago.
- 16:20SPEAKER_00: Nobody knows what's going to happen.
- 16:23SPEAKER_00: So seize the moment,
- 16:25SPEAKER_00: you know,
- 16:26SPEAKER_00: live life and appreciate it and do things that you feel really passionate about.
- 16:31SPEAKER_00: And yeah, it's not easy.
- 16:34SPEAKER_00: I say all this, but I have to push through.
- 16:36SPEAKER_00: I mean, I'm always, you know, oh, what if?
- 16:38SPEAKER_00: Let me Google.
- 16:39SPEAKER_00: I have this like weird symptom.
- 16:40SPEAKER_00: Let me go Google it.
- 16:41SPEAKER_00: You know, worst thing you can do.
- 16:44SPEAKER_00: Yeah.
- 16:44SPEAKER_01: Yeah.
- 16:46SPEAKER_01: Was there a point in there that you thought, okay, I can't do Uncommon Threads anymore?
- 16:51SPEAKER_01: I have to just focus on my health?
- 16:54SPEAKER_00: Yeah.
- 16:55SPEAKER_00: I mean, I ended up hiring a director.
- 16:58SPEAKER_00: I couldn't go in.
- 16:59SPEAKER_00: I knew I would always be involved,
- 17:01SPEAKER_00: but I had to kind of re-look at the situation and kind of pivot my job,
- 17:07SPEAKER_00: which had always been doing A lot of everything,
- 17:11SPEAKER_00: you know, into kind of funneling and into, okay, this is what I can do from home.
- 17:16SPEAKER_00: And, you know,
- 17:17SPEAKER_00: now the program's taken off and we have, we just hired a really wonderful director.
- 17:21SPEAKER_00: We had a transition, but now I'm able to get in there and to be a part of the magic.
- 17:26SPEAKER_00: And I don't go in every day, but at least once a week, twice a week.
- 17:30SPEAKER_00: And that's what I missed was being part of
- 17:34SPEAKER_00: that incredibly wonderful magical community,
- 17:38SPEAKER_00: which, Women supporting women is the best, as you know.
- 17:42SPEAKER_00: Absolutely.
- 17:43SPEAKER_00: What you're doing.
- 17:45SPEAKER_01: Well, and I think too,
- 17:47SPEAKER_01: it's like one of the questions I think we ask ourselves a lot is
- 17:50SPEAKER_01: a stalling technique or actually is a protective tactic is, is this the right time?
- 17:58SPEAKER_01: And I've been thinking so much about how it's just never the right time.
- 18:03SPEAKER_01: No, never, never.
- 18:06SPEAKER_00: Yeah, because look, things happen all the time.
- 18:10SPEAKER_00: Now, having said that, there are some times that truly aren't the right time.
- 18:16SPEAKER_00: Like if I was in cancer treatment, would I have started Uncommon Threads?
- 18:20SPEAKER_00: No.
- 18:22SPEAKER_00: But it wasn't an ideal time for me either.
- 18:24SPEAKER_00: I mean, when I started it, I'm not getting much of a pension from my job.
- 18:28SPEAKER_00: It was a financial hit.
- 18:30SPEAKER_00: It was giving up a job of almost 25 years.
- 18:34SPEAKER_00: But you have to make,
- 18:35SPEAKER_00: sometimes you just have to take a little leap and you have to take a chance.
- 18:39SPEAKER_01: Yeah.
- 18:40SPEAKER_01: We're never going to know all the answers.
- 18:42SPEAKER_01: And like you said, there will always be something.
- 18:47SPEAKER_01: And one of the things I think that's really interesting
- 18:49SPEAKER_01: about you is you have continually added pieces to your puzzle,
- 18:56SPEAKER_01: all in service of others, while also honoring different facets of yourself.
- 19:02SPEAKER_00: Yes, and kind of all having common threads.
- 19:06SPEAKER_00: Yes.
- 19:06SPEAKER_00: Because it's really all about empowering women.
- 19:09SPEAKER_00: Yeah.
- 19:09SPEAKER_00: Through different avenues,
- 19:11SPEAKER_00: through clothing,
- 19:12SPEAKER_00: low-income women,
- 19:13SPEAKER_00: helping them to feel strong and powerful,
- 19:16SPEAKER_00: helping everyone,
- 19:18SPEAKER_00: every woman through the midlife fashionista,
- 19:20SPEAKER_00: maybe making small shifts or getting an inspiration for an outfit or,
- 19:26SPEAKER_00: you know, sometimes I try to throw a little life Stuff in there too.
- 19:31SPEAKER_00: And the blogging, I haven't been great at blogging.
- 19:33SPEAKER_00: I took out a Substack thanks to our friend Dina.
- 19:37SPEAKER_00: And I love to write, but finding the time is always difficult.
- 19:41SPEAKER_00: But I find it easier to do my Substack than to actually blog.
- 19:46SPEAKER_00: And I don't know why.
- 19:48SPEAKER_00: I don't know.
- 19:49SPEAKER_00: There's no reason actually.
- 19:50SPEAKER_00: But I got my first paid subscriber.
- 19:53SPEAKER_00: And now that's really putting some pressure on me too.
- 19:58SPEAKER_00: You have to write a lot more.
- 20:00SPEAKER_00: So, but even through that,
- 20:02SPEAKER_00: like I've shifted a little bit to a little fashion tidbit at the end,
- 20:07SPEAKER_00: but talking about life stuff or,
- 20:11SPEAKER_00: you know, trying new things or, you know, whatever it is.
- 20:14SPEAKER_01: Oh, I love that.
- 20:15SPEAKER_01: Yeah.
- 20:16SPEAKER_01: And it's, I think, an opportunity to play while also finding your people.
- 20:21SPEAKER_01: And I'm like very, very big on Substack.
- 20:25SPEAKER_01: It's like my favorite place on the internet.
- 20:27SPEAKER_00: It's great.
- 20:29SPEAKER_01: Yeah.
- 20:30SPEAKER_01: Because we get more than just like glossed over, right?
- 20:33SPEAKER_01: You kind of get a more in-depth view of a person's perspective and it's really meaningful.
- 20:39SPEAKER_01: I'm glad you're there.
- 20:40SPEAKER_01: Thank you.
- 20:41SPEAKER_01: Let's talk a little bit more about the Midlife Fashionista.
- 20:44SPEAKER_01: I want to talk about the platform building piece of it
- 20:47SPEAKER_01: and like putting yourself out there and what that experience was like.
- 20:52SPEAKER_01: And then I also want to talk about clothes,
- 20:54SPEAKER_01: you know, as a 51 year old woman who has no idea what my body is doing.
- 20:59SPEAKER_01: Like I did my transition of my closet this weekend and I I have no idea now,
- 21:08SPEAKER_01: season to season, what will fit.
- 21:10SPEAKER_01: For 25 years, I knew that if it fit one summer, it was going to fit the next summer.
- 21:15SPEAKER_01: Now, it's not even like, oh,
- 21:17SPEAKER_01: these clothes are bigger or smaller because it has nothing to do actually
- 21:20SPEAKER_01: with size anymore.
- 21:21SPEAKER_01: It's like, oh, weird.
- 21:23SPEAKER_01: This dress that was too small last year fits now.
- 21:26SPEAKER_01: These pants that were too big last year are too small.
- 21:30SPEAKER_01: Like, I don't know.
- 21:31SPEAKER_01: I know.
- 21:31SPEAKER_01: It's bonkers.
- 21:32SPEAKER_01: It is a total mystery every time.
- 21:34SPEAKER_01: Yeah.
- 21:35SPEAKER_00: Wait, wait till you're 60s.
- 21:38SPEAKER_00: I hate to tell you, but it doesn't get any better.
- 21:40SPEAKER_00: It's good we shop at Goodwill.
- 21:41SPEAKER_00: I mean, I'm the same weight.
- 21:43SPEAKER_00: My weight does not shift much.
- 21:44SPEAKER_00: However, everything does shift and the clothes don't fit.
- 21:49SPEAKER_00: Month to month, sometimes I'm trying things on.
- 21:51SPEAKER_00: I'm like, I just wore this last month.
- 21:53SPEAKER_00: Why is it not doing what it's supposed to do?
- 21:56SPEAKER_00: So just like life, right?
- 21:59SPEAKER_00: Everything in life, we evolve, our bodies evolve, things change.
- 22:04SPEAKER_00: Staying stuck in the, it used to fit.
- 22:07SPEAKER_00: I used to love this.
- 22:09SPEAKER_00: It used to light me up when I wore this.
- 22:12SPEAKER_00: If it's not doing that now, get rid of it.
- 22:15SPEAKER_00: It's not doing you any favors,
- 22:17SPEAKER_00: like emotionally beating yourself up every time you look at something
- 22:21SPEAKER_00: or like I spend so much money on it.
- 22:22SPEAKER_00: So I have to keep it.
- 22:23SPEAKER_00: It's just taking up room in your closet.
- 22:26SPEAKER_01: How long do you save things?
- 22:28SPEAKER_01: Because my thing right now is I'm like, I'm saving them.
- 22:33SPEAKER_01: Put away.
- 22:34SPEAKER_01: So they're not in my view,
- 22:35SPEAKER_01: but I don't think I can get rid of anything because I have no idea what's going
- 22:39SPEAKER_01: to fit next month.
- 22:41SPEAKER_01: Because it's not even, like I said, it's not bigger or smaller.
- 22:43SPEAKER_00: I guess it depends.
- 22:44SPEAKER_00: If you think you are going to get back into it and you really love it
- 22:49SPEAKER_00: and you know you're going to wear it, that's one thing.
- 22:53SPEAKER_00: For me at 64, it's really not going to...
- 23:00SPEAKER_00: I'm not gonna get back into it.
- 23:02SPEAKER_00: If my rear end looks terrible in it now, like it's not gonna look any better at 65 or 66.
- 23:10SPEAKER_00: And I work out.
- 23:10SPEAKER_00: I mean, I'm not like a heavy hardcore exerciser,
- 23:14SPEAKER_00: but I do exercise, I am active, but your body changes and it's a natural thing.
- 23:22SPEAKER_00: So to your question,
- 23:24SPEAKER_00: if you really think it is going to fit at some point,
- 23:28SPEAKER_00: Then put it in a box in the basement with a question mark on it or
- 23:32SPEAKER_00: in another closet.
- 23:33SPEAKER_00: Revisit it in a couple of months.
- 23:35SPEAKER_00: And you love it.
- 23:36SPEAKER_00: That's the other point.
- 23:38SPEAKER_00: You absolutely love it.
- 23:39SPEAKER_00: If it's like, well, it's okay.
- 23:40SPEAKER_00: I might need it.
- 23:42SPEAKER_01: Or just regret because you purchased something you don't need.
- 23:44SPEAKER_00: Yeah.
- 23:45SPEAKER_01: Yeah.
- 23:46SPEAKER_00: But, you know, keeping the things just in case is not usually working.
- 23:53SPEAKER_01: Yeah.
- 23:53SPEAKER_01: Yeah.
- 23:54SPEAKER_01: Unfortunately.
- 23:55SPEAKER_01: Unfortunately.
- 23:57SPEAKER_01: That's good advice.
- 23:58SPEAKER_00: It's okay because then you can buy something
- 24:00SPEAKER_01: that does, right?
- 24:00SPEAKER_01: That's right.
- 24:01SPEAKER_01: And there's room.
- 24:02SPEAKER_01: I have a very small closet and I actually really love that
- 24:05SPEAKER_01: because it's this great forcing function.
- 24:07SPEAKER_01: There are only so many dresses I can fit in eight inches or whatever.
- 24:13SPEAKER_00: I kind of wish I had the same issue.
- 24:18SPEAKER_00: It's like a handbag.
- 24:20SPEAKER_00: The bigger you go, the more you keep stuffing into it.
- 24:23SPEAKER_01: Yes.
- 24:24SPEAKER_01: Yeah.
- 24:25SPEAKER_01: That's why I try not to have shelves.
- 24:27SPEAKER_01: And my house,
- 24:28SPEAKER_01: because I feel like you just end up with more stuff because there's a place
- 24:31SPEAKER_01: to put it.
- 24:32SPEAKER_01: Very important topic.
- 24:34SPEAKER_00: Yeah, it is.
- 24:35SPEAKER_00: You know,
- 24:36SPEAKER_00: and it makes us feel,
- 24:37SPEAKER_00: when we have too much clutter, we feel like cluttered in it and it causes anxiety.
- 24:41SPEAKER_01: Yeah.
- 24:42SPEAKER_01: Well, it's also holding on to the past instead of creating space for the future.
- 24:46SPEAKER_01: That's right.
- 24:47SPEAKER_01: That's right.
- 24:48SPEAKER_01: So talk to me about building your platform.
- 24:51SPEAKER_01: How old were you when you started Midlife Fashion Isis?
- 24:55SPEAKER_00: I think I started it in 2014.
- 25:00SPEAKER_00: So I am 64 now.
- 25:03SPEAKER_00: So it's been years.
- 25:07SPEAKER_00: And like I said,
- 25:08SPEAKER_00: it just kind of happened organically
- 25:10SPEAKER_00: because my wardrobe clients wanted some visuals.
- 25:12SPEAKER_00: They wanted to know if they could copy day to day, like a little lookbook, you know?
- 25:17SPEAKER_00: And oh my God, I looked back at some of my earlier photos.
- 25:20SPEAKER_00: They were so amazing.
- 25:22SPEAKER_00: I was taking them in like a narrow over-the-door mirror on my closet.
- 25:28SPEAKER_00: So like the photos were all really narrow, like none of them filled the square.
- 25:33SPEAKER_00: They were really bad.
- 25:35SPEAKER_00: And then as I started to grow a little bit more and I started
- 25:40SPEAKER_00: to actually get brand deals,
- 25:42SPEAKER_00: I worked with some photographers or I'd get my husband to take outdoor photos
- 25:47SPEAKER_00: or someplace else.
- 25:48SPEAKER_00: But it really...
- 25:50SPEAKER_00: Like most things in my life, just kind of, you know, happened organically.
- 25:54SPEAKER_00: It wasn't anything I planned on.
- 25:56SPEAKER_00: It just happened.
- 25:59SPEAKER_00: And, you know, I've had a lot of fun with it.
- 26:01SPEAKER_00: And I have met so many incredible women like you.
- 26:05SPEAKER_00: And others,
- 26:06SPEAKER_00: you know,
- 26:06SPEAKER_00: across the country,
- 26:07SPEAKER_00: every time we go on a trip, I meet someone that I met through Instagram.
- 26:11SPEAKER_00: We just went to Ireland a few months ago and I met someone in Dublin who had been following me.
- 26:17SPEAKER_00: We became friends and we got together.
- 26:19SPEAKER_00: Yeah.
- 26:20SPEAKER_00: I mean, it's been an amazing experience.
- 26:23SPEAKER_00: And even through my treatment,
- 26:24SPEAKER_00: the year of treatment that I had,
- 26:27SPEAKER_00: oh my God,
- 26:27SPEAKER_00: I connected with so many women who were also going through cancer treatment
- 26:31SPEAKER_00: or had been through treatment and We supported each other.
- 26:35SPEAKER_00: We helped each other.
- 26:36SPEAKER_00: It was amazing.
- 26:39SPEAKER_01: So I think the reason a lot of people don't put themselves out there,
- 26:42SPEAKER_01: even if they feel like, oh,
- 26:43SPEAKER_01: I have this vision or I have this thing I want to say,
- 26:45SPEAKER_01: is because they're concerned about other people's opinions.
- 26:48SPEAKER_01: And they're like, oh,
- 26:49SPEAKER_01: I'm going to do it wrong or people are going to judge me and think I'm too much
- 26:53SPEAKER_01: or I'm like too big for my britches or show-offy or whatever.
- 26:59SPEAKER_01: Did you have any of those fears or were you just like, yeah, I'm just going to post a picture?
- 27:03SPEAKER_01: I didn't have...
- 27:05SPEAKER_00: So much the fears at first, I was very self-critical.
- 27:08SPEAKER_00: I mean, I'm a very self-critical person.
- 27:11SPEAKER_00: So I knew the photos weren't great, but I didn't know how to take photos.
- 27:14SPEAKER_00: I didn't know about lighting.
- 27:15SPEAKER_00: I didn't know about any of that.
- 27:17SPEAKER_00: But I've had a bunch of really negative comments, not so much lately, but in the past.
- 27:25SPEAKER_00: Come on, honey, that skirt's a little too short for someone your age or...
- 27:31SPEAKER_00: You know, making a very negative comment about, you know, isn't it time you cut your hair?
- 27:36SPEAKER_00: And my granddaughter yesterday said to me, and it probably is true, she said, she calls me Susu.
- 27:42SPEAKER_00: And she said, Susu, I think it's time you got a haircut.
- 27:49SPEAKER_00: So maybe it is.
- 27:50SPEAKER_00: But who is, and besides my granddaughter, who are we to tell each other?
- 27:57SPEAKER_00: Like, if I like my hair long, I'm going to wear my hair long.
- 28:00SPEAKER_00: So you don't like it, but you know, that's my choice, not yours.
- 28:04SPEAKER_00: And if you don't like the way I look on my grid, then follow me.
- 28:07SPEAKER_00: I don't care.
- 28:09SPEAKER_00: Follow someone with short ear.
- 28:10SPEAKER_00: I mean, you know, but yeah, I've had plenty of those moments.
- 28:15SPEAKER_00: And my son,
- 28:17SPEAKER_00: one really bothered me and I won't go into it,
- 28:19SPEAKER_00: but it was kind of a political thing, a statement that I made and I got bashed.
- 28:25SPEAKER_00: And my son said to me, you just hold your head high.
- 28:29SPEAKER_00: And tomorrow you just post fashion again.
- 28:32SPEAKER_00: And so I try to take his advice when I, you know, get a negative comment.
- 28:37SPEAKER_00: I'm just like, well, sorry, I don't like it.
- 28:40SPEAKER_00: Don't follow me.
- 28:43SPEAKER_00: Don't look.
- 28:43SPEAKER_00: Scroll by me.
- 28:44SPEAKER_00: Yes.
- 28:45SPEAKER_01: Yeah.
- 28:46SPEAKER_01: I love that.
- 28:46SPEAKER_01: And I think that's probably a good mindset for everything we do in life
- 28:49SPEAKER_01: where we're worried about other people's opinions.
- 28:52SPEAKER_01: Then I think all these things, right,
- 28:53SPEAKER_01: when we talk about them, though,
- 28:55SPEAKER_01: we're able to find our way out of our own heads and out of our own fears
- 28:59SPEAKER_01: by saying like, hey, do you feel this way too?
- 29:02SPEAKER_01: Yes.
- 29:03SPEAKER_01: And then we say, oh, okay, well, Susan, I see her doing all these amazing things.
- 29:08SPEAKER_01: And I understand that,
- 29:09SPEAKER_01: yeah, she's had this fear as well or this worry as well that she's self-critical.
- 29:14SPEAKER_01: All right, maybe I can do this as a self-critical person.
- 29:18SPEAKER_01: And like, look at Susan.
- 29:20SPEAKER_01: She was self-critical.
- 29:21SPEAKER_01: She went and did the thing.
- 29:23SPEAKER_01: She figured it out.
- 29:24SPEAKER_01: She's had all this impact.
- 29:25SPEAKER_01: I want to have impact, right?
- 29:26SPEAKER_01: So we create these models of belief and we shift our own sense of capability.
- 29:32SPEAKER_00: I am still so self-critical.
- 29:34SPEAKER_00: I still worry, but not as much, which is I think that's the other thing.
- 29:40SPEAKER_00: If you can recognize in yourself that I've taken a little baby step here,
- 29:44SPEAKER_00: like I'm not as self-critical as I was when I was 30 or 40.
- 29:49SPEAKER_00: That's a good thing, right?
- 29:50SPEAKER_00: Because none of us are perfect.
- 29:51SPEAKER_00: No one's going to, I don't care who it is.
- 29:54SPEAKER_00: No one is 100% confident.
- 29:56SPEAKER_01: Maybe especially the people who look the most confident.
- 29:59SPEAKER_01: Totally.
- 30:00SPEAKER_01: Yes.
- 30:01SPEAKER_01: So I know when Dina introduced us, she was like, this one, like no brainer, total uplifter.
- 30:08SPEAKER_01: You're going to love her.
- 30:09SPEAKER_01: Your audience is going to love her.
- 30:11SPEAKER_01: And obviously Dina is all-knowing and was right.
- 30:15SPEAKER_01: So who would you like to nominate for The Uplifters?
- 30:18SPEAKER_00: I would like to nominate my Kicking Cancer in Heels partner,
- 30:23SPEAKER_00: co-founder,
- 30:24SPEAKER_00: Michelle Nadine Baker, who is an incredible patient advocate, And had to pivot.
- 30:31SPEAKER_00: And so, you know,
- 30:32SPEAKER_00: she had a huge job in communications, huge,
- 30:36SPEAKER_00: and got diagnosed with my cancer and had to pivot and use her communication skills
- 30:42SPEAKER_00: in the cancer field.
- 30:44SPEAKER_00: And so she runs numerous groups.
- 30:47SPEAKER_00: She interviews famous doctors.
- 30:50SPEAKER_00: She's incredible.
- 30:52SPEAKER_00: But the most incredible part about her is that she will help anyone who needs it,
- 30:57SPEAKER_00: who's going through cancer.
- 30:59SPEAKER_00: You can email or you can text her.
- 31:02SPEAKER_00: She's just always there.
- 31:04SPEAKER_00: So she's an incredibly giving human being.
- 31:07SPEAKER_00: Wow.
- 31:07SPEAKER_00: Even though she's going through it herself.
- 31:10SPEAKER_01: We're going to have to introduce her to Rebecca Bloom,
- 31:13SPEAKER_01: who just wrote When Women Get Sick and is another patient advocate.
- 31:18SPEAKER_01: And I feel like, again, two women who could take over the world.
- 31:20SPEAKER_01: You are such a connector.
- 31:23SPEAKER_01: It's such a delight.
- 31:25SPEAKER_01: It's like,
- 31:26SPEAKER_01: I think that's one of my favorite things about being in midlife is like,
- 31:29SPEAKER_01: whatever we've been up to, we've accumulated a whole wealth of resources.
- 31:33SPEAKER_01: And then it's like,
- 31:35SPEAKER_01: what if we start like sharing them and all getting stronger
- 31:39SPEAKER_01: and getting better resourced by sharing,
- 31:42SPEAKER_01: whether it's,
- 31:42SPEAKER_01: you know, you know a lot about law or cancer or whether it's tactical information.
- 31:48SPEAKER_00: Doesn't it just feel so good to support each other at this stage in our life?
- 31:53SPEAKER_00: You know,
- 31:54SPEAKER_00: it's no longer that I don't feel it anyway,
- 31:56SPEAKER_00: you know,
- 31:57SPEAKER_00: competing or like,
- 31:59SPEAKER_00: you know, me and girls, it's just like, let's just, let's just help each other.
- 32:02SPEAKER_00: This is an amazing thing.
- 32:03SPEAKER_00: I love seeing another woman's success.
- 32:05SPEAKER_00: Like that makes me so happy.
- 32:07SPEAKER_01: Same.
- 32:08SPEAKER_01: We all rise higher together.
- 32:10SPEAKER_01: I also, to that effect,
- 32:12SPEAKER_01: one of the things I ask every guest,
- 32:14SPEAKER_01: because as Uplifters, we love nothing more than supporting Uplifters.
- 32:18SPEAKER_01: How can we lift up you, Uncommon Threads and your work?
- 32:23SPEAKER_01: Oh, that's so sweet.
- 32:24SPEAKER_00: Well, I would love if you would follow Uncommon Threads on social media.
- 32:31SPEAKER_00: We're at Uncommon Threads Boutique.
- 32:33SPEAKER_00: You can check out the website, UncommonThreads.org.
- 32:37SPEAKER_00: And we have this huge birthday bash coming up in the fall.
- 32:41SPEAKER_00: And we need to raise a significant amount of money to keep the program going.
- 32:45SPEAKER_00: If anyone is in the greater Boston area or if it's a drive or train ride or whatever
- 32:51SPEAKER_00: and you want to come,
- 32:53SPEAKER_00: it's going to be on September 17th in the evening in North Andover, Massachusetts.
- 32:57SPEAKER_00: Everything's on the website.
- 32:59SPEAKER_00: And we're looking for sponsors.
- 33:01SPEAKER_00: So businesses who would like to sponsor And be a part of this incredible event and community.
- 33:08SPEAKER_00: And auction items too, silent auction items.
- 33:10SPEAKER_00: So that'd be great.
- 33:12SPEAKER_00: Amazing.
- 33:12SPEAKER_00: Amazing.
- 33:13SPEAKER_01: Well, count me in to Donate Coaching.
- 33:16SPEAKER_01: And we have a bit of a community fund in that all of my paid subscribers,
- 33:23SPEAKER_01: all of that money goes into a community fund that we use to make donations
- 33:28SPEAKER_01: to Uplifters and the nonprofits that...
- 33:32SPEAKER_01: They lead or are a part of and buy books of our guests.
- 33:37SPEAKER_01: And so I will make a donation on behalf of The Uplifters as well to Uncommon Threads.
- 33:42SPEAKER_00: Thank you so much.
- 33:44SPEAKER_00: And I would love it if you're ever in the area
- 33:47SPEAKER_01: to come by a video tour.
- 33:48SPEAKER_01: I would love that.
- 33:49SPEAKER_01: It would be so much fun to meet you.
- 33:52SPEAKER_01: And I'm so grateful for your time.
- 33:54SPEAKER_01: So grateful for what you're doing.
- 33:55SPEAKER_01: And I really do believe that The work that you're doing is changing generations.
- 34:01SPEAKER_01: That these women, my mother was a victim of domestic abuse for many years.
- 34:07SPEAKER_01: And I think like,
- 34:08SPEAKER_01: what if somebody had been able to reach her and say,
- 34:12SPEAKER_01: Hey, let's give you a sense of dignity and a reminder of who you are.
- 34:16SPEAKER_01: It could have changed the trajectory of her life too.
- 34:20SPEAKER_01: So just incredibly grateful for the lasting work that you do and
- 34:24SPEAKER_01: the way it must ripple through generations.
- 34:27SPEAKER_01: And I look forward to following along and hearing more and more stories of
- 34:32SPEAKER_01: that work,
- 34:32SPEAKER_01: but also the fashion inspo because it's all connected and look forward to more.
- 34:38SPEAKER_01: Thank you for being here, Susan.
- 34:39SPEAKER_00: Thank you.
- 34:40SPEAKER_00: This is wonderful.
- 34:41SPEAKER_00: Thank you.
- 34:44SPEAKER_01: Thank you for listening to The Uplifters Podcast.
- 34:47SPEAKER_01: If you're getting a boost from these episodes,
- 34:50SPEAKER_01: please share them with The Uplifters in your life and then join us in conversation
- 34:56SPEAKER_01: over at theuplifterspodcast.com.
- 34:59SPEAKER_01: Head over to Spotify,
- 35:01SPEAKER_01: Apple Podcasts,
- 35:02SPEAKER_01: or wherever you get your podcasts and like, follow, and rate our show.
- 35:08SPEAKER_01: It'll really help us connect with more uplifters and it'll ensure you never miss one
- 35:14SPEAKER_01: of these beautiful stories.
- 35:17SPEAKER_03: Big love.
- 35:19SPEAKER_03: Painted water sunshine with rosemary and tongue.
- 35:24SPEAKER_03: Dwell in the perplexing though you find it vexing.
- 35:29SPEAKER_03: Toss a star and hover.
- 35:30SPEAKER_03: Be your own best lover.
- 35:33SPEAKER_03: Relish in a new prime.
- 35:36SPEAKER_03: Plant a tree in springtime.
- 35:38SPEAKER_03: Dance with idle hindsight.
- 35:40SPEAKER_03: Bring the sun to twilight.
- 35:44SPEAKER_03: Lift you up.
- 35:45SPEAKER_03: Whoa-oh-oh-oh-oh.
- 35:48SPEAKER_03: Lift you up.
- 35:49SPEAKER_03: Lift you up.
- 36:19SPEAKER_03: Beautiful.
- 36:21SPEAKER_03: I cried.
- 36:25SPEAKER_03: It's that little thing you did with your voice.
- 36:30SPEAKER_03: Right, in the pre-chorus, right?
- 36:32SPEAKER_03: I was like... Mommy, stop crying.
- 36:36SPEAKER_03: Mommy, stop crying.
- 36:37SPEAKER_01: You're disturbing the peace.