Latest / Bulletproof Screenwriting™ Podcast / BPS 361: How to Squeeze Money Out of Your Indie Film with Patrick Solomon
Transcript
- 0:03You are listening to the IFH podcast Network. For more amazing filmmaking and screenwriting
- 0:08podcasts, just go to ifahpodcastnetwork dot com. Welcome to the Bulletproof Screenwriting Podcast,
- 0:14Episode number three sixty one. We must be willing to get rid of
- 0:18the life we've planned so as to have the life that is waiting for us.
- 0:23Joseph Campbell broadcasting from a dark, windowless room in Hollywood when we really
- 0:28should be working on that next draft. It's the Bulletproof Screenwriting Podcast, showing
- 0:33you the craft and business of screenwriting while teaching you how to make your screenplay
- 0:37bulletproof. And here's your host, Alex Ferrari. Welcome, Welcome to another
- 0:43episode of the Bulletproof Screenwriting Podcast. I am your humble host Alex Ferrari.
- 0:48Now, today's show is sponsored by Bulletproof script Coverage. Now. Unlike other
- 0:53script coverage services, Bulletproof Script Coverage actually focuses on the kind of project you
- 1:00are and the goals of the project you are, So we actually break it
- 1:03down by three categories micro budget, indie film, market and studio film.
- 1:07There's no reason to get coverage from a reader that's used to reading tempole movies.
- 1:11When your movie is going to be done for one hundred thousand dollars,
- 1:15and we wanted to focus on that. At Bulletproof Script Coverage, our readers
- 1:18have worked with Marvel Studios, CIA, WME, NBC, HBO, Disney,
- 1:23Scott Free, Warner Brothers, The Blacklist, and many many more.
- 1:26So if you need your screenplay or TV script covered by professional readers, head
- 1:33on over to covermiscreenplay dot com. Well, guys, I am excited for
- 1:38today's episode. We have filmmaker and film entrepreneur Patrick Solomon, who is the
- 1:45director of the wildly celebrated film Finding Joe. Now Finding Joe is an exploration
- 1:53of Joseph Campbell's studies and the hero's journey. And I watched this film years
- 1:57ago and loved it, and I just saw it pop up here and there
- 2:01and constantly being seen in Netflix and all these other streaming services and platforms,
- 2:08and I always wondered how Patrick, you know, was doing with the film.
- 2:13And I come to find out that Patrick read a rise of the Film
- 2:16Entrepreneur and was super stoked about what it had to say and how it could
- 2:22help his film continue to make money years after its release. So in this
- 2:28episode, Patrick and I get into it and we start talking about how the
- 2:34film came to be, what he did right, what he did wrong when
- 2:38he released it originally, what his distribution journey has been, and how the
- 2:43film entrepreneur method is being used to squeeze every last drop of revenue out of
- 2:50this film and helping it find a new audience and being of value to that
- 2:54audience, which is always the key to getting any money and any rev you
- 3:00from a film providing massive amounts of value to your audience. So, without
- 3:06any further ado, please enjoy my conversation with Patrick Solomon. I like the
- 3:10welcome to show, Patrick Solomon. Man, Hey, Patrick, how you
- 3:13doing brother? What's happening? Thank you for having me? Oh, thank
- 3:16you for coming on the show. Man. I am a big fan of
- 3:21your film Finding Joe, and I saw it years ago when it first came
- 3:25out, and I actually have gone back to it a bunch of times because
- 3:29it's just it's like a warm cup of like coffee or like, you know,
- 3:34something like a piece of apple. Piet just very comforting. It's a
- 3:37very comforting film. It's comforting because it's very hopeful. It's a very hopeful
- 3:43film, and it's just very well executed, and it was unlike anything I'd
- 3:47seen before that time or honestly since talking about the work and life of Joseph
- 3:54Campbell, but like more of his theories and stuff. But we're gonna get
- 3:58into it, We're gonna get into finding Joe. But first and FOREM,
- 4:00how did you get into the film business? Let's see, I got into
- 4:02the film business at a really young age. I was just into it right,
- 4:09right, and out of high school, I started shooting on Super eight
- 4:14film just to date myself, and I started shooting stuff that I was into,
- 4:16like skateboarding and snowboarding. And right when snowboarding was first becoming snowboarding,
- 4:24right, you couldn't really go anywhere except for like three places. Once again
- 4:27dating myself, I said, okay, let's make a snowboard film. And
- 4:32then some sponsors at the time came out and said, okay, well we'll
- 4:34find that, and I started shooting snowboard films and that was it. Man,
- 4:40I was like, I'm off to the races. This is what I'm
- 4:42going to do for the rest of my life. Very cool. And you
- 4:45and you worked in the commercials, right, So in the summertimes, I
- 4:48would come back to LA and I'd work as a production assistant in commercials.
- 4:51So my contacts grew in commercials. And somebody was like, hey, you're
- 4:56doing these snowboard films, would you be interested in shooting any commercials? And
- 5:00I said, yeah, I do that, And so I started shooting commercials
- 5:02and I was like, this is great. I'm going to do this for
- 5:04the rest of my life. And so and so I had a you know,
- 5:09I was off to a commercial career's commercial director and that was a different
- 5:14time because you and I are similar vintages. So I remember when there was
- 5:19just money flowing into commercials, blowing, blowing. You would have half a
- 5:26million, like rain, half a million here, million plus their campaigns.
- 5:30It was it was insane. Uh. And I was in I was in
- 5:35South Florida during that time, and and so I was I was working with
- 5:39some of the big commercial houses down there, and I just saw it was
- 5:43just it was the nineties like it it was. I wasn't. I got
- 5:46into it at like late nineties, like ninety six, ninety seven. I
- 5:50got my start there and then and then yeah, I just I worked all
- 5:56the way through to when I when I started making Finding Joe which was two
- 6:00thousand and nine. Yeah, that's yeah, and that's ah. It's a
- 6:04commercial work and if anyone listening right now, it's not nearly as easy to
- 6:09get into the commercial world anymore as it used to be, So I would
- 6:14I would back that up. It isn't It isn't right because if you're young
- 6:17and you're just starting out and you can afford to you know, if you
- 6:23if you're in your twenties, especially, you know, you don't have a
- 6:25relationship, you don't have a kid, you don't have a lot of commitments
- 6:27like a mortgage, You can just go out and shoot whatever you want it
- 6:30might be. To get paid is a lot harder. But to get a
- 6:32client and just they have to shoot some cool stuff for free and build a
- 6:36real that's absolutely easier. Oh yeah, yeah, free free services are always
- 6:41easy to sell. That's not I think in any decade it's a very simple,
- 6:46easy process, is speaking. But yeah, I'm just like to get
- 6:50back up to like the the David Fincher style budgets and the Michael Bay budgets
- 6:56back in the eighties and nineties. Never coming back. Oh my god,
- 7:00those days, man, I just remember those like not coming back like propaganda
- 7:05days. Remember the propaganda days. Oh yeah, yeah, I worked for
- 7:08them that you worked for probably, I mean, I was my one of
- 7:11my best friends worked in the vault at Propaganda. So he would send me.
- 7:15He would send me vhs as a Fincher, Bay, Gondry, Jones.
- 7:19He just send me their reels and before the internet really, so I
- 7:25would see all their demos and short films and oh it freaking awesome, dude.
- 7:29It was a different world, different world world. So then you got
- 7:34out of the commercial world for a minute and got into the highly highly profitable
- 7:39documentary space. You know, we called me that at the time, though,
- 7:45So I was thinking and in my mind where I was like, Okay,
- 7:46I'm gonna make this film, and I was kind of I was really
- 7:51commercially. I was like, okay, what's next. I know, I've
- 7:55kind of done this and and I was getting a little sour on doing commercial
- 7:58so I thought, Okay, I'm going to do this film and that'll launch
- 8:00me into this whole career doing documentaries and all. I didn't really think about
- 8:05the money too just and to your book, Film Entrepreneur, I really wasn't
- 8:09thinking that way at all, you know. I still considered myself an artist
- 8:13and all I got to do is make something good and the money will follow.
- 8:16Sure, really, and I didn't even think that that was even an
- 8:20actual thought. That was probably like a feeling I had, and so so
- 8:24on that end of it. Obviously it didn't work out because, as you
- 8:28know, and as you're write about, you really have to be intentional about
- 8:31your distribution and your marketing and how you're going to make money on this thing.
- 8:35Yeah, but the one thing about Finding Joe, well, first of
- 8:37all, we're talking about like everybody knows what it is. Tell everybody what
- 8:41Finding Joe is and how it came to be, right. So, Finding
- 8:43Joe is a film I did. It was released in twenty twelve, and
- 8:48it's a film about Joseph Campbell's work, right, And so if you don't
- 8:52know Jesus, Joseph Campbell is really quick. He was a mythologist and he
- 8:58discovered this common thread in all stories of the world. Hollywood uses Joseph Campbell's
- 9:03work quite a bit, and he called hero's journey, right, A hero
- 9:07in every single story goes on almost the exact same journey when you break it
- 9:11down. And so Joseph Campbell coined the phrase the hero's journey, and he
- 9:15also coined the phrase follow your bliss. And what was different about him was
- 9:20he made this correlation and he said, well, the reason why every hero
- 9:24in every story in every time period is taking the same journey is because humans
- 9:30are taking the same journey. So he correlated the story that you see on
- 9:35the screen to the story of your life. And so the film is about
- 9:39that part of it. The film is really about the story of your life
- 9:43more so than Joseph Campbell. Yeah, and what I loved about it is
- 9:48you had a lot of guests come in and the people you were interviewing so
- 9:52such celebrities and you know, just authors and other people who really just had
- 9:58such a love for Joseph's work. We'll be right back after a word from
- 10:03our sponsor, and now back to the show. And anyone who's ever seen
- 10:11Star Wars, because it was just May it was May the fourth be with
- 10:15you yesterday. If anyone who who who's ever seen Star Wars, it was
- 10:22basically the blueprint of the hero's journey the original Star Wars exactly and so and
- 10:26so that was really what made Campbell's work famous was that George Lucas was was
- 10:31a disciple of Campbell's right, and so he went so far as to fly
- 10:37flew Campbell to his estate in Marin County and they shot this series of interviews
- 10:41with Bill Moyer's and that made made him quite famous at that time. Yes,
- 10:46The Power of Myth, which is I think available on Netflix now on
- 10:50Netflix. That's available on Netflix, available on YouTube. If you haven't seen
- 10:54Campbell's work and you're inspiring filmmaker or you're a filmmaker, go watching. So
- 10:58so you start putting this move be together. And I mean as far as
- 11:03the film entrepreneur style or mentality, I know you weren't thinking about it,
- 11:05but let's let's let kind of let's do a post mortem on Finding Joe.
- 11:09You embarrass me now, No, I'm not. Actually it Actually it has
- 11:13a lot of key elements that makes sense. So you have a niche audience.
- 11:18It's broad, but it's still a niche audience with people who are interested
- 11:20in Joseph Campbell. That's why I saw it. I was like, I'm
- 11:24a filmmaker, I know who Joseph Campbell is, and this is a documentary
- 11:26that's gonna kind of really spoon feed me, you know, without having to
- 11:31read thousands of volumes of or watch or watch Mythos one and two, which
- 11:39is his lecture series which I watched years ago, and it's pretty academic that
- 11:46stuff. But if you're not in continue off exactly. So I was really
- 11:50excited about it, and I would feel that there would be a large audience
- 11:54for this film because of that and the celebrities you hadn't involved in it as
- 11:58well, and so there was there were niche audiences, and there were you
- 12:03know, there's little packets of people that you can bring in. So how
- 12:05did it actually play out for you? Okay? So yeah, just just
- 12:09to preface this too, So I'm I'm about to embarrass myself greatly with my
- 12:13ignorance at the time, right and every and well we all do as you
- 12:16were saying those things. I'm feeling like this little pinch, like you're stabbing
- 12:20me, Like, oh god, that right? Oh god, no,
- 12:24I made I actually from looking at it from the outside when I saw this,
- 12:28I was like, this is a really great package, Like it's a
- 12:31good it makes sense to me, and it's I'm assuming it wasn't super expensive
- 12:35to make because it didn't look like it was super expensive to make. I
- 12:39love what the grand scheme of things, it was all all in like distribution,
- 12:43marketing, all in the entire budget was a half a million, right,
- 12:48which which in the grand scheme of independent films is pretty it's it's an
- 12:52affordable price. But also which is also back in two thousand and ten,
- 12:56right, which it's probably even less to make now. Oh yeah, you
- 13:00could probably make that movie much more affordably now, but but it's still it
- 13:05seems it seems smart even at that even at that price point, there's enough.
- 13:09There's enough people out there who know who Joseph Campbell is, who are
- 13:13fans of the Star Wars, you know, that would want to watch this
- 13:16film. So how did it play out? Okay, so so let's get
- 13:20into the post mortem and me embarrassing myself. All right. So, so,
- 13:24first of all, filmmaking mistake one on one self distribution. Right.
- 13:28I said to myself, this film is gonna have a theatrical release because I'm
- 13:33a filmmaker, and that's what films do, and that's how you that's just
- 13:39the way it is. I'm gonna have a theatrical release because I'm I'm a
- 13:41real filmmaker. I'm a real filmmaker, maker spel If Spielberg gets a theatrical
- 13:46I set right, So I really I really like laid down the law there.
- 13:50I got this is what I'm doing. Mistake number one. And the
- 13:54reason why is because a theatrical release costs so much money to do correc right,
- 14:00So you need you need millions of dollars to do that correctly. Right,
- 14:03We're trying to get butts in the seats, as they say, cost
- 14:07a lot of money. So if you're doing it a small scale like I
- 14:09was doing it, you're not getting the ROI. You just are not going
- 14:13to make You're not going to get a bunch of people in the seats with
- 14:16the money that you're going to have to spend. And so that was mistake
- 14:20number one. So I we initially started off with just some of these teaser
- 14:26screenings. So I would go to New Mexico. We would just advertise that
- 14:28we'd try to get a big theater, and we said to ourselves, yeah,
- 14:31we got a niche here, let's let's capitalize in our niche. We'd
- 14:35get like a seven hundred seat theater and sell it out in one night.
- 14:39Right. It was awesome. But then we went to the We only did
- 14:43that six or seven times, and they were so successful and wonderful and they
- 14:46made me feel so good about myself. And then we got to the theatrical
- 14:48release, the actual theatrical release, and that just sucked. Man. We
- 14:54released it in how do we do this? We rolled it out in New
- 14:58York and then to roll it across the country a little bit, and it
- 15:03was horrible. Man, it was just it was, you know, there
- 15:05was hardly anyone in the theaters. And I think overall we had good numbers,
- 15:09but I would go out to the to the beginning of each city,
- 15:15right each city is to are like on a Friday and sit down and do
- 15:18a Q and A, and it was like sometimes it was like three people
- 15:20in the audience is brutal. But also, to be fair to you,
- 15:24and I'm going to defend you a little bit too, to yourself, is
- 15:28that you were doing a theatrical release in a traditional standpoint, not in an
- 15:31in a kind of guerrilla standpoint. Because now it was it wasn't right.
- 15:37So we knew we had this niche audience. We just did a really bad
- 15:39job marketing at understanding who our niche was knowing where to spend the money.
- 15:45You're right, we didn't run a real well, we weren't doing TV ads,
- 15:48right, I mean, we were doing you know, we're doing a
- 15:52lot of internet marketing, but you know, we neither me or my team
- 15:56had the experience to know where to put the dollars right. And it also
- 15:58face book was around, but it wasn't the powerhouse that it was today.
- 16:03It was the power house today, and we didn't exploit it to the to
- 16:06the degree we should have exactly, and there and there wasn't the kind of
- 16:11pinpoint marketing that's available for the past five or six years was not available then.
- 16:15It's just in its infancy yet. So you really, you really couldn't
- 16:18go into New York City and just target within a five block radius of the
- 16:22theater like that. That's not something I was available back then. And then
- 16:26so and you were four walling it, I'm assuming you were paying we were?
- 16:30Were we fourwhalling it? We were four wheling it? Yes, we
- 16:33were. We were. It's been so long, I'm like, will we
- 16:36I don't know, Yeah, yeah, so we we exactly we were fourwhelling
- 16:38it, meaning we rented, we paid for this for the screen time and
- 16:44you know, we it just it just was a looking back on it,
- 16:48it was like mistake after a mistake, and rookie ones too, like,
- 16:52you know, don't do a theatrical release. You're not going to make any
- 16:55money doing that. Well, I mean, and again, theatrical there is
- 16:59well now today's world, there's no theatrical right now as we as we speak
- 17:03because of the quarantine. But generally speaking there there can be very successful theatrical
- 17:10runs depending on how you do it. And again, to be fair to
- 17:12you, it was a different time and there wasn't as much information on it.
- 17:17There just wasn't as much information. There hadn't been a lot of people
- 17:18who had done that successfully yet Now, I mean, on my show alone,
- 17:22I've had a handful of people who've had extremely thet you know, documentaries
- 17:26who done it very well. And the narratives have done very well theatrically.
- 17:30But they do profit sharing, they don't for a wall. They use internet
- 17:37marketing exclusively. There are ways to make that work. But you do the
- 17:42whole thing again, I would be completely yeah. So all right, so
- 17:48now you did this theatrical run, You've you're not happy with this, so
- 17:52now where do you go from there? Right? And so now I start
- 17:55now, so now I'm behind the Now I'm behind the curve. Right,
- 17:59So there's a lot of up to do. Like Christmas is coming, somebody
- 18:03says, hey, man, you should have a DVD and you know,
- 18:04we should get this online, and because then you could still buy DVDs,
- 18:08it was just shifting over at that point. But and so it was a
- 18:11scramble. Oh oh right, let's get that done. So so we got
- 18:15that done, but we didn't really get the marketing place for it, so
- 18:18it just was okay. And then oh, there's these new platforms you check
- 18:22out guy a TV, all these other platforms you should Food Matters was just
- 18:26coming out. So so there was a lot of these platforms, but none
- 18:30of them were intentional, Like we didn't sit down and say, okay,
- 18:32here's our roadmap. We were reacting to stuff coming up, right. It
- 18:36was more like something would pop up and we go, oh, oh that's
- 18:38cool, yeah, Jase our tail a little bit in that process. Lights
- 18:42and drum shina, lights and drumk exactly. So now going forward, right,
- 18:47and I can't wait to finish the film that I'm on now because I'm
- 18:49not going to make one single mistake. Okay, maybe you know, but
- 18:55I'm gonna learn from all those mistakes I made and really, you know,
- 18:59get ahead of the game on the distribution marketing, the release is what exactly
- 19:04is it that we are selling to the public? So okay, so all
- 19:07right, So what happened with the did you did you sell out? Did
- 19:11you do DVDs? How did you do it all yourself? By the way,
- 19:14did you ever did you ever get a conversation with a distributor? No
- 19:17one approached you about this? I did, I had. I had a
- 19:19few different conversations with distributed, but I didn't like their deals. Shock,
- 19:22so I just said no to everybody. And then of course I jumped in
- 19:26bed with distriber and you know, we know how that ended. Oh geez,
- 19:30so you were you were caught up in the distribuer but the bacle as
- 19:33well. Oh yeah yeah, yeah, but that was later, but you
- 19:37must have made somebody that was way later. Yeah. So it took,
- 19:41Like I said, I think it took about two years to get into the
- 19:44black right, and looking back on it, it should have just taken way
- 19:47less time, right, like, like, had I not done that theatric
- 19:49release. It would have taken us less than a year, right, just
- 19:52because just because of the money we spent. We'll be right back after a
- 19:57word from our sponsor and now back to the show. But that we did
- 20:08the DVDs, right, I felt like the DVDs had good sale. I
- 20:11made it. I made a distribution deal with a DVD distributor and with a
- 20:17couple of markets that were exclusive to him, and then I and then I
- 20:19made some deals with people around the world, which I also discovered was a
- 20:23great a great source of income was to make deals with different Marcus worldwide.
- 20:30You did that directly without a sales rep. Without a sales rep. Yeah,
- 20:33how did you? How did you get access over? Did they find
- 20:36you? A little bit of both? Some people found me. But then
- 20:40I would do research what there was a few other films that were out at
- 20:45the time, and I just looked at their distribution list online, like who
- 20:48distributes what the bleep in Germany or whatever? Right, and then I just
- 20:53out to them, Hey, I got a film blah blah blah. Okay,
- 20:56So then and then so you start and then you're making any money with
- 20:59the DVDs. We made an okay, amount of money. I can't remember
- 21:03what the numbers were, but I remember going, Okay, this isn't too
- 21:07bad. Like I wasn't overwhelmed, but I wasn't bummed about that either,
- 21:11Like I wasn't bummed about the income on the DVDs the way I was on
- 21:15the theatrical. So when you went into the streaming deals, what was Was
- 21:18it a positive or a negative situation? It was positive, Like I like
- 21:25the deals that we made. We weren't making a ton of money streaming,
- 21:27like hardly at all, but I just liked the idea that the film was
- 21:32out there streaming. Our best deal was with Distriper. We were making pretty
- 21:36decent money with those guys for a while. And it was just Apple TV.
- 21:40That's it, no one else. It was in peoples people were renting
- 21:42it. Yeah, because people were renting and downloading it there exactly, and
- 21:45it was such a big platform that people could get to it easy. And
- 21:49it's also different, like what year is that we're talking about, twenty thirteen
- 21:53exactly, twenty thirteen, fourteen, twenty fifteen, So vod was a thing.
- 21:57Yeah, TVAD was still a thing back then. People are still renting
- 22:00a lot and still buying movies on Apple and stuff like that. Now now
- 22:04would be a very different a different world. But overall, so at the
- 22:08end of this this journey with this film, and you're still generating revenue with
- 22:12it, you own it still, I'm assuming, right, yeah, right,
- 22:15so you're still generating revenue with it. It's still you know you Overall,
- 22:18it's been a very positive experience. Overall, man, it has been
- 22:23such a positive and amazing experience, even like just the production of the film,
- 22:29Like making the film was such an amazing like I would call it one
- 22:32of the high points of my life. Like just just producing that film and
- 22:36the people that I met and the experiences that I had making it were just
- 22:38priceless. Yeah, I mean, I love what you did with the children
- 22:42as re enactments. I thought that was such a clever way to shoot those
- 22:48stories. Like you're trying to tell stories like the hero's journey, but you're
- 22:52doing it through children dressed up in like they're playing imaginary heroes or something like
- 22:59that. I'm glad that worked out. I was like, this is crazy,
- 23:02No one's gonna like this. And then we got a couple of tests
- 23:03back and I was like, this is awesome, this is gonna be the
- 23:06way we're gonna do the whole movie. Yeah, it was. It was
- 23:07great, and it was just it's a very well produced piece. You could
- 23:11tell that whoever you know, the director was, who knew what they were
- 23:14doing it was. It was very polished. But that's and that's one of
- 23:17the reasons why I reached out to you for for indie film Hustle TV because
- 23:21I wanted it. I wanted it so badly because I was like, oh
- 23:22please, I'd love to have it on this platform I think it is.
- 23:26When I got your email, I was like, oh my god, this
- 23:27guy knows who I am. I love this. I appreciate that, man,
- 23:32I appreciate that. So so let's let's talk a little bit about Joseph's
- 23:37work, because I know him, Joseph Joe. I like to call him
- 23:41m Joe. You talk a little bit about what they can break down the
- 23:45hero's journey for people who might not know what the hero's journey is in a
- 23:48very basic way. Sure. So, so the hero's journey breaks down like
- 23:53this, right, So a hero there's there's basically three parts, right,
- 23:59separation and initiation and return. And you could think about it like this circle.
- 24:02Right. So a hero starts off in their village or their place of
- 24:04comfort, and somehow they are called on some on an adventure. Sometimes you
- 24:11get kicked out of the village. Sometimes you follow a butterfly into the forest,
- 24:15you know. Sometimes your village gets attacked by a neighboring army and it
- 24:18burns down and you got to go, or you know, and you know,
- 24:22Star Wars is the classic example, right, Sometimes your aunt and uncle
- 24:25are murdered by the stormtroopers and you got to go. So so now the
- 24:30hero goes on an adventure where you learn things, gain things, and you
- 24:37acquire the treasure. Right, that's the goal of the journey is to get
- 24:41the gold or destroy the Death Star. But you get some thing and then
- 24:47that's not the end of it. You return with that thing, knowledge scepter
- 24:52to the village where you started. Right. So separation, separation, initiation,
- 24:57return, and that's base the hero's journey in a nutshell. So if
- 25:02you break it down, if you just watch Star Wars, it is literally
- 25:06as perfect of a blueprint the original Star Wars to the hero's journey is anything
- 25:10I've ever seen, right, And you and you and you start and you
- 25:12start analyzing the hero's journey, and you know, the hero's journey is in
- 25:18almost every story. It's not in every story, but it is. I
- 25:21mean, if you start, especially every Hollywood story, every every major Hollywood
- 25:25blockbuster, even independent films, all of them have a version of this and
- 25:32difficult kind of film that doesn't. Yeah, the only ones I've ever found
- 25:36is kind of like like you know, sir Authoron Cohan Doyle, like you
- 25:40know Sherlock Holmes stories, detective stories, those those don't have that as much
- 25:44because it's a different kind of storytelling. But generally everything else has the hero's
- 25:49journey in it, and it's and for people listening if you you know,
- 25:55a lot of times, I know there's these moments in your life where where
- 26:00things happen, like you lose your job, you break up with your girlfriend,
- 26:07you're stuck in a house from quarantine. There are events that happen that
- 26:11are catalysts for you to start a new adventure and their opportunities. I always
- 26:15look like I've been fired twice. I had two full time jobs, only
- 26:19two full time jobs I ever had in my career, and I was fired
- 26:22from both. I'm very proud of my firings, and both of them started
- 26:26me off on completely new paths. And we break up with someone, start
- 26:32you on a new journey and you have to learn things, and that's what
- 26:34our life is, You're right, like, that's exactly what Joe So was
- 26:37saying, is that you start as a child and you go off on journeys,
- 26:41and you can sometimes it's literal, like literally you get on a boat
- 26:45somewhere and go on a journey and then come back. But other times it's
- 26:48a little bit more metaphorical. But you do go off and learn things.
- 26:51I mean, I'm sure you learned a lot on that film. I did.
- 26:55I mean, I feel like I feel like so just in the making
- 26:59of the film itself as a class hero's journey. And know, I went
- 27:00out in this adventure to make a film about the hero's journey, right,
- 27:06and then I made this film about the hero's journey, and I returned to
- 27:08the village that is the world, and I shared that journey. Yeah,
- 27:14basically, And and is there any like what is your the books that really
- 27:19draw you from from Joseph work. I'm assuming Heroes has a thousand faces is
- 27:23the main especially if you're if you're checking this out. Then then uh,
- 27:29the Hero of a Thousand Faces is like really the classic work and that's the
- 27:33one that that Lucas really gravitated towards. However, it's kind of dense material,
- 27:37right. I would start with the Power of Myth, which is the
- 27:41just was the Moyers series. It's a book, right, the Power Myth.
- 27:45They turned that into a book. Get that one first because it really
- 27:48breaks down in very easy to understand ways, all these different ideas. And
- 27:53then yeah, there and then because I was such a Joseph Campbell fan,
- 27:56I actually went out and got Mythos on VHS Mythos and this. Those two
- 28:00yeah, and uh, man, they're dense. They're dense, I mean,
- 28:07and and that's that's the thing is you can really get sucked into them
- 28:10if you're in the right mindset or if you're just you know, if you're
- 28:14a Joseph Campbell fan. But if you're not, Man, I really recommend
- 28:18powerd Myth for there's another one called Reflections on the Arts of Living. That's
- 28:22easy. That's a way, an easy way in and really inform you know,
- 28:26you'll get a lot of great information out of that. What was it
- 28:30about Joseph's work that drew you to him, like what made you want to
- 28:33make this documentary life? Right? So when I also when I was a
- 28:37kid and I was just starting my my filmmaking career, is when those Moyer's
- 28:41interviews came out, and man, I was just hooked on those things,
- 28:42and I started reading everything that he ever wrote, and I really geeked out
- 28:48on Campbell for for years and years, and then when I would have a
- 28:49crisis in my life, I would go back to Campbell's work right, which
- 28:52is essentially the Myths of the World, and you really is informational about humans
- 28:57and you know why we do the things we do and how to It provides
- 29:03a great map. When you look at a map, you can say,
- 29:07oh, man, I'm having this crisis here, but further down the road,
- 29:11I can see it's going to be better. So it provides a good
- 29:12roadmap of life. And is there any of Joseph's philosophy that can help you
- 29:21on a daily basis? That's just a human being. I would say,
- 29:23you know the classic Joseph Cambel line, which is follow your bliss right,
- 29:27follow your bliss and doors will open where there were only walls right, that's
- 29:32the line. And so to me, the idea of trying to follow your
- 29:37bliss on a daily basis is it's really a practice and it's just been magical
- 29:44for myself and I know for many people to wake up in the morning and
- 29:45go, what am I here to do? How can I do that?
- 29:48Serve people while doing that, We'll be right back after a word from our
- 29:55sponsor, and now back to the show. If you can do that,
- 30:03you've won. Really, what is when you just said be of service?
- 30:10Is that something that's very important to you and your work is of being of
- 30:12service to your audience? I think so. And I think that the way
- 30:17I look at the hero's journey different now is that going back to straw Wars
- 30:21for example, you know, everyone who's on a journey is their own hero,
- 30:26right, You're on your own journey, You're a hero. I'm on
- 30:29my journey. I'm here. We bump into people right there on their own
- 30:32journeys, but we can also be the yodas to people that are on their
- 30:37journey, right, And that actually is to me feels a lot better now.
- 30:41Like I love helping young filmmakers out, I love I just love helping
- 30:47people in other ways, and so to be of service and be a guide
- 30:49and be the the Yoda or the Merlin to somebody who's just coming up,
- 30:55that to me just feels better. It has a I love doing that.
- 31:00It's addictive, isn't it. Yes, Yeah, I started this. I
- 31:03started my journey five years almost five years ago with indie film Hustle, and
- 31:07I can't turn back now. This is just like it's addictive. Family.
- 31:11You're providing that service for for many people, myself included, right, You're
- 31:17offering this guidance to people who really need it, and it's got to be
- 31:19amazing. It's a it's a really great feeling, uh to do it.
- 31:22And that's why I always tell people, you know, when you are of
- 31:25service and if you want to follow, if you want your dream to come
- 31:27true, help somebody else follow theirs, Yes, and help somebody else achieve
- 31:32theirs. My favorite quote of Campbell's is the the treasure that you seek is
- 31:37in the cave they're afraid to walk into. Yeah, which is which is
- 31:41a great so true though it's so so true. Now, what is the
- 31:47biggest lesson you learned making that film? Like, what's the if you have
- 31:51the one takeaway. God, there's so there's so many takeaways I think from
- 31:57from a from a filmmaker point of view, just there. So there's some
- 32:01creative things that I learned about about how to get through creatively right, because
- 32:06there was a lot of creative challenges in that film. And and creativity isn't
- 32:10always sexy, right, Creativity doesn't always happen in these moments where you get
- 32:15this lightning bolt, right. A lot of times creativity comes from just getting
- 32:20dirty, sweaty and suffering for weeks. Very true, very very true.
- 32:27Now, what is the what's the next movie you're working on? And how
- 32:30is it going to be different? Then? As far as how you're going
- 32:32to make money with it and sell it and get it to the audience,
- 32:36that's uh, that's a good point. So I'm making this film. The
- 32:39title of the film right now is called what is Money? Right? And
- 32:42the film is about the subject of money. I know it's a broad subject,
- 32:45but it's when I started, I didn't really have a central theme or
- 32:50a question that I was asking. Money just intrigued me. People at the
- 32:53Q and as at Finding Joe would stand up and say, hey, man,
- 32:55I'd like to just quit my job and follow my bliss. But I
- 32:59need money and that kind of hit me like, wait a minute, you
- 33:01do need money? And wait, what is money? That's weird. So
- 33:05the idea of money just stuck with me and I knew that I just I
- 33:07needed to make a film about it. So it's turning into kind of a
- 33:13not a definition of money. But but why what money is? Right?
- 33:19Why we suck with it? And how we can understand money in a way
- 33:22that makes you go, oh right, I get it. I understand money
- 33:25a lot better now and maybe there's not so much stress and anxiety about it.
- 33:30Yeah. Yeah, I've been studying the topic of money now for probably
- 33:35for a couple of years now. I've read probably a forty fifty to sixty
- 33:37pous on the subject. We've read the same books. Oh yeah, I
- 33:40mean I just read. I'm constantly reading stuff about every aspect of money.
- 33:46Hit me with your favorite bits, because it's interesting what different people take about
- 33:51their takeaways about money. But man, it's a fascinating topic, very triggering,
- 33:55and I'm stoked to come out with it. And then on the back
- 33:59end to this, I'm doing things that I never did with the first film,
- 34:02which is immediately day one, I started thinking about what's my distribution,
- 34:07what's my marketing strategy, Who's my audience? So I just have pages and
- 34:10pages and pages about who my potential audience is, about marketing, what the
- 34:15marketing strategy is going to be, what platforms are we going to run on.
- 34:19Just all these things that that you should think about. You should think
- 34:22about them just as equally as as your production of the film. Oh,
- 34:27I think, if not more so, in many ways. Exactly, if
- 34:30not more so, Yeah, because there's so many filmmakers who are just like
- 34:34like you were saying, I'm the artist at the end, when when post
- 34:37is done, I'm done. When post is done, I'm done. I
- 34:38don't I kill it. I thought that way for so long. Man.
- 34:42It's that's the killer that's going to kiss of death right there. Let me
- 34:45know where where's the red carpet? I just let me know where the red
- 34:46carpet. I'll pick up the awards, Like, I don't understand. Can
- 34:49I get my picture taken with? Yeah, let's do this just and you
- 34:52can send the check to this address. And that's basically what you expect doing
- 34:58that again. Yeah, it is such a It is such a myth that
- 35:00I've been trying to bust now for five years, basically since I started doing
- 35:05this. And so as far as the way you were asking earlier about what
- 35:10like my favorite tidbits on money is the biggest one I the biggest one I
- 35:15took away and hopefully this could help some people out, obviously Robert Kuzaki and
- 35:22and yeah, rich dad, poor dad, which the four quadrants of a
- 35:27rich dad, poor dad are super was very impactful to me, and i'd
- 35:30ready years ago, but I guess at this age I started listening to it
- 35:32a little bit differently, which is the employee, the self employed, the
- 35:37business owner and the investor, and the concept that when you're an employee,
- 35:42you're basically a surf You're a slave to that job, and the second that
- 35:49job shuts down, you're done and that work. And that could be a
- 35:52high paying job. It could be a lawyer, it could be a doctor,
- 35:57it could be you know, a big movie star, depending on you
- 36:00know, if you're making two, three, four million dollars a year,
- 36:02that sounds like a lot of money, but if you cost you four or
- 36:05five million dollars a year to live your lifestyle, you're in the same boat
- 36:08as the guy making twenty thousand dollars make trying to make ends meet obviously at
- 36:12a different level, but you're still stuck there. So when that money stops,
- 36:15you stop. And the concept of passive income creating assets that generate revenue,
- 36:23that has been the biggest lesson, And when you have an online business
- 36:28like I do, that kind of is built into the business model, is
- 36:31creating creating passive income. And it's never it's I can't tell you, and
- 36:39I'm sure you know this when when you wake up in the morning and there's
- 36:45just magic money that showed up from something that got sold somewhere, and that
- 36:49happens with stock footage people, and that happens with residuals for actors, and
- 36:52it's like mailbox money. But that passive income is addictive as well, and
- 36:58it gives you so much freedom and so much power. And that's really what
- 37:00it's about, is that the reason you're trying to create this stuff, you
- 37:05know, passive income and do multiple streams of revenue is not just to get
- 37:09rich, right, It's not a lifestyle you're trying to lead, right.
- 37:12The idea is that you have now you can live the short time you have
- 37:16on this planet doing the things you want to do instead of being a slave
- 37:21for you know, the time that you have here and then retiring at sixty
- 37:23and then you only have a couple of years left. Yeah. And I've
- 37:27been I've been basically self employed most of my professional career, Like I said,
- 37:30only had two full time jobs and all the other time I was always
- 37:32self employed, but still employed. So there was a little bit more,
- 37:37a little bit more control, but not but I was still it was still
- 37:40dollars for hours, the dollars for hours, right, like make it make
- 37:45a day, work a day, make a dollar. Yeah. And in
- 37:47the people who are lack of a better term rich, it's they don't do
- 37:52that. They understand how to leverage other people's money. They understand when I
- 37:57mean other people's money meaning banks and you know and other things like that.
- 38:00Uh. And they have money work for them, and they have assets that
- 38:04are generate revenue for them all the time, so they they build money machines
- 38:08like and that every revenue stream is a money machine. So that's kind of
- 38:12like what I kind of try to explain that in film Entrepreneur. Rise of
- 38:15the film Entrepreneur, where you're creating assets for your film, and those assets
- 38:20are generated revenue for you, even when you're not physically working, physically selling.
- 38:25It's constantly doing that. And the more of those you can have,
- 38:30the better, you know, And it's so exactly one of those you can
- 38:32have, the better, That's exactly it. That's that's the whole. You
- 38:35get a few of those going and pretty soon you can choose to do what
- 38:38you want in life, right, And that's why people who work in real
- 38:42estate are so successful because they are able to leverage other people's money to purchase
- 38:49to purchase a house or an apartment building that's cash flow positive, then they're
- 38:54they're they're people. The people who are renting are paying for their asset and
- 38:59maybe with appreciation they can actually get another loan, payback to the bank and
- 39:01then all of a sudden, that asset they own one hundred percent and it's
- 39:05just generating revenue for them. So it's basically a free cash machine, right
- 39:08where films can be the same way too. Correct you create a film,
- 39:13right are you now? Now you have multiple films out there creating multiple streams
- 39:16of revenue and then on on the back of the film, like for for
- 39:21this film, for instance, because of the subject matter, it really lends
- 39:23itself well to multiple products. Right, So we can do a course based
- 39:28on this film, we can do the book based on this film. We
- 39:30can sell that all the raw interviews, you know, we can. There's
- 39:35there's a lot of different ways to slice this thing. And you know,
- 39:37for the first time ever, I'm like, oh my god, we can
- 39:40actually make a living making a film. Stop it, stop the insanity.
- 39:46Are you kidding? And you do that, right, you can really make
- 39:50an actual living and pay your mortgage and everything. We'll be right back after
- 39:54a word from our sponsor, h and now back to the show. But
- 40:02the thing is that for people listening, you have to understand that you can't
- 40:06think the way you were trained to think, that old model of I'm done
- 40:10at post or I'll give it a movie to somebody else for that one revenue
- 40:14stream, which is a distributor, that's it. If you think that way,
- 40:17this doesn't work. It's not impossible because obviously some people do it.
- 40:22But in today's world it's getting so much more difficult. There's so much more
- 40:27competition. You know, I'm much more about creating those multiple revenue streams that
- 40:34can kind of always constantly build making money, like and there's and there's there's
- 40:37guys like I talked about in the book who've built empires like food Matters.
- 40:42Uh, you know what's it called it? Fat, Sick and nearly dead.
- 40:46Those guys, I mean, they've literally built multimillion dollar empires off of
- 40:52you know, exactly, off of You're right, it's definitely doable, but
- 40:55it really takes You've got to think that way, right, You have to
- 41:00change your thinking from from you exactly. I'm an artist. As soon as
- 41:04I'm done with this product, I'm either moving on to the next one or
- 41:08or the money is just gonna come in magically because I'm going to make such
- 41:12a great piece that people are just gonna give me money. Now, I
- 41:15want to, I want to. I'm gonna do a little experiment with you.
- 41:17Let's let's go back and do Let's go back to Finding Joe for a
- 41:20minute. So let's say we're making Finding Joe today. Oh man, Okay,
- 41:24So let's say today. No one's ever made Finding Joe, no one's
- 41:28ever made a documentary about so this doesn't exist yet. So it's not a
- 41:30the zeitgeist at all. And you say, I'm gonna make a documentary about
- 41:35Joseph Campbell's work, and you shoot it Samway with the kids and the interviews
- 41:38and everything. How would you position that film today? This is so great?
- 41:45So so. Number one, I would I would know. I would
- 41:47let the audience know and start building my email list from day one. I
- 41:51would say, day one of production, I would have a website that said,
- 41:54I'm world, Listen, world, I'm making this film by Joseph Campbell.
- 41:58Here's like some here's like a little teaser. Please give me your email
- 42:01address. I would start targeting that audience. Facebook, same thing. I
- 42:05would start a Facebook group, target that audience. I want every Camel fan.
- 42:08There are Joseph Campbell fans out there oh this day who don't know what
- 42:12finding Joe is. They just don't know. So I would not I would
- 42:15not let that happen. I would target this small audience. Number two,
- 42:19the biggest, other, biggest mistake. I did not leverage the talent in
- 42:22that film. I like Deepak was ready to go. He was like,
- 42:24hey man, you want me to hit my millions of millions of people.
- 42:28I was all used, you didn't do that. Yeah, I'm embarrass myself.
- 42:35Oh so I didn't leverage the people that were in the film, right
- 42:37and and so so this time, like I would leverage the hell out and
- 42:40I'll be bugging the hell out of them. They're like, on this date,
- 42:44I want you guys to send this tweet out, this Instagram post out,
- 42:46Like, really leverage that and that's all free, Like you don't have
- 42:50to pay any money for that. That's that's all free except for building a
- 42:53website. Right then I would really get into the analytics of the of the
- 42:59whole thing and start doing a b testing on different ads about you know that,
- 43:04different trailers, right, I would start cutting different tailors and start testing
- 43:07which one's working more, which one's getting more views, you know how,
- 43:10and try to really get scientific about how to bring that audience in because you
- 43:17know, with a very small budget, you can really target an audience,
- 43:21develop some ads and just your ads now go out to just the people who
- 43:24may buy. This is never happened before in history, so you can really
- 43:30make each dollar count when it comes to selling a film or product online.
- 43:35All right, So now you're leveraging. You're leveraging your ridiculous cast because it
- 43:38was an amazing cast of people that you had that interviewed. It was really
- 43:42amazing cast very high profile people and multiple like not just spiritual people. You
- 43:46have athletes, Tony Hawk and a bunch of other guys in there. So
- 43:52you could have easily leveraged that you didn't. I didn't know that you did.
- 43:57And so now I'm gonna poke you because that has to I made.
- 44:00Do you shoot? You should have? I mean, come on, right,
- 44:04come on, like I would play artists back you were you now that
- 44:07you're read in my mind, I'm an artist. I don't. I don't
- 44:08do that kind of those things. Hey, look, we've all been there,
- 44:10trust me, I've been I was there too long. But all right,
- 44:15so now you have you have, you have the leverage of your of
- 44:17your interviews. How would you package this differently? What ancillary product lines would
- 44:22you create for fighting today? I would and all the other thing is that?
- 44:27Okay? So for so for finding Joe, there would definitely be some
- 44:30kind of some printed material like a workbook or a book or something that goes
- 44:35along with that film that you can follow along. And it's a life lesson
- 44:37man, there's like what is the hero? What is the journey of your
- 44:40life? Like how can you map out your own life. I would attach
- 44:43that to the film. I still really I would still really like to do
- 44:45that. And then there's there's other ancillary products that people have already created,
- 44:51right, some some people in the film already have heroes Journey workshops, which
- 44:53I would attach to that film for sure. I would. I would release
- 44:58all the interviews, just raw interviews, like as a package, the PDFs
- 45:01of those interviews, Like I would bundle all that up and then you could
- 45:05buy that for nine ninety nine or whatever. And then would you create possibly
- 45:08an online course as well. I would create an online course if I were
- 45:14doing it again. Yeah, right now, I would create an online course.
- 45:15I think I think the ship has sailed on that one. Yeah,
- 45:19of course, of course, so you create an online course for that now?
- 45:21Would you also what other answer? Would there be any possibilities for T
- 45:25shirts for hats because people this is that's a subject matter that people would buy,
- 45:30like follow your bliss. I think you could get away with that,
- 45:32like you could just get exactly you get. I actually didn't think about that
- 45:38at the time. Like all these great logos and slogans and even the Joseph
- 45:42Campbell Foundation who just gave me carte blanche on all his stuff. Yeah,
- 45:46didn't really think about that until much later. But yes, I would create
- 45:50some hats and I don't know if that would be a big money maker,
- 45:52but just getting that out there in the world, and even though those things
- 45:57might not make a lot of money, it's just a little bit here,
- 45:59a little bit there, and getting the name the word out there is really
- 46:04more important than the money you'll make on those little things. Could you create
- 46:07an ecosystem? Could you build a business around this? So kind of like
- 46:12what Food Matters did, right. Food Matters has a very big around finding
- 46:15Joe, But this next film around me, Oh yeah all day. It's
- 46:20like a no brain, not a no brainer, but it's like it is,
- 46:22it really lends itself well to an ongoing business. There's a lot of
- 46:24different things that are already coming up out of it. A lot of interviewees
- 46:29that that I just didn't have time to do that would like to be in
- 46:31the film. We could just keep we could just keep going on this one
- 46:35for a long time. Great, So those are the so these lessons that
- 46:38you've learned, I've never done that before, like going back to an original
- 46:43film. Like, so, if we would take it today, What would
- 46:45you do differently? That's actually really great because I think the answer is everything.
- 46:49So and so you would have probably been able to make it for a
- 46:52lot less. You would not have spent if you wouldn't have spent all the
- 46:53money on the theatrical How much did a movie actually cost you? The production
- 46:58budget was two hundred and give me a little more than two and fifty to
- 47:00produce, edit and finish the film. So so for a quarter, meaning
- 47:04so today you could probably make that for less. You can make that for
- 47:07less, so you would be lower lower to get or it wouldn't take you
- 47:10that long to get into the black. And man, I think it would
- 47:15have been in today's world. You would have done very well. I think
- 47:17I think I think it's done very, very very well. Yeah, I
- 47:21can totally agree. Yeah, and me, oh, listen, listen.
- 47:25If you read my book, you know, I had that whole chapter on
- 47:28how I spent fifty grand on on that short film and released it on an
- 47:31app because I was so cool, you know, And I made seven hundred
- 47:37dollars on that release. So we've been we've all been there, doue,
- 47:42we all done that. But it's been a very it's very interesting, very
- 47:45very interesting on how how you would do it differently. Well, I'm glad
- 47:49that the book has helped you in any way. It's helped you at all,
- 47:52the film Entrepreneur book, because it sounds like you really are taking a
- 47:57lot of those lessons that I put in the book and are applying now to
- 48:00you. And it's really really one hundred percent there. I feel like that
- 48:04was and that book. Actually I've been having those thoughts already because the people
- 48:08I've been interviewing around the subject of money have all been saying very similar things.
- 48:14But when I picked your book up, it was specific a film,
- 48:15and it really solidified my belief that, oh my god, I just need
- 48:22to change my thinking on this, like I gotta, I gotta view myself
- 48:25differently, and and I did, and it was amazing. It is It
- 48:30is a mindset shift. It really is a mind shift, mind shift,
- 48:34and I can't tell you how important. And everyone listening, I want you
- 48:37to be very park up here for a second and I think, and please
- 48:40let me know how you feel about this as well. Changing your mindset it
- 48:45is the thing to do in any aspect of your life and any part of
- 48:49your journey. If you want to change it only will happen once you change
- 48:53your perspective. It only happens when you change that mindset, when you get
- 48:57out of that comfort zone or that little box that we have have if you
- 49:00change the mindset of what you think is possible. Because like like Henry Ford
- 49:06says, if you believe you can do it, or you don't, you
- 49:07can't do it, You're right. And I've seen that happen even recently in
- 49:12my life, where I like, oh, I can't do that. Oh
- 49:15that's that's the top there, right, Like I'm only gonna I'm only gonna
- 49:17get to this place. And guess what, that's the only place I could
- 49:21got. It was that place. But the second you shifted the mindset a
- 49:23bit, then all of a sudden it opened up more. And you're like,
- 49:27wait, wait a minute, Is that it is all I had to
- 49:30do? And I've known that on an intellectual standpoint for quite some time.
- 49:35But changing the mindset is so so important. What do you think? Yeah,
- 49:38it's one of those things that is simple but not easy. Right.
- 49:45The idea of changing your mindset is simple, But if you've been in the
- 49:46habit of thinking a certain way. It really takes a lot of work and
- 49:51discipline on your part. You got to keep catching yourself. You got to
- 49:53keep going, oh right, that's my old mindset. I got to do
- 49:55something about that. We'll be right back after a word from our sponsor and
- 50:05now back to the show. That's why, that's why it's hard to quit
- 50:08smoking. That's why it's hard to quit drinking. Really, the simple answer
- 50:13is just hey, quit stop, just quit smoking. But it's not that
- 50:15easy, right, right, It's if you if you don't believe that it's
- 50:20capable of being done, then it will never happen. Period. You know,
- 50:24it's it's it's it's very good, right if you just need to you
- 50:30need to get a little a certain a certain level of awareness that hey,
- 50:32this thing is possible. I can actually make films and make a living doing
- 50:37them. It's just gonna take you know, these steps, and you just
- 50:42have to embrace that. Once once your mindset shifts in that way, you're
- 50:45done. You're off to the races. You're done. It's over. And
- 50:47that's the other thing people always say, like when I when I lay out,
- 50:52sometimes I've had people, you know, you challenge me on the film
- 50:54entrepreneur method, and they're like, well, you know, I you know,
- 50:58this seems like a lot of work, Like, yeah, it is.
- 51:04Is. It's gonna take you some time to build an audience. It's
- 51:07gonna take you some The blueprint is like if I showed you blueprints to build
- 51:10a skyscraper. It's there on paper. It's like it's like the construction guy
- 51:16going, this seems like a lot of work. I'm like, yeah,
- 51:21it is, but it's a complete it's a completely mind shift when everyone's everyboy's
- 51:23told you no, no, all you gotta do is the hardest part is
- 51:25making the movie, which is not honestly, it's kind of fun, like
- 51:30yeah, yeah, it's hard work, like right now, it's a lot
- 51:30of hard work too, and it's fun deal with marketing, but it's kind
- 51:34of fun like I'm learning new things and you know, discovering new platforms and
- 51:37meeting new people and the process is fun. No, there's no no.
- 51:43I've I've always loved the business side. I've always loved the marketing and design
- 51:46side of filmmaking. It's always been a it's a holistic ecosystem for me.
- 51:52It's a you know, when I made when I made ego and desire.
- 51:55I was thinking about the whole the whole plan. When I was doing it,
- 52:00I was like, that's more that's fun. That's more fun for me,
- 52:02right without question. Now, I'm gonna ask you a few questions,
- 52:07ask all my guests, sir, what advice would you give a filmmaker trying
- 52:09to break into the business today, just right now, if you're especially if
- 52:15you're a young filmmaker and you're trying to break into the business. There's two
- 52:19right. One is I guess it depends on which part of the business you're
- 52:22after, But but you can you can make films wherever you are right now,
- 52:24it's very easy to make films. Just just make films, man,
- 52:28make as many films as you can. Learn the craft of filmmaking. That's
- 52:31number one. Number two is which what I did, is that you can
- 52:35also go to work making money doing you know, in films, you can
- 52:38work as an assistant, you can work as a as a lower member in
- 52:44a crew. You will learn so much. Man, there's things you will
- 52:49never learn in film school. You will learn on a set. Ok.
- 52:52That's just a really it's a really great way to get a free education or
- 52:57get a paid education. Now, what is the lesson that took you the
- 53:00longest to learn, whether in the film business or in life. Uh,
- 53:05those are ego lessons, right, like the ego lesson, especially as a
- 53:09commercial director. Right, you're always just right and your vision was always right.
- 53:15It's great to collaborate, but but being able to let go of your
- 53:19ego in a lot of situations and go, wait a minute, I might
- 53:21not have the answer here. Let's let some other information in. And what
- 53:27is the biggest fear you had to overcome to make uh, to make the
- 53:30for your first film? God, that's a good question. I think it
- 53:38was that, you know, just failing, right, Like the fear would
- 53:43be, Man, what happens if I if I make a piece of crap
- 53:46and nobody likes it? Yeah? That the feel of failure is the biggest
- 53:52one. It's always it's always the biggest one. And three of your favorite
- 53:55films of all time? Oh, man, just so many. I'll tell
- 54:00you what. There's this one that I that I always go back to that
- 54:04I love, and it is Stephen Chow's Kung Fu Hustle. I love Kung
- 54:07Fu Hustle. So well crafted and so well done and so quirky and weird
- 54:12and just I think that's just an awesome, just an amazing film. What
- 54:16else? What are my go tos that I always like go back to.
- 54:22There's so many, man, I always go back to Close Encounters Too.
- 54:27Close Encounters was so well written and executed, like the like the writing on
- 54:31that film. I think it's I think it's undappreciated. It's really just an
- 54:34I think it's just an amazing, amazingly crafted film on every level. Yeah,
- 54:39and uh, I don't know what would be number three? Oh,
- 54:45oh, the Incredibles. It's Incredibles for sure. I love Incredibles. I
- 54:55like the second one. I didn't mind the second one at all. Thought
- 54:57the second one was Yeah, I didn't mind the second one, but the
- 54:59first one I I thought was just that was another one that when I came
- 55:01out, I was like, oh man, this is so well written,
- 55:04directed, executed, like everything all the It's a seamless, wonderfully perfectly crafted
- 55:09piece of art. Yes, without question. Now, where can people find
- 55:13you and in the work you're doing? Let's see. So I am on
- 55:17on Facebook, Pat Pat Solomon on Facebook, I'm on YouTube Patrick Solomon And
- 55:24what is money is on Facebook? The new film. What is Money is
- 55:28a group on Facebook? And when is that coming up? I have no
- 55:31idea. So I'm a year into production. My my deadline to be done
- 55:39with production was going to be this fall. We're going to try to release
- 55:44earlier in the year. I don't know if that's going to happen now.
- 55:45Like I was just about to shoot all my b roll when the COVID hit,
- 55:52so and I still have a ton of b role to shoot. I
- 55:54was basically almost all my interviews are shot, not all of them, but
- 55:57most of them are shot. So just still trying to figure it out.
- 56:00If anyone has any suggestions about shooting in the time of COVID, maybe if
- 56:05you can do a show on that, I tune in. How do we
- 56:07shoot? How are we going to go move forward? How we're going to
- 56:09get a crew together? Got it? Got it well? Patrick Man,
- 56:14Thank you so much for being on the show. It's been an absolute pleasure.
- 56:16Your film touched me when it came out, and I'm so proud to
- 56:20have it on IFHTV. So thank you for sharing Joseph Campbell's work to the
- 56:25world end super stoked. I want to thank Patrick for coming on the show.
- 56:30And dropping those knowledge bombs. If you have not seen Finding Joe,
- 56:36it is a prerequisite for every storyteller, every filmmaker, every screenwriter to watch
- 56:42this documentary. It is I just love, love, love this documentary and
- 56:45I'm so honored to have Finding Joe available on Indie Film Hustle TV. If
- 56:51you want to get links to anything we spoke about in this episode, including
- 56:53how to watch this film, please head over to the show notes at Bulletproof
- 56:59Screenwriting forward slash three sixty one. Thank you so much for listening to guys.
- 57:02As always, keep on writing no matter what. I'll talk to you
- 57:07soon. Thanks for listening to the Bulletproof Screenwriting podcast at Bulletproofscreenwriting dot tv.