Ask An Expert | Video Commerce: The Key To Enabling Taction For E-Commerce
In this episode of the Omni Talk Ask An Expert Podcast Series, Chris Walton and Anne Mezzenga sit down with Billy Cladek, SVP of Revenue at Firework, to discuss the latest trends in retail technology.
They explore how video commerce, digital showrooms, and AI chat assistants are revolutionizing e-commerce by creating more authentic, interactive, and human experiences for customers. Discover how shoppable videos, live commerce, and conversational commerce are transforming the virtual store and bridging the gap between physical and digital retail.
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