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Can William Save The Royal Family?!

We’ve been tracking some major shifts happening within the Royal Family, where Prince William is rolling out a subtly modernised PR playbook. This week, we analyse how the future King is using some strategic ‘soft power’ and nuanced appearances to reshape the monarchy’s image. From his relatable family dynamics to bringing in Head of Press Liza Ravenscroft, William is proving that he isn’t afraid of making strategic movements to protect the true Royal brand.

In this episode we break down how the Palace is intentionally leaning into transparency and relatability to connect with an increasingly…

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