239: Creating Your Legacy Through Your Personal Brand with Cindy McGovern
Believe it or not, everyone has a personal brand, whether you've taken the time to plan one or not. Today, you'll hear from Dr. Cindy McGovern, the author of a new book on personal branding titled Sell Yourself: How to Create, Live and Sell a Powerful Personal Brand.
Cindy is also the Founder of Orange Leaf Consulting, a sales and management consulting firm, and the author of the Wall Street Journal bestseller, Every Job Is a Sales Job: How to Use the Art of Selling to Win at Work. Known as the First Lady of Sales, Cindy speaks about personal branding, sales, and leadership topics all over…
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