
Companies that turned their mission into a movement
Companies that turned their mission into a movement. Do you ever wonder what your purpose is, do you think – am I doing enough? What really matters to me? Now think for a moment about the businesses you shop at or the brands you support. A ground-breaking global study has found consumers are four to six times more likely to support businesses with a strong purpose.
One key way for companies to show they have a purpose is by giving back. This country is built on small businesses. Let’s listen to the stories of the incredible Canadian small businesses that give back and create purpose…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.