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Ep 275 | Cracker Barrel CEO Finally Addresses ‘Woke’ Rebrand Controversy | The Glenn Beck Podcast
“I feel like I’ve been fired by America,” says Cracker Barrel CEO Julie Masino in a vulnerable tell-all that goes behind the scenes into the explosive Cracker Barrel rebrand, which Glenn describes as “stupid from start to finish.” In August 2025, Cracker Barrel unveiled a minimal new logo with modern fonts, cozy colors ... but no nice old man and no BARREL for him to lean on. But it wasn’t just the logo; the restaurant chain was also getting a “modern” remodel. In short: We hated it. Social media erupted with brutal reviews, calling it “minimalist,” “soulless,” and “downright ugly.” Cracker…
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