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The Humanity of Retail Tech w/Heartland's Tony Boncore

Tony Boncore has worked in retail, for an OEM, and now as a solutions provider, but he's always understood that technology is only as good as what it provides to the people who use it each day. This week, he uses that experience from all sides of the channel to explain why retail tech sales demand a different approach. How can tech become a problem and not a solution? What does it mean for technology to "give back" to the user? How do we put humans first as tech continues to evolve?

Read Tony's article: https://heartland-usa.com/blog/the-human-side-of-retail-tech

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