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The Healthtech Marketing Show: Curated Not Crowded: How to Win with Community Driven Events
Curated Not Crowded – How to Win with Community-driven Events If you’re a B2B healthcare marketer wondering whether your trade show budget is actually buying you anything real, this episode is for you. Host Adam Turinas sit down with Megan Antonelli, Founder and CEO of HealthIMPACT, to kick off a two-part series he's calling The Intimacy Shift, a look at why healthcare technology marketers are pulling money out of massive trade shows and putting it into smaller, curated, community-driven events instead. Find all of our network podcasts on your favorite podcast platforms and be sure to…
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