Latest / Hydroponics Daily / Did IKEA's fail at hydroponics?
Transcript
- 0:00Hi, welcome back to Hydroponics Daily with me, Dr.
- 0:03Russell Sharp, the inventor of gold leaf fertilizer, or as it's known in the UK, liquid gold.
- 0:09It's the one part fertilizer that gets you from seed to harvest with just one bottle, one input.
- 0:14Today, I'm going to be talking about whether IKEA failed or succeeded with their hydroponic play.
- 0:21So, it was in 2016 that
- 0:24IKEA launched a range of hydroponic pieces of
- 0:28equipment that could be used in the home and at
- 0:31the time it was thought that this was going to be really good and it
- 0:35was going to be sort of you know bring on hydroponics in
- 0:38the home and people were going to be growing their own vegetables and i
- 0:43think it was really well executed the kit was
- 0:46a very high quality and i loved
- 0:50it personally i and it was basically it
- 0:53was a plastic tray with inserts
- 0:56for rock wall plugs and then a really nicely designed
- 1:00irrigation spout and then
- 1:02you would put your fursigation solution in and then
- 1:06you would grow your seeds and so they had various accessories
- 1:09so they had a propagation unit they had
- 1:13an led light they had
- 1:16sort of containers that could go around it and they
- 1:19sold the fertilizer as well now i'm not sure what was in the fertilizer and
- 1:23when it comes to these sorts of units the fertilizer is normally the the weak
- 1:27link certainly when it comes to like the miracle grow hydroponic unit that you
- 1:31can buy or you could buy that was always the weak link when you looked at the reviews on say amazon.
- 1:38And so it was it was launched in 2016 and the
- 1:42thing about it was is that the the sort of
- 1:45surrounding thing that made it look pretty in
- 1:48your you know flat or your house that was
- 1:51very expensive and the light the lights were very
- 1:54expensive but the the actual
- 1:57hydroponic units were sold i think as
- 2:00a lost leader because they were ridiculously cheap and i
- 2:04sort of cottoned onto this fairly early and i realized
- 2:08that you could use these multiple ones of these
- 2:11as sort of experimental units for developing hydroponic
- 2:15experiments and formulation experiments and
- 2:19I would go into Ikea and I would literally carry out 40 hydroponic units at
- 2:25a time because they were like a couple of pounds each you know a few dollars
- 2:28and yeah I must have I must have cost them a fortune in 2016 and then I was doing things like.
- 2:36Running trials with sports turf we're doing a lot in sports turf at the time,
- 2:41and I would make up a fertigation solution
- 2:43with every essential nutrient minus one in
- 2:47each of the trays so that we could look at the symptoms and
- 2:51document the symptoms of deficiency in each of the trays I
- 2:55also set it up so that we could have 40 of.
- 2:57Them as an ebb and flood system and
- 3:01I've still got these trays they're still really good they're still going a good
- 3:04nine years later in my greenhouse they're a bit dirtier than
- 3:08they were in 2016 the propagation units were not
- 3:10as good they also sold the rock wall plugs in ikea as well
- 3:13so for a while and and so i thought
- 3:16it was really good and i think it might you know
- 3:19they don't sell them anymore but to
- 3:22say it's failed i think was would be a bit harsh i think
- 3:25it got people into ikea that wouldn't have been going into ikea that
- 3:28day and as you know when you go into ikea you never.
- 3:31Just buy one thing you always end up with a trolley full of stuff and so
- 3:34i think it probably got people into the stores it made
- 3:37their kitchen displays look a
- 3:40lot nicer and so you know you have pak choy and
- 3:43basil and things like this so i don't think
- 3:46it was a failure on that point unfortunately for
- 3:49ikea gold leaf had only just been
- 3:52invented around 2015 2016 so they
- 3:55didn't have chance to get us into all their stores all around the world
- 3:58which is a shame but they they could
- 4:02have potentially used gold leaf and it would have been a good
- 4:04one part to use in this in this hydroponic system it
- 4:08was a good system if you had a good one part
- 4:10obviously there's not there wasn't the ability to mix a
- 4:14and b fertilizer and you wouldn't have wanted ph up and
- 4:17ph down with complete amateurs going into ikea and
- 4:19buying a hydroponic unit so a good one part would have
- 4:22been excellent with this system the other good thing about the hydroponic units
- 4:26from ikea was that they had little caps to go over the rock wall slabs while
- 4:31the seeds were germinating so you didn't get excessive algal growth and the
- 4:35the baskets that they sat in were really well made and they were made well better made than most.
- 4:43Hydroponic baskets and you'll find that a
- 4:46lot of the hydroponic units that are sold on social media now and are pushed
- 4:51on social media are actually inferior far far inferior to the fairly cheap ikea
- 4:56units that were on sale in 2016 so i think from an for for the the getting into hydroponics,
- 5:04sector the the amateur first try at hydroponics has actually had a step backwards
- 5:08since ikea left the market so i wish they would they would you know get these
- 5:13back in because it would get more people into hydroponics and maybe start with
- 5:17more complex nft or you know flood and drain systems after they've tried this, you know,
- 5:22they get their excitement and their interest in hydroponics and take it from there.
- 5:26So I'd say that the units were extremely well made and they're still going strong nine years later.
- 5:32Often IKEA gets a bad rep when you go, I often call it the, when you go through
- 5:37the furniture bit and you go down the levels and between the basement warehouse
- 5:43level and the show homes, you get the houseplants.
- 5:47I call that spider mite alley because you've got so many houseplants that have
- 5:50been imported on Danish racking.
- 5:52And if you're a hydroponic grower, I would definitely have a shower once going
- 5:56through the valley of spider mites, that corridor that leads you through.
- 6:00I think you you want to be careful a lot
- 6:03of the plants come are pretty we can get some
- 6:06pretty bad pests and diseases not the plastic fake
- 6:09plastic plants though thankfully also of
- 6:12note in 2016 in ikea they started selling
- 6:15bicycles i think it was 2017 or maybe
- 6:18a couple of years later and this was another one that was like a new
- 6:21novel thing they tried their hand at it see if it would work but at the very
- 6:24least it got people into the stores and i bought one of these bicycles because
- 6:28i thought i'll be an early adopter it'd be like the first iphone and i bought
- 6:31this ikea bicycle and all the accessories and it was good because it had a belt
- 6:35drive system it was a one size fit all bicycle,
- 6:39it had like auto gearing as well so you automatically go up and down the gears
- 6:43so in theory it was good it was a bit rubbish though and after about six months
- 6:48of me using this bicycle i'd take it on trips around the country when all the
- 6:51thames in london on it it actually got with.
- 6:56Recalled because of people have been like having serious
- 6:59accidents with this bicycle and so i got all my money back
- 7:02so that's another case of where ikea didn't make
- 7:05much money on on me at all so the first one was when i bought all the lost leader
- 7:09hydroponic units in bulk about 100 of them and the second time is when they
- 7:13had to give my money back for the bicycle that i'd actually worn into the ground
- 7:17so yeah i don't see many new and novel things coming from ikea but if you could
- 7:24bring in the bring back the hydroponic units then
- 7:27that would be a great thing they were called let's have
- 7:30a look what were the units called something like vaxxer
- 7:33or something like that it was i haven't got it up here but obviously
- 7:37being ikea they had to have a crazy scandinavian name and
- 7:40i think it was a vaxxer the vaxxer unit so you
- 7:43could have a vaxxer unit on your billy bookcase and and have
- 7:46an led light so if you've got one if you're still using it drop a comment below
- 7:50in the or message us and see if you've had any particularly good successes with
- 7:55the ikea hydroponic unit how do you how did you use yours and any tips and tricks
- 8:00for utilizing it okay until tomorrow that's been hydroponics daily thank you very much.