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bite sized: the way we play

In this bite sized episode, Josh looks at a marketing report from IGN Entertainment that addresses the way that different generations play video games. What does this mean for the future of gaming and how companies will decide to target the audiences that are spending money on video games? And what ways do YOU play?

The Games Industry article, with links to the report, can be found here: https://www.gamesindustry.biz/ign-entertainment-releases-internal-data-as-public-report-developed-by-kantar-and-uc-berkeley

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The skinny

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