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[Throwback Episode] Finding Your Own Path: Releasing the Black Friday Pressure

In this episode of The Deeply Rooted Business Podcast, we're pulling back the curtain on Black Friday - and trust me, it's not just about those midnight doorbusters!

Having spent years in retail trenches, Jess will share what really goes on behind those "biggest sale of the year" signs. We're talking about the exhausting prep work, the strategic planning, and yes, even why some savvy business owners choose to sit this one out completely.

Jess and Rachel will unpack the real impact of discounting on your business (it's not just about the bottom line), why understanding your ideal client's…

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