Why Small Businesses Need Sonic Branding to Be Remembered - Jetstream Sonic [Ep 92]
Your marketing might reach potential customers today, but will they remember your business when they're ready to buy?
Most small businesses focus on what customers see. But what about what they hear?
On this episode of the Glovisor Podcast, host Joe Abreu speaks with Jeff McQuilkin, composer and creator of Jetstream Sonic, about sonic branding and how a distinctive sound can help small businesses build recognition and stand out from competitors.
Think of the Netflix opening sound or a jingle you still remember from childhood. Jeff explains how businesses can develop their own audio identity…
The skinny
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