Latest / Networking Unleashed: Building Profitable Connections / Networking Unleashed: An Interview with Shadeed Eleazer and Michael A Forman, Professional Speaker

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Networking Unleashed: An Interview with Shadeed Eleazer and Michael A Forman, Professional Speaker · Networking Unleashed: Building Profitable Connections

0:16
Welcome to Networking Unleashed, Building Profitable
0:19
Connections, the podcast where relationships
0:23
fuel opportunity and conversations become revenue.
0:27
I'm your host, Michael Forman. Everyone has knowledge,
0:31
but few people know how to turn that knowledge
0:34
into influence, authority, and lasting impact.
0:39
Today's guest has mastered the art of packaging
0:42
expertise into intellectual property that builds
0:46
brands, grows businesses, and creates professional
0:49
networks. We'll explore why your greatest competitive
0:53
advantage isn't who you know, it's what you know.
0:58
How you share it and value and how you create
1:01
it for others. This is a conversation every entrepreneur,
1:05
leader, coach, and professional needs to hear.
1:09
So I'd like to welcome to my podcast today, Shadeed.
1:14
I'm really confusing both of your first and last
1:17
names. So Shadeed, welcome to my podcast and
1:21
just give us a little clip notes of how you got
1:24
where you are today. Thank you, Michael. led
1:30
to my journey. First of all, I was raised in
1:34
a family of entrepreneur minded people. So what
1:37
this means briefly is that no matter where a
1:41
family member may have worked, the concept has
1:44
always been to do for self plant seeds in your
1:47
own backyard, gain and acquire knowledge, no
1:51
matter where you may work or what business you
1:53
may start. So I learned very early on that building
1:57
for self and entrepreneurship was the key to
1:59
success and some of my earliest examples flashing
2:02
forward to the United States Navy. I was involved
2:07
in Operation Enduring Freedom, which was the
2:10
response to the attacks on 9 -11. This was my
2:13
first licensing example in that I developed a
2:17
training package to help boost operational readiness
2:20
for nine combat systems divisions, which earned
2:24
me a Navy achievement medal at the time. Many
2:27
years ago, I did not realize that this was licensing,
2:30
but this was my first licensing example. Flashing
2:34
forward to landing my dream opportunity as a
2:39
professional, I developed a model on my own where
2:43
I was hosting live events, essentially a community
2:46
business model that my parent company invested
2:50
in. to the tune of a $12 million government contract.
2:55
Now, this was a pivotal moment for me in that
2:58
I did not receive a salary raise, incentives,
3:03
compensation outside of my normal salary. So
3:06
this led to me going on my own and developing
3:11
a licensing model that was licensed to 17 US
3:15
states and using a government or a governor's
3:19
reelection campaign. And so This led to me helping
3:23
entrepreneur speakers, authors, coaches, and
3:26
experts with packaging their expertise and building
3:30
their brands, their businesses through the art
3:33
and science and passion of content licensing.
3:37
So here we are today, Michael. All right. Very
3:40
good. First of all, thank you for your service.
3:42
I am a veteran of Desert Storm. I was with the
3:46
United States Air Force. So I can see how we're
3:49
going to get along. Okay. Many people spend hours
3:54
building a network, but never build intellectual
3:57
property, which creates more of a lasting influence.
4:02
Relationships or original ideas, and how do the
4:05
two strengthen each other? When we talk about
4:10
the correlation or Which may be more important
4:15
the relationship or intellectual property we
4:18
have to think about what intellectual property
4:21
brings to a relationship if I'm able to walk
4:24
into the room and My credibility is literally
4:28
broadcast on a t -shirt That helps me to stand
4:32
out so when you are at a general networking event
4:36
for example And everyone's just looking for jobs
4:39
and there's no specificity behind the event or
4:42
why people are gathering, that isn't considered
4:45
high value networking and relationships. However,
4:48
if you are a successful podcast host and I am
4:52
a published author and we have a synergy that
4:56
brings credibility and alignment to that relationship.
5:00
So if everyone has a gift and we all believe
5:03
that everyone has a gift or a talent and they
5:06
develop and pack that gift or talent into intellectual
5:10
property, what this does is it creates a more
5:13
or less a lighthouse for other ships that are
5:16
sailing by to be attracted to essentially is
5:19
a magnet for building relationships. So intellectual
5:23
property to answer your question would be the
5:26
magnet that leads to profitable and long lasting
5:30
relationships, especially in a business context.
5:34
Absolutely. I can't agree with you more. And
5:37
there are so many points that I wanted to bring
5:39
up while you were talking because I'm a networker.
5:43
I do podcasting, but I go across the country
5:46
and I speak about networking. And the intellectual
5:50
property that you bring to the table, that is
5:54
a main focus. And you're right. And that's like
5:56
the magnet that attracts everybody. But it takes
6:00
what you know after that to keep them around
6:04
you. OK, so it's that will get you there, but
6:09
then you have to keep them here. But that's a
6:11
whole other conversation. You've helped professionals
6:14
package their expertise into intellectual property.
6:18
Why do so many talented people underestimate
6:22
the value of what they already know? Great question
6:27
when a task a service or a deliverable is native
6:35
to the expert they believe that the value of
6:41
it itself is it's easy I can Created deliverable.
6:46
I can create a project plan in five minutes I
6:49
can just stand on stage without any rehearsal
6:52
and host a networking event I can put together
6:55
a podcast episode with no rehearsal. There's
6:59
no stage fright. There's no Awkwardness involved
7:03
with the delivery of a podcast episode. So if
7:06
I'm an expert I have an innate gift skill or
7:09
talent in a given area I underestimate what the
7:14
value is for the listener, subscriber, or the
7:19
recipient of said talent. And so what we have
7:23
to realize as experts, as speakers, as networkers,
7:26
as coaches, as entrepreneurs is that you are
7:30
not your target audience. And you have to think
7:34
about what the value is of the deliverable that
7:38
you're giving, the service that you're providing.
7:40
For example, if I've had a gift for giving advice
7:46
and that developed into being a marriage counselor.
7:50
Now that gift has been with me all my life. However,
7:55
the price or the value of saving a marriage that
7:58
is on the rocks, maybe a couple has been together
8:01
for 20 years and rekindled that relationship
8:04
and now they're madly in love or more in love
8:07
than ever. The value of said delivery is priceless.
8:12
So think in terms of what is the value to the
8:15
marketplace? What is the value of what I'm delivering
8:17
and not applying your own ease of delivery into
8:22
that service or product? Very well said. Very
8:28
well said. How many years did you put into the
8:33
Navy? I was in the Navy for six years. For six
8:37
years, okay. I'm just because you seem like you
8:41
you're very well adjusted you have a mind for
8:45
what you're talking about and you're very confident
8:48
in what you're talking about and I can just see
8:52
that with you being on a ship with you being
8:55
somewhere else, but it's that confidence where
8:59
you can lead others and it just It's a trait
9:04
that I so rarely find in my guests that I just
9:08
had to tell you about it. Thank you. Thank you
9:11
for that. In an age where AI can generate content
9:17
in seconds, what makes original thinking and
9:22
lived experience more valuable than ever? AI
9:27
is a wonderful tool. AI can write a book, AI
9:35
can build a website, build applications. However,
9:39
what AI tends to lack is the human element. And
9:43
so what you will see today and you'll start to
9:47
find more and more as we become more mature as
9:51
a society with the adoption of AI is that thought
9:57
leaders, speakers, experts, coaches, people who
10:01
have a viewpoint and either are paid or retained
10:05
for that viewpoint or that expertise. When they
10:09
use a tool that gives a generic response, audiences
10:15
and recipients and subscribers are becoming more
10:18
savvy to what looks and appears to be AI. And
10:23
so if you want to disqualify yourself from being
10:28
in the elite class within your industry. Just
10:31
continue to use AI without any thought or any
10:35
context. Now, when we talk about original thought
10:38
and experience and expertise, this is the foundation
10:43
of what makes us unique. So one of my biggest
10:47
fears prior to AI was to get on a stage and let's
10:51
say talk about a product, let's say Microsoft
10:54
Word. And so I give a presentation on Microsoft
10:56
Word. Everything's going great. And it happens
10:59
to be an expert from Microsoft themselves who
11:02
says, actually, that is not how it works. And
11:05
this is all wrong. My laptop melts. The crowd
11:08
walks out. Worst case scenario. And so what I
11:12
learned is in order to overcome that scenarios,
11:17
to simply say, based on my experience, this is
11:21
how Microsoft Word worked for me. Or based on
11:26
this particular scenario and these parameters,
11:29
this is how I was able to put together this solution.
11:32
And so when we talk about AI and prompts, your
11:37
experience in your samples and your case studies
11:41
are what you should. infuse or sprinkle into
11:44
the recipe of the perfect prompt in order to
11:47
ensure that your AI output matches your voice,
11:52
your authenticity, your stories. So what you
11:55
feed AI will result in not only a faster deliverable,
12:00
but something that matches what you would say
12:03
or what you would share coming out of your own
12:06
mouth. Absolutely. AI is a tool. If you put it
12:12
more than that, you're going to get hurt, right?
12:15
But AI, one thing that AI cannot instill is emotion,
12:23
right? So once you put that emotion into it,
12:27
you can start out, but with AI and everything
12:30
else, you can do the six or seven prompts to
12:33
get it basically where you want it to be. But
12:37
you have to put in your emotional, you have to
12:41
put in your feeling because if they don't realize
12:44
it's you, if they think it's a machine, then
12:49
they turn you off. When I go around the country
12:52
and I give talks about networking, communication,
12:56
leadership, I have about one minute to get their
13:01
attention. If I got their attention. I keep their
13:05
attention throughout my talk, but if I lose them,
13:10
I've lost them forever. And it'll take me 20
13:13
minutes to try to get it back. So it all goes
13:16
in, but I use AI as a tool and nothing more.
13:20
And I invoke a little emotion from it. Okay.
13:24
I didn't mean to take so much time. How does
13:27
creating books, courses, frameworks. or other
13:32
intellectual property, change the nature of your
13:35
networking conversations. If two experts come
13:41
together to discuss the news, the sports and
13:46
the weather, the question becomes, how does that
13:51
lead to a business relationship? My answer to
13:56
that question is if you lead with what you've
14:01
created, what you've packaged, and what you've
14:04
published, then that gives you essentially a
14:08
central point of focus that can turn into an
14:12
affiliate relationship, a joint venture partnership.
14:15
It can turn into a podcast episode. It can turn
14:19
into a live speaking engagement. It can turn
14:22
into a lead magnet that is shared with recipient
14:26
B's network. And so When you start to package
14:30
your expertise into books courses and frameworks
14:34
It gives a context to any relationship that you
14:38
may encounter so you may attend joint venture
14:42
conference and Your topic or your lead magnet
14:46
or your book or your workshop or your methodology?
14:50
May not be a fit for the person you're speaking
14:52
to directly, but if you're clear about the promise
14:56
of said deliverable, then what that person will
15:01
begin to do is ask themselves, who is the ideal
15:05
resource that I can connect this individual with?
15:08
Because I see that it has value. And so from
15:12
a networking context, especially if you want
15:15
greater depth in your relationships, you want
15:19
to build business around intellectual property
15:22
because it gives leverage. So if you and I, Michael,
15:25
have a conversation at an event, that conversation
15:29
is only limited to that face -to -face encounter.
15:32
But if you say, I have a 60 minute video of my
15:39
latest keynote presentation or my signature keynote
15:41
presentation, would you share it with your audience
15:44
of professionals who are looking to become entrepreneurs?
15:48
then I have something that I have leveraged that
15:52
I can take home with me and begin to share this
15:56
one video that you may have recorded one time
15:58
at a given event. And I can share it with my
16:03
audience. I can share it with my podcast. I can
16:05
share with each live audience that I speak in
16:08
front of. So what we start to look at is the
16:11
one to many relationship that will benefit each
16:14
person that you network with. So package what
16:17
you know and it gives multiple opportunities
16:20
for various groups of people to support your
16:24
networking endeavors. Absolutely and when I speak
16:29
with somebody who either doesn't know me or what
16:33
I did I usually take one of my books that I've
16:36
written and I give it to them almost as a business
16:38
card. I say do you want to know more about me
16:41
or read this and then I'll talk to you. a little
16:45
bit like that. But so, yeah, I spent a lot of
16:48
time building up my intellectual property. You
16:52
go to my website, you'll see everything and blah,
16:54
blah, blah. But it's so true. And I've really
16:58
I've done so much work on the golf course where
17:01
because I'm not a good golfer. Let me start out
17:05
right now. Right. But the other person who I
17:08
know, who I'm trying to gain as a client. knows
17:13
that he tries to help me a little bit. And then
17:16
I kind of work business into it. And then I'll
17:19
see if he bites. If he doesn't bite, then I let
17:22
it go, right? But if he does, then we'll have
17:25
a stronger conversation. But that's just one
17:27
of my ways of doing it. All right. You've spoken
17:31
about building a seven figure professional network.
17:35
What personal... qualities attract the kind of
17:39
relationships that lead to long -term opportunity
17:42
rather than short -term transactions. We talk
17:47
about deconstructing the skeleton of the seven
17:56
figure professional network. There are a few
18:01
clues that lead to that level of success. And
18:04
so I would say the first attribute would be clarity
18:11
of message. So the seven figure networker or
18:17
the owner of the seven figure network is very
18:19
clear about who they help, why they help them,
18:23
and how they are able to help them. And they're
18:27
able to communicate this in a way that qualifies
18:31
and disqualifies. And so people know exactly
18:35
where that individual stands from the moment
18:38
that they discuss what they're able to deliver.
18:42
Secondly, when it comes to the seven figure networker
18:48
or the seven figure network owner, they also
18:52
and I'm going to go in a different direction
18:55
to cover some areas that people may not consider
18:58
when it comes to that message. They have leverage
19:03
behind. what their mission and message is. Meaning
19:08
their mission and message is packaged in a way
19:11
that allows for others to consume it outside
19:15
of their physical presence. So think of, for
19:19
those of you tuning in, think about how many
19:22
amazing people that you meet in person who are
19:26
able to give you exactly what they bring to the
19:28
table. But the moment they leave, you have nothing
19:32
else to work with. And so They're able to send
19:36
someone that they give their mission and message
19:39
to a call to action To learn more about what
19:42
they bring to the tables So that may be a lead
19:45
magnet in many cases it is but is always a signature
19:49
program a signature course or a higher form of
19:53
authority which would be a published book and
19:56
so the owner of the seven figure network also
20:02
has some form of community. So they have like
20:05
-minded people who are, who share in the same
20:09
growth trajectory, similar message, mission,
20:13
or message that they bring to the table or the
20:16
way that they wish to change the world. And so
20:19
They have a group of people that bring referrals
20:23
to the table that are affiliate partners and
20:26
are able to grow alongside of said offer. So
20:30
when it comes to some soft skills that the seven
20:35
figure network owner possesses, they are quick
20:40
to say yes and no. Meaning if there's an opportunity
20:46
on the table that they believe will further enhance
20:50
or strengthen their current position, then they
20:53
move forward on that opportunity without question
20:56
or delay. And secondly, in terms of no, if it's
21:01
an opportunity that does not benefit them or
21:04
will be a time waster in some way, they do not
21:08
worry about ruffling feathers or offending others
21:11
if an opportunity is not a good fit for them.
21:14
So I would say those would be some core attributes
21:19
and traits of the individuals that not only with
21:24
myself or with people I've come across in the
21:27
great work that I do that operate at a seven
21:32
figure level in terms of networking opportunities,
21:35
partnerships and revenue that can come from it.
21:40
Absolutely. Absolutely. Again, there are so many
21:43
points you brought up that we don't have time
21:46
to go into it, but you were spot on with everything
21:49
that you were saying. When someone is focused
21:53
solely on monetizing their expertise, what important
22:01
purpose of intellectual property are they likely
22:05
to overlook? The professional is on the path
22:10
of monetization, meaning they've come to the
22:14
point in their journey where this has to make
22:18
financial sense. I'm investing time, energy,
22:21
and effort, and it has to equate to some form
22:26
of monetary compensation. What they often overlook
22:31
is the value of said offer. to the marketplace.
22:40
When I ask professionals, and for those of you
22:44
who are tuning in to this episode, when I ask
22:48
you, where did you learn about pricing your products
22:53
and services? You will get a wide range of answers
22:56
because there's no industry standard. And so
22:59
what people often do is when they think of pricing
23:05
their services, the price to not offend or disqualify
23:10
themselves from the sale. And so if someone,
23:15
there are many professionals who would rather
23:18
charge $97, for example, instead of the $49 .97
23:24
that would help them to make ends meet. would
23:29
help them to focus on service delivery and provide
23:33
the level of service that the offer dictates
23:36
in order to be, let's say a top notch offer.
23:40
And so pricing tends to be one of the key areas.
23:45
that they overlook and disqualify themselves
23:48
from making a solid living. And that's why many
23:51
coaches struggle. That's why many speakers struggle.
23:54
And that's why many networkers especially go
23:57
to many networking events. And there's no payoff
24:01
for this activity because they're afraid to ask
24:05
for the sale. And when they're asking for the
24:07
sale, they don't do the necessary due diligence
24:11
that it takes to understand what their offer
24:15
encompasses, the full scale of value or scope
24:19
of value that their offer provides, and what
24:24
numbers would help them to make a solid living
24:28
at delivering said service. Yeah, they tend to
24:33
take the easy way out. They're, they're lazy.
24:36
They don't want to, they do the beginning and
24:39
they do the end. everything that encompasses
24:42
in the middle, they don't want to do. And that's
24:46
the tough work. That's the tough stuff. So if
24:49
you want to truly go out there and network, and
24:53
I always say, if you're going to network, go
24:56
out there with a servant's heart. Go out there
24:59
and see what you can do for others before what
25:01
they can do for you. And that generally leads
25:04
into you listening more. About their problem
25:08
how you can solve their problem without you thinking
25:11
of the next thing that you want to say you're
25:14
thinking about that person and her problem, but
25:16
that goes along with the Feelings and the information
25:20
that most people don't want to do They just want
25:24
to jump to the end. You want to buy this for
25:25
me or you want to buy the service? Okay, great
25:27
If not, I'll move on but you're missing everything
25:31
about networking. All right What's the difference
25:35
between? building a personal brand that gets
25:38
attention and building a reputation that earns
25:42
trust for decades. Wow. The core difference.
25:49
And let's just talk on the topic of reputation
25:53
that builds trust for decades. I did this by
25:57
accident with my first business, which has been
26:01
around for 22 years. 23 years actually. And so
26:07
first of all you mentioned servant's heart. And
26:11
so outside of the sale itself, the transaction
26:15
of goods and services, you need to have a greater
26:19
mission for what you are doing. One way that
26:24
has worked really well for me, I did not see
26:27
it at the beginning, but was to approach with
26:30
a strategic philanthropy perspective, meaning
26:34
whenever I earn a dollar, I look to reinvest
26:39
that dollar into a cause that I believe in and
26:44
support or a portion of said dollar. And so I
26:47
started with reinvesting into underperforming
26:51
classrooms. There are many teachers that provide
26:55
their own school supplies out of their own pocket
26:58
for students that are struggling. And so I partner
27:02
with nonprofit organizations to invest in those
27:06
classrooms and have done so since, oh my goodness,
27:11
2012. So the first thing is a servant's heart
27:15
finding the mission outside of the money in order
27:19
to continue. to build that engine that allows
27:23
for people to invest and feel good investing
27:26
in your services in order to do. Secondly, is
27:30
to treat your word and your follow through as
27:33
a contract, meaning if you have an intention
27:39
to deliver a service or deliver a partnership,
27:44
make it your best effort in order to follow through.
27:47
And this does not mean to take an oath of perfection.
27:51
Things will happen. Things will run late. Things
27:54
will need to be rescheduled. But what I found
27:57
is if you know you're going to be late with said
28:00
delivery, if you communicate this as early as
28:03
possible, then it actually makes you look as
28:07
if you care for people's time and that you can
28:10
almost see the future. If you let someone know
28:13
three minutes before that you're going to be
28:15
late versus two days. Okay. I'm going based on
28:18
my schedule. I'm going to be an hour late two
28:21
days before it happens. Then it allows for people
28:24
to reschedule on their own time and opportunity
28:27
costs that is lost by trying to meet with you.
28:30
They can refill that with another opportunity.
28:33
Next, you have to have systems that allow for
28:37
you to build relationships. So CRM systems are
28:41
great. Email lists are excellent. and having
28:46
some form of communication that is based around
28:49
a person's life cycle, meaning I love to collect
28:53
marriage anniversaries, birthdays, and those
28:57
are great ways that I'm able to follow up with
29:01
people in my network and give gifts and more
29:06
or less build a relationship. outside of service
29:09
delivery that helps to strengthen the human element
29:12
and connection that we all need in order to build
29:16
that reputation. And finally, you need to publish
29:20
your ideas and expertise, meaning you can be
29:23
a great person. You can be a nice person. You
29:26
can be a charitable person. But if you're not
29:29
known for something that you're passionate about.
29:32
then you will be lumped in the group of other
29:36
nice and charitable people. So you have to step
29:39
to the forefront and say, I am the expert. I
29:41
am the founder. I am the owner of said intellectual
29:46
property or book or course or community so that
29:50
you give people something to attribute your skills
29:54
and your mission and mastery towards. Absolutely
30:00
and of the three things that you had said really
30:05
the one that that stuck out in my mind because
30:08
I talk about this is really is do what you promise
30:14
and if you just follow through with what you
30:17
promised in a timely fashion then you've already
30:21
built the trust three -quarters of the way because
30:25
so many people don't do what they say in the
30:30
time that they said that they would do it and
30:33
then you follow up if you follow up strategically
30:37
and you follow up consistently then you're showing
30:41
that person that they earned your respect right
30:45
and you just and so that goes such a long way
30:49
okay so let's bring this full circle and If a
30:54
listener wanted to create a body of work that
30:58
increased both their income and their impact
31:01
over the next 10 years, where would you encourage
31:04
them to begin and why? If I have a 10 year plan
31:14
to build a legacy through my intellectual property,
31:21
creations of the mind, I would start with my
31:26
signature, meaning what impact do I wish to change
31:32
the world with and what method am I most comfortable
31:39
with delivering said message. And so if you are
31:45
a great speaker and you enjoy conversations,
31:49
then podcasting may be the method to deliver
31:53
that signature to the world. If you are a great
31:57
writer, then yes, publishing a book. It is more
32:01
important to focus on the delivery method in
32:08
what you want to do over that next 10 years than
32:12
it is to just follow a trend. Publishing books
32:15
may be like pulling teeth for some people. And
32:19
so although it gives you the authority that being
32:24
a published author would deliver, you may also
32:29
run into a roadblock where you fizzle out and
32:32
don't continue on the path of marketing said
32:36
book because you didn't enjoy the experience
32:39
of writing it. And so if you find the delivery
32:42
method that resonates highest with you, then
32:46
the higher likelihood that you're going to not
32:51
only start, but also continue and begin to flourish
32:55
and master that particular delivery method. Next,
32:59
I will focus on consistency. And so my number
33:04
one law of online authority and success is to
33:09
what you build, you must maintain. And so we
33:14
all get the inspiration to start but those who
33:19
stay the course and publish based on a schedule
33:22
that works for them you may have young children
33:26
for those of you tuning in you may have other
33:29
priorities you may have a long commute but there
33:33
is no contract or there's no standard on how
33:37
often you need to publish but you need to show
33:41
up and win the visibility battle with your audience.
33:44
Your audience right now, your biggest competition
33:47
is not another speaker, not another coach, not
33:50
another entrepreneur, professional or networker.
33:53
Your biggest competition is the distraction of
33:59
your ideal audience. They are on every single
34:03
app. There's 20 different apps on your phone
34:05
and they're scrolling away. And so you're in
34:09
a battle against that. And so when you're able
34:12
to stay visible using a method that you prefer,
34:16
then that will give you an edge. So think about
34:20
the marketplaces next that will give you the
34:24
greatest search engine credibility and authority.
34:27
For example, if you are going to go down the
34:32
path of podcasting, then you have marketplaces
34:35
such as Apple Podcasts, you have Spotify, and
34:39
these marketplaces are experts at gaining attention
34:44
and keeping it. And so you want to build a great
34:48
audience or visibility within those marketplaces.
34:51
If you're an author, then yes. Kindle desktop
34:54
publishing and Amazon is a great place to build
34:58
set reputation. So you want to think of your
35:02
signature. You want to think of the delivery
35:06
method, and you also want to think of the marketplaces
35:10
that you want to show up. And finally, I would
35:13
recommend to create a line of communication that
35:17
you own, meaning social media. as great as it
35:22
may be and as easy and inexpensive as it can
35:27
be to deliver your message. It is not a platform
35:32
that you own, meaning algorithms change. You
35:37
can be say copyright strike in or your account
35:41
can be deleted and you may not even know why.
35:44
But if you build on channels that you have ownership
35:47
of and you direct people to those platforms to
35:52
as a subscriber, as a client, so on and so forth,
35:55
so that you can continue the conversation. This
35:58
gives you the ownership of your list, and also
36:02
it gives you a long -form platform to continue
36:08
with conversations over the duration of that
36:12
10 years. Outstanding. Everything you spoke about
36:19
was so true. And I'm thinking in my head of the
36:22
journey that I took to get where I am. And podcasting
36:28
is one section. Being a keynote speaker is another
36:32
section. Doing the books and everything else,
36:34
those are other ways of getting to where I got.
36:38
But you said consistency, and that was what stuck
36:41
out in my head. But you also, you forgot to mention
36:45
the other side of that coin is persistence. Consistency
36:50
and persistence and if you remain true to yourself
36:54
if you remain consistent and persistent to your
37:00
Following then you can't fail. You can't fail
37:04
unless of course something happens, but that's
37:06
beside the point. Okay Shadi You were a fantastic
37:10
guest. You gave me you gave us you gave my listeners
37:14
a world of knowledge But if they want to find
37:19
out something more, how can they get hold of
37:21
you? First of all, your audience deserves the
37:27
best, Michael. And so I hope it was my intent
37:31
that the topics that we raised and discussed
37:35
and dissected not only provide value for the
37:38
audience today, but they can come back and press
37:41
play once again. and gain additional value. If
37:44
you are just a listener, you need to become a
37:47
subscriber of this great podcast. And for those
37:50
of you who want to take the next step of utilizing
37:58
your expertise and converting it into authority,
38:03
influence. and oh yes income then the execution
38:08
plan .com is your next step now in addition to
38:12
the guided checklist that will take you from
38:16
expert professional person with credibility into
38:21
packaging into a format that will benefit you
38:24
you also receive rock solid support so if you
38:27
get stuck along the way in your persistence in
38:32
turns into lack of consistent activity. You can
38:37
send an email to support and a team member, or
38:40
I'll read all support questions that come in.
38:43
We'll guide you along the path to demystify or
38:47
help you from being stuck in a place you are.
38:50
So you get rock solid support. In addition to
38:53
a checklist that will help you package your expertise
38:55
into authority, digital assets, execution plan
38:59
.com. It's a fantastic conversation. OK, here's
39:04
the biggest takeaway. Your expertise is the only
39:07
potential until you share it. The ideas you create,
39:12
the wisdom you teach, and the value you deliver
39:15
will transform a network into a legacy. This
39:20
week, don't just make a new connection. Create
39:23
something worth sharing. Write the article. Record
39:26
the video. Start the podcast. Teach what you've
39:30
learned. The next opportunity may come from the
39:33
value you put into the world today. If you enjoyed
39:37
this episode, like, follow, and subscribe to
39:40
Networking Unleashed, building profitable connections,
39:43
and share with someone who's ready to grow their
39:45
authority and expand their impact. To learn more
39:48
about keynote speaking, executive coaching, or
39:52
communication training, visit michaelaforman
39:55
.com. So until next time, remember. The strongest
39:59
networks aren't built by collecting contacts.
40:02
They're built by consistently creating value
40:05
that people never forget. We'll see you on the
40:08
next episode. Shadid, thank you very much. Thank
40:11
you for coming on my podcast. You were wonderful.
40:15
Thank you for your time. This was Time Well Spent.
40:20
All right, folks. A huge thank you to our guests
40:23
for sharing such incredible insights today. And
40:26
of course, a big shout out to you, our amazing
40:29
listeners, for tuning in and spending your time
40:32
with us. If you're interested in my digital courses,
40:36
being coached, or having me come and talk to
40:38
your company, just go to Michael and fill out
40:42
the request form. Remember, networking isn't
40:45
about being perfect. It's about being present.
40:49
So take what you've learned today, get out there,
40:51
and make some meaningful connections. If you've
40:54
enjoyed this episode, please don't forget to
40:57
subscribe, leave us a review, and share it with
41:00
someone who could use a little networking inspiration.
41:04
Let's keep the conversation going. You can find
41:06
me on Apple, Spotify, Pandora, YouTube, or my
41:11
website, foreman .com slash podcasts.