Jerry Seinfeld and Free Vacation Incentive Marketing with John Dwyer

Extraordinary America · Dec 18, 2025 · 39m

In this episode, we are joined by marketing guru John Dwyer, the mastermind behind the Institute of Wow. John shares his innovative approach to direct-response marketing and explains how to create effective incentive-based campaigns. Learn how he convinced Jerry Seinfeld to be the face of a groundbreaking banking promotion that changed the industry. Discover the secrets behind successful marketing strategies that can help any business stand out and thrive in today's competitive landscape.

Chapters:

(03:11) Jd shares his story about how he got started in advertising

(05:12) What is direct…