skinny.

Latest / 30 Minutes to President's Club | No-Nonsense Sales

#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

Getting your buyer live on the phone isn’t old school—it’s elite. In this episode, Michelle Cecil, two-time President’s Club winner at Procore, shares how dialing instead of emailing builds trust, collapses timelines, and puts you back in control of your deals. Her approach proves that the phone isn’t dead—it’s your most underused weapon.

🎙 ACTIONABLE TAKEAWAYS:

Don’t negotiate over email — Use a “carrot on a stick” to earn a callback, then close the gap in live conversation where nuance and urgency can thrive.

Own the reference process — Prep your prospect and your customer, set the agenda…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.