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Episode 79: From Blowouts to Brand Building with Simona Gaudio
Live from Advertising Week NY 2025! Glamsquad CMO Simona Gaudio reveals how word-of-mouth drives their growth and why their Las Vegas launch flopped until they realized tourists, not locals, were their real customers. She shares how the platform balances tech convenience with luxury service while keeping 2,000 beauty pros engaged as brand ambassadors. From Taylor Swift tour spikes to AI-powered insights, Simona explains what it takes to scale a high-touch beauty brand.
About Simona Gaudio: Simona Gaudio is the Chief Marketing Officer at Glamsquad, where she is dedicated to redefining the…
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