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French Broadcasters Push FM and DAB+ in New Vehicles, Plus RedTech Magazine · RedTech daily podcast - Powered by AI

• 0:00
  Welcome to episode 575 of the RedTech Daily Podcast, powered by artificial intelligence.
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  I'm Marguerite Clark, bringing you the latest insights from the global radio broadcast and
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  digital audio industries.
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  Today's highlights include the importance of hearing the future in programming, French
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  broadcasters uniting to demand guaranteed radio access in cars, and how the September and
• 0:24
  October 2026 edition of RedTech Magazine shows radio reshaping its future.
• 0:32
  In "Good to Great Lesson number thirty: Hear the Future," Ken Benson emphasizes the
• 0:37
  significance of vision in radio programming.
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  Great programmers don't just focus on the present; they imagine the station's potential
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  future.
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  This foresight helps guide decisions and align the team towards a shared goal, transforming
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  ideas into actionable directions.
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  French broadcasters are calling for mandatory FM and D.A.B.
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  plus receivers in new vehicles, along with free, prominent access to terrestrial radio.
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  This initiative, led by Radio France, Alliance de la Radio, and Les Locales, aims to secure
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  radio's presence on dashboards.
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  Despite existing European regulations, there's no mandate for receivers, and the French
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  government's response favors retaining current requirements without extending them to goods
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  vehicles or tractors.
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  Broadcasters emphasize radio's role in emergencies, urging support for mandatory
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  reception in ongoing European Union negotiations.
• 1:35
  In the September and October 2026 edition of RedTech Magazine, the audio broadcasting
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  industry faces a paradox.
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  While audiences are consuming more audio than ever, traditional radio is under pressure from
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  new platforms and changing listener habits.
• 1:51
  This issue examines how companies worldwide are reorganizing to stay relevant.
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  From Australia's ARN to Malaysia's Astro Audio, leaders share strategies for transformation,
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  focusing on content, data, and monetization rather than traditional distribution channels.
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  The future belongs to those who think beyond traditional radio.
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  That's all for today's episode of the RedTech Daily Podcast.
• 2:18
  Thank you for tuning in.
• 2:20
  For more in-depth stories and analysis, visit redtech.pro to read the full articles.
• 2:26
  Join us tomorrow for more insights and updates from the world of radio and digital audio.