
Rethinking Outreach in 2024
As last year came to a close, it was becoming very clear that social media has been failing to deliver what we traditionally relied on it for — reaching our current readers and finding new ones. So this year Brad is trying out a new platform — Subsack. But that comes with a whole new learning curve — and more than a few ethical issues to wrestle with!
SHOW NOTES: Two points of clarification. First, the question is raised whether a user can export an email list from Substack. This is, indeed a feature. Secondly, Dave asked Brad which of his social media platforms has the biggest user base…
The skinny
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