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Oregon's John Dutton; Leadership Lessons from One of Oregon’s Oldest Families with Tripp Dietrich | Episode 152

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What happens when leadership isn’t something you pursue—but something you inherit? In this episode of The Dirty Side of Leadership, Kristin Sokoloff and Ron Ward sit down with business owner and eighth-generation Oregonian Howard “Tripp” Dietrich to explore the mindset of leaders who think in generations, not election cycles.

Raised in a family deeply rooted in Oregon’s history—including ties to the founding of the legendary Pendleton Round-Up—Tripp grew up with a unique perspective on responsibility, reputation, and stewardship. Rather than chasing titles, he built his…

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