Better Than an MBA: How Julie Newman's Book Became Her Strongest Career Lever
Julie Newman wrote Pull Don't Push to fix a message she had watched go wrong at more than 50 Girls in STEM events: well-meaning speakers telling girls they don't belong in STEM, then asking them to join anyway. Her book, written for the educators and outreach coordinators who shape kids' choices, makes the case for "pull" messaging instead, explaining what engineers actually do and why it's one of the most rewarding careers a young person can choose.
In this episode of Author Hour, Julie tells Eric Jorgenson how a single frustrating keynote became a book, why she was afraid educators would…
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