Sarah Jessica Parker: Actress on her business ventures and collaboration with Invivo
Back in 2008 two kiwis created Invivo with the intention of bringing New Zealand wine to the world.
Sarah Jessica Parker joined the team back in 2019, and their wine collaboration is now wildly successful, their Sauvignon Blanc the fastest growing Premium Sauv currently available in the United States.
A third wine for the collection is releasing soon, this time a Pinot Noir.
Parker told Mike Hosking that when it comes to her business endeavours, she prefers to be directly involved.
“It allows me to be enthusiastic about what I’m doing and talking about it,” she told the Newstalk ZB host.
“It…
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