Capturing the Essence in a New Brand

All About Capital Campaigns: Nonprofits, Fundraising, Major Gifts, Toolkit · Mar 7, 2023 · 12m

In this brief but punchy episode, campaign experts Amy Eisenstein and Andrea Kihlstedt talk about the importance of branding your capital campaign. Yes, that’s right. Your campaign should have a brand that differentiates it from your organization. They’ll tell you why. And they let you in on their secret too!