
I Used My ICAN Fees to Buy a Makeup Kit & Ready-to-Wear Doesn’t Have to Be Cheap
In this episode of Fashion Roundtable, we sit down with Ajide Daniels (the founder of Aso) to unpack the real journey from unexpected beginnings to building a ready-to-wear brand that challenges the idea that affordable fashion has to look cheap.
We talk about the defining moments, the struggles, the costly mistakes, and the mindset behind creating a brand with identity, structure, and long-term vision in the Nigerian fashion industry.
If you're a fashion entrepreneur, creative, or business owner trying to build something meaningful, this episode is for you.
✨ What you’ll learn in this…
The skinny
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