Latest / CPG Week by BevNET & Nosh
How To Get On Kroger Shelves, And Stay There.
On this week's show, NOSH editor Carol Ortenberg and reporter Adrianne DeLuca run down NOSH Live Winter 2022, highlighting key themes and trends threaded through the discussions with industry experts. Later, we hear Carol's NOSH Live discussion with Holly Adrien, Natural and Organic Innovation and Strategy Manager at Kroger, to learn how emerging natural product brands can strategize for success when pitching the grocery giant.
Show Highlights:
01:28: The NOSH team breaks down discussions from the conference including the various approaches to brand building and community, the shifting…
The skinny
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