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The Credibility Dividend: Why Finfluencers are Making Real Advisors More Valuable Not Less | Stephanie Wolfe
35% of Canadian retail investors have made a financial decision because of a finfluencer. Here's why that's the best news advisors have heard in years.
The way investors learn about money has been rewired, scroll by scroll, on platforms never built for financial advice. In this episode of Insight is Capital, Pierre Daillie sits down with Stephanie Wolfe, EVP and Head of Marketing at Global X Canada, to unpack what her team's research reveals about how Canadians actually consume financial content, and why the rise of finfluencers, short-form video, and AI verification tools may be…
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