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#95. Building strategic & successful webinars with Kaarin Howard
Kaarin Howard is a B2B marketing professional passionate about building webinars, among other strategic content, for your ICP (Ideal Customer Profile).
With a background in marketing events and launching startups, she came into the B2B marketing world ready to wear the 5 (or 50!) hats typically thrust upon them.
When Mikey and Kaarin connected on the popular marketing forum, Exit Five, we were excited to hear about the success of her and her team’s webinars.
What are key components to consider? How can we collaborate and leverage partnerships? And how do you build intentional, authentic…
The skinny
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