Latest / The Stephan Hogan Podcast
Why K-pop Fans Win: The Business Model Behind the Most Powerful Fanbases
What does a Number 1 song in China actually mean in 2026, and how is it different from a U.S. radio “Number 1”? Nashville songwriter and producer Mark Siegel breaks down his real-world experience landing a Billboard China chart-topper with Lay Zhang (EXO), including how China’s music economy is still heavily download and sales-based, how platforms like QQ Music and NetEase function, and why “units sold” can move at a pace that feels impossible in the U.S. We get into the truth about mechanical royalties overseas, why collection can be confusing without the right subpublisher, and what Mark…
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