Wandering Bear Almost Lost It All. Then It Brewed A Second Act.
A $7,000 startup. A business that nearly vanished. A brand that's still growing 12 years later.
In this episode, Wandering Bear co-founder and CEO Matt Bachmann shares the hard-earned lessons behind building one of cold brew's original success stories, from surviving the collapse of its office business during the pandemic to reinventing the company through e-commerce and strategic retail expansion.
He also discusses the thinking behind the brand's latest innovations, how to time new product launches, and why staying relentlessly focused on consumers has been the key to long-term growth.
Show…
The skinny
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