Latest / #shifthappens in the Digital Workplace Podcast
Ep. 84: The Future of Internet Search and Content Creation
Many businesses are concerned about the impact of AI on content creation and SEO. Greg Brooks, Partner and CMO at SearchTides, offers a balanced perspective suggesting that AI should be viewed as a powerful assistant rather than a replacement for human expertise. AI can significantly boost productivity but maintaining authenticity in an AI-driven world remains crucial for creating truly valuable content for better customer experience.
The skinny
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