Latest / Becker’s Payer Issues Podcast / The Future of Integrated Care, and What Leaders Need to Do Now to Achieve This at Scale
Transcript
- 0:00Hi, everyone. This is Erica Spicer Mason with
- 0:02Becker's Healthcare. Thank you so much for tuning
- 0:04into the Becker's Healthcare podcast series.
- 0:07So today we're going to talk about the
- 0:09future of integrated care and what leaders need
- 0:11to do now to achieve this at scale.
- 0:14And joining me for this discussion today is
- 0:16Shana Hoffman, the president and CEO of Lucid.
- 0:19Shana, welcome. Thank you so much again for
- 0:21joining the podcast today. Thanks so much, Erica,
- 0:23for having me on.
- 0:25We're thrilled to have you with us. And
- 0:26before we get into our discussion about integrated
- 0:29care, wanted to just check-in with you to
- 0:31see if you could share a little bit
- 0:32more about yourself, your work in health care,
- 0:34whatever you think is helpful for our listeners
- 0:36to know.
- 0:37Sure. Well, again, great to be here with
- 0:39you. Shana Hoffman, president and CEO here at
- 0:41Lucid. So I've spent my whole career, in
- 0:44health care. I always joke when people talk
- 0:45to to me that I'm,
- 0:47somewhat jaded for my age in health care,
- 0:49but I feel like I've I've sort of
- 0:51seen it all. I was at DaVita for,
- 0:53a couple years then sort of in the
- 0:54VC backed
- 0:56tech space,
- 0:57working on patient access and sort of very
- 1:00small early stage companies, and then spent the
- 1:02better part of the last probably close to
- 1:04ten years now in the behavioral health space,
- 1:06a mix of private equity backed players.
- 1:08And then here,
- 1:10at Lucid, which is a unique, payer owned
- 1:13company
- 1:14and really have been passionate about how do
- 1:17we get behavioral health to the forefront. And
- 1:20we're really excited, and we'll talk about this,
- 1:21I'm sure, today. We believe really, and I
- 1:23believe through sort of throughout my career that
- 1:25behavioral health is the unlock. And if you
- 1:27can actually unlock
- 1:28behavioral health needs for an individual patient member,
- 1:32that's what's gonna allow you to really transform
- 1:34their health care journey broadly across all the
- 1:36different dimensions.
- 1:38Oh, what a great quote. Behavioral health is
- 1:40the unlock. I I I think that is
- 1:42so well said, Shana. So thank you for
- 1:44sharing a bit more about your background and
- 1:46kind of this ethos that's guiding you and
- 1:48your work at Lucid.
- 1:49And just in that same vein as of
- 1:51behavioral health being,
- 1:53you know, getting it to the forefront, acknowledging
- 1:55its importance, I think there is a growing
- 1:57recognition that
- 1:58chronic disease overlaps with behavioral health needs in
- 2:01many cases.
- 2:03And and while that acknowledgment, it seems to
- 2:05be there increasingly,
- 2:07care can be frustrating for patients and for
- 2:10providers and payers, especially because we're seeing a
- 2:13lot of fragmentation
- 2:14between the two
- 2:16care journeys. So what do you see as
- 2:18the most significant risks and the consequences of
- 2:20fragmentation like this?
- 2:22Yeah. I mean, Erica, it's a great point.
- 2:24I think for for a long time, we've
- 2:27known that behavioral health and
- 2:29chronic, you know, medical conditions are intersected.
- 2:32To your point around fragmentation though, it's very
- 2:34interesting when you talk
- 2:35to anyone that's sort of bearing risk, whether
- 2:37that's a payer, whether that's a risk bearing
- 2:39primary care organization,
- 2:41they look at high cost needs claimants, and
- 2:44they generally look at those folks in two
- 2:46buckets. Right? They look at folks on the
- 2:48medical side and sort of high risk, high
- 2:50needs, and then they're also looking at people
- 2:52that are high utilizers from a behavioral health
- 2:54perspective.
- 2:55What I've, you know, noticed throughout,
- 2:57the years is that if you actually look
- 2:59at the percentage of people that are utilizing
- 3:01behavioral health services within
- 3:03the high risk, high needs and working to
- 3:05drive up those members that are connected into
- 3:07care,
- 3:09there's a much lower percent of those people
- 3:10that are in behavioral health care. And so
- 3:13it's it's sort of long been this question
- 3:15in my mind of why are we not
- 3:17trying to drive up behavioral health care and
- 3:19looking at it at the intersection of those
- 3:21things.
- 3:22But to your point, this sort of system
- 3:23of care doesn't actually put behavioral health and
- 3:27medical health together in a lot of cases.
- 3:29And that's why I'm super excited about the
- 3:31work that we're doing at Lucid. So we've
- 3:32been, you know, purpose built behavioral health company
- 3:35for twenty seven years
- 3:37now knowing that we were trying to get
- 3:39as many people screen triage and connected into
- 3:41behavioral health care. And that was our mission
- 3:43and purpose is how do we do that
- 3:45reliably, repeatedly at scale. But now because of
- 3:48this knowledge that, again, behavioral health is the
- 3:50unlock and the force multiplier on medical expense,
- 3:52we've actually brought a medical care delivery company
- 3:56into the fold at Lisette.
- 3:58So now we're able to actually put that
- 4:01behavioral health at the forefront and break down
- 4:03some of that fragmentation because we actually have
- 4:05a company that delivers care in the home.
- 4:08And so now you can think about sort
- 4:10of that tip of spear for us of
- 4:11that looking at that patient. Yes. We know
- 4:13their medical needs, but we're looking at every
- 4:16patient through a behavioral health lens
- 4:18and being able to say, how do we
- 4:20make sure that their behavioral health needs are
- 4:21met? Because that's gonna allow us to then
- 4:23unlock on the medical side. So I think
- 4:26you're right that a lot of that fragmentation
- 4:28exists in the industry. I think we were
- 4:29trying to break through it in the form
- 4:31of, hey. We have a great behavioral health
- 4:33solution that can help you. I think now
- 4:35we've said, hey. We're gonna take matters into
- 4:37our own hands,
- 4:38and bring that medical care delivery asset into
- 4:41the fold. And I'm incredibly excited about some
- 4:44of the outcomes we're already seeing and what
- 4:45we can actually drive and deliver that to
- 4:47the system to be that integrated care solution
- 4:49where I think,
- 4:51execution has been challenging in the past, and
- 4:53we're seeing really great opportunities to actually drive
- 4:55that integration.
- 4:57Mhmm.
- 4:58Shana, what an exciting development. Thank you so
- 5:00much for sharing about how your how Lucid
- 5:02is bringing medical care delivery kind of into
- 5:04the fold as you've described. I'm looking forward
- 5:06to hearing about some some of those outcomes
- 5:08that you're seeing as well.
- 5:10But just wanna say too that it's a
- 5:12fascinating approach because I think sometimes or I
- 5:14I would say most times we hear about
- 5:16the reverse approach. It's normally medical providers bringing
- 5:18behavioral health into the fold, but, you know,
- 5:20you're I I think this is certainly, it
- 5:22seems like Lucent must be a front runner
- 5:24in this position. So really exciting to hear
- 5:26this development. And it reminds me of what
- 5:28we hear about a lot in health care
- 5:29today, which is this whole person approach to
- 5:32care. So combining medical, behavioral health, social supports,
- 5:36and I know that that can have a
- 5:37big impact on health outcomes. So from your
- 5:40perspective,
- 5:41what role do multidisciplinary
- 5:43teams and community based interventions play in making
- 5:46care both effective and also accessible?
- 5:49Yeah. I mean, I think it's a multidisciplinary
- 5:51approach and team is, you know, a huge
- 5:53part of the solution.
- 5:54Again, I think, you know, the hallmark really
- 5:56of Lucid has been how do you break
- 5:58down to sort of execution some of these
- 6:01things that we all talk about. Right? Everyone,
- 6:03I think, has known multidisciplinary
- 6:05care teams being able to weave in social
- 6:07determinants of health, being able to kind of
- 6:09bring a holistic solution to the patient. But
- 6:11it's not as simple. In a lot of
- 6:13cases, the way that then manifests in the
- 6:15system is that you have a care manager
- 6:17from your health plan. Maybe you're in a
- 6:19particular chronic disease program through that health plan.
- 6:21So now you might have a care manager
- 6:23through that specific kidney care, for example,
- 6:26disease program, then you go to your primary
- 6:28care provider. If they're in a risk,
- 6:30arrangement, you might also have a care manager.
- 6:33Right? You might have one through the eight.
- 6:34So the everyone's, I think, recognize
- 6:37the importance and and critical nature of those
- 6:39different systems of care, But then kind of
- 6:41it's where the rubber meets the road in
- 6:43the execution that I think things struggle. Because
- 6:45if you're a patient on the other side,
- 6:46and this is where, you know, we've been
- 6:48very focused on being member centric or patient
- 6:51centric now sort of in the in the
- 6:52world of both living in payer and care
- 6:54delivery.
- 6:55But how do you
- 6:57really make that into a reality that if
- 6:58it's your mom or your dad on the
- 7:00other side
- 7:01of that paper that they're not getting four
- 7:04or five calls and outreach because they're trying
- 7:05to engage that individual. Right?
- 7:08And so, you know, to me, I think
- 7:10there's again, this is one of those times
- 7:12when there's been such strong recognition,
- 7:15really about multidisciplinary care teams as well as
- 7:17kind of the need to integrate behavioral health,
- 7:19but it's all kinda comes down to the
- 7:21execution. And so I think that's gonna be
- 7:23really for Lucid and for other organizations is
- 7:26how do you start to say
- 7:28what is really best for that member patient
- 7:30and break down some of those workflows. Again,
- 7:32it's really challenging when it's five different companies
- 7:34that are all out for their own, you
- 7:36know, financials and economics, and they need to
- 7:38engage that patient. But we've been able to
- 7:40sort of simplify some of that because we're
- 7:42doing this kind of handhold
- 7:43with the payer, and there's been more trust
- 7:46and willingness if you're taking kind of the
- 7:47medical and behavioral
- 7:49to be kind of that one central partner
- 7:51and really quarterback that care in a really
- 7:53meaningful way,
- 7:55that that can integrate and and really deliver
- 7:57on that promise, from a from a multidisciplinary
- 8:01approach.
- 8:02Yeah, Shana. A really helpful overview. And so
- 8:04I wanna go a little bit deeper there,
- 8:06and then also we'll we'll be sure to
- 8:08touch on some outcomes too. But, you know,
- 8:10you're saying that to really bring this whole
- 8:12person approach to life, it sounds like it's
- 8:15complex. And at the same time, it it
- 8:17requires a lot of simplification too, making things
- 8:19simpler for payers as they're navigating the space.
- 8:22So I wanna talk a little bit about
- 8:24scaling this model. You know, what's really needed
- 8:27from health plans and providers to deliver integrated
- 8:30care at scale? And if you could ask
- 8:32leaders to make one change right now to
- 8:34head in that direction, what would it be?
- 8:36Yeah. I mean, I think a lot of
- 8:37the work that we're doing is around operational
- 8:40and clinical transparency.
- 8:42And what I mean by that is everyone
- 8:44kind of sitting at the table,
- 8:46and sharing what they are uniquely positioned to
- 8:49do well and not. I think again and
- 8:52and we've sort of benefited in in not
- 8:54being, you know, a VC backed company that's
- 8:56sort of trying to raise the next round
- 8:58and having to kind of promise on on
- 8:59certain outcomes, but really deeply rooted in the
- 9:02execution and and delivering results. And so coming
- 9:05to the table and saying, hey. If you
- 9:08pass me a population, I'm gonna cut that
- 9:10population and look at it in all these
- 9:11different ways,
- 9:13and I'm gonna see where I can actually
- 9:15drive impact. So if I have chronic disease
- 9:18members in a certain condition type and they
- 9:20have underlying behavioral health needs, we're gonna, one,
- 9:23look at those things together. And then, two,
- 9:25we're gonna pick where we know we can
- 9:26drive impact and actually have
- 9:29a both product
- 9:31sales
- 9:32pricing model that matches to that. And so
- 9:34having a very
- 9:36transparent conversation to a health plan around, this
- 9:38is where I can drive impact with with
- 9:40your members.
- 9:41This is where I think maybe you can
- 9:43drive impact with your members. And then, of
- 9:44course, we need to bring the provider piece
- 9:46into the fold as well in terms of
- 9:48where, you know, the role of of those
- 9:50particularly the risk bearing primary care players in
- 9:52that. But really sort of dividing up that
- 9:55population to drive impact, that is different from
- 9:58kind of the, hey. Give me everybody,
- 10:01and
- 10:01I'm gonna have some sort of arbitrage opportunity
- 10:04where there's some people that are not gonna
- 10:05need care, and I'm gonna be able to
- 10:07sort of make it
- 10:08up on that and maybe or maybe not
- 10:10be well positioned to deliver for those acute
- 10:12populations. So I think it's this very,
- 10:16I know everyone always talks about sort of
- 10:17the data sharing and sort of why hasn't
- 10:19value based care kind of come to fruition
- 10:21in the way that everybody wants it to
- 10:23and that being a data problem. I'm seeing
- 10:24something slightly different, which is it's around kind
- 10:27of taking that data and then having a
- 10:29very transparent approach. And even in in the
- 10:32operational side too in terms of what can
- 10:34you drive actually from an engagement metric perspective,
- 10:36not having the what's the promise of what
- 10:39it is, but what what is actually
- 10:41possible relative to staffing and outcomes. And I
- 10:44think the more that those conversations happen, you
- 10:46start to be able to sort of divvy
- 10:47up the work to where the impact and
- 10:49outcomes can be driven. And that also simplifies
- 10:51things for the patient because, essentially, you don't
- 10:53have
- 10:54five different parties trying to engage that patient
- 10:57to remember.
- 10:59So interesting, Sheena. What you're saying here about
- 11:01in value based care from your point of
- 11:03view, it's not necessarily a data problem making
- 11:06it hard for this model to really come
- 11:08to life to the full extent. It's about
- 11:10taking a transparent approach with that data operationally
- 11:13speaking. It sounds almost like a surgical approach,
- 11:16what you described earlier. It was such a
- 11:17great,
- 11:18great way that you described it, and I
- 11:20appreciate you sharing that with our listeners. And
- 11:21it sounds like two bidirectional communication is really
- 11:24important,
- 11:25for payers and providers in this in this
- 11:27way.
- 11:28But before we wrap, this has been such
- 11:30a great conversation. I I did wanna give
- 11:32you the chance to just highlight any
- 11:34outcomes you're seeing either at the patient or
- 11:36population level with this approach of truly integrating
- 11:40care. You know, bringing medical care into the
- 11:42fold or whatever you'd like to highlight or
- 11:44any metrics that you're proud of, would love
- 11:45to hear about those two.
- 11:47Yeah. So, it's been really exciting. You know,
- 11:49your comments are are right around sort of
- 11:51that surgical approach. I am an engineer by
- 11:53background, and so we've taken a very sort
- 11:55of methodical approach to this, actually, both on
- 11:57the behavioral health side and now on the
- 11:58integrated care side. So,
- 12:01you know, many of folks in the market
- 12:02may know Lucid for,
- 12:04our access to care product, the navigate connect
- 12:07product, and it's been an interesting sort of
- 12:08evolution
- 12:09of the company where we've been, you know,
- 12:11focused on innovating on the behavioral health offerings
- 12:14for health plans and bringing this Navigate Connect
- 12:17product that was focused on getting
- 12:19patients connected quickly to high quality care. And
- 12:22so that's been the, you know, starting point.
- 12:25So we have now that product up and
- 12:27running. Eighty three percent of patients are booked
- 12:29into care within seven days. There's been a
- 12:32a really significant increase, five point two days,
- 12:34the average time between booking,
- 12:37and care. And then the really exciting thing
- 12:39is eighty one percent of those patients that
- 12:41we are connecting to,
- 12:43the initial visits are actually going for a
- 12:44second visit. And so we've seen in the
- 12:46data that the patients that are coming to
- 12:49us through the various channels that we deploy
- 12:51this through, one, actually have a higher acuity
- 12:54on the medical side. So, again, this is
- 12:55sort of the starting point of that integration
- 12:57piece,
- 12:58but also are continuing on into care.
- 13:01And it's actually interesting on the behavioral health
- 13:03side. You don't need that many,
- 13:05outpatient interactions in many cases to actually start
- 13:09to bend both the patient outcomes and the
- 13:11cost curve, but it is really critical that
- 13:13you get beyond that first visit. We've also
- 13:16done over 15,000,000 assessments, and so we actually
- 13:18have one of the largest repositories of sort
- 13:21of provider agnostic behavioral health assessment data in
- 13:23the country.
- 13:24And then, you know, we've seen again in
- 13:27the data from getting those numbers connected into
- 13:29high quality care,
- 13:31a $227
- 13:33PMPM children medical expense savings. So all of
- 13:35that data on the behavioral health side is
- 13:37what then led us to say, hey. If
- 13:39you bring together
- 13:41the medical piece kind of, again, into the
- 13:43fold. And so it's early days for us
- 13:45on that, but we know from the the
- 13:47we acquire a company called EMCARA and now
- 13:49have relaunched,
- 13:51that Lucid at Home product that the EMCARA,
- 13:53Lucid at Home product delivers 26% reduction in
- 13:57admission, 6% reduction in emergency department visits. And,
- 14:01again, this is without really that BH at
- 14:03the forefront component. And so we're really excited.
- 14:06Hopefully, next time, you know, I come on
- 14:08in in a year or so, we'll have
- 14:10the,
- 14:11data because we're already starting to really combine
- 14:13those pieces together in the product to say
- 14:16what's gonna be the impact if you layer
- 14:17in those outcomes I've, you know, shared on
- 14:19the behavioral health side, couple that up with
- 14:21the medical side, and look at what you
- 14:23can drive as far
- 14:25as the, you know, healthy days at home,
- 14:26which we look at, which is obviously the
- 14:28human element of providing that as well as
- 14:31on the, you know, financial measures. So I
- 14:33think super exciting what has already been delivered
- 14:36on both behavioral and medical.
- 14:38And, of course, we, you know, spend a
- 14:40lot of time figuring out what to measure
- 14:42here.
- 14:44But to me, you know, there's gonna be
- 14:46a a a significant multiplier effect when you
- 14:48combine these pieces together.
- 14:51Yeah. Shana, I appreciate everything that you just
- 14:53shared. Some really impressive metrics. And
- 14:56as you said, if we we hopefully speak
- 14:58again a year from now, I can't wait
- 15:00to see how those numbers change and and
- 15:01what's on the horizon for Lucid with this
- 15:03new approach.
- 15:04It's been a great time talking to you
- 15:06today, Sheena. Just wanted to give you the
- 15:08space to share any final thoughts or takeaways,
- 15:11before we close our time together.
- 15:13No. I really appreciated the the time today.
- 15:15Again, I think
- 15:17excited to start to have, you know, the
- 15:19market talk about BH at the forefront. I
- 15:21think you pointed it out well that most
- 15:23times we think about medical primary and BH
- 15:25secondary,
- 15:26or tertiary in some cases. And so the
- 15:28idea of putting
- 15:29behavioral health primary, again, we're leading the charge
- 15:32on that, but excited to see, the market
- 15:34come along because I think, obviously, that, you
- 15:36know, from my perspective is is better for
- 15:38patients
- 15:39if we take that approach. So really appreciated
- 15:41the time today and excited to to keep
- 15:43in touch over the next, coming months. Well,
- 15:46Shana, thank you so much again for your
- 15:48time and your insights today. It's been a
- 15:49great conversation.
- 15:50And, of course, we'd also like to thank
- 15:52the sponsor for today's podcast episode, Lucid.
- 15:55Listeners, you can tune in to more podcasts
- 15:57from Becker's by visiting our podcast page at
- 16:00beckershospitalreview.com.