How Much Should You Spend on Marketing Software Per Month | Ep. #717

Marketing School - Digital Marketing and Online Marketing Tips · Jul 18, 2018 · 8m

In episode #717, Eric and Neil discuss how much you should spend on marketing software. Tune in to hear why you might be over-spending.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How Much Should You Spend on Marketing Software Per Month

[00:40] Eric probably spends $2000/month, while Neil spends $500/month and still thinks that’s too much.

[01:10] Everyone pays for more and more software solutions.

[01:33] Neil was speaking at a conference and his coworker suggested they get Google Analytics 360; Neil balked because it would cost $100,000.

[01:51] Most people who pay for software…