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Wingstop Week: CMO Christina Clarke on shaping the brand's persona

It's Wingstop Week! That's right, this week we're sharing daily interviews with executives at the wings giant, detailing how the company was positioned to weather the COVID crisis, the spectacular success it's managed throughout the pandemic, and its blueprint for becoming a top 10 global restaurant company. Stay tuned all week as we share conversations with Wingstop's chief technology officer, SVP of people, president of international, and finally CEO Charlie Morrison, offering a rounded view of what's going right for this Dallas-based company (hint: it's a lot).

First up in Wingstop Week is…

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