Cannes 2026: The Human Element in Accelerated AI Market Intelligence Engines | Sascha Eder, NewtonX, CEO & Co-Founder
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Many corporate marketing teams struggle with long pipeline delays because they target narrow executive profiles while overlooking key buying committee members.
In this episode, Sascha Eder, founder and CEO of NewtonX, explores how to run comprehensive account-based research using open knowledge graphs to find verified, niche business buyers.
He outlines his strategy for combining primary human validation with predictive synthetic data models to build highly accurate, continuous…
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