Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How a Local Bookstore Uses Google Maps for Community Events
In Episode 119 of The Local Marketing Podcast, Lucas and Luna explore how a small independent bookstore in Portland, Oregon turned its Google Business Profile into a community event hub. They break down the specific strategy of using Google Maps posts for author signings, storytime sessions, and book club meetings, driving foot traffic and repeat visits. The episode details the bookstore's approach to posting weekly event schedules, leveraging Google Q&A to answer 'what's happening this week,' and using photos to showcase past events. Lucas shares data on the 40 percent…
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