EP. 146: The 7 Messages Buyers Need Before They Buy From You
If you've been posting consistently, showing up on stories, putting in the reps, and still feel like your content is going nowhere, this episode is going to be the most useful thing you listen to this month. Not because it tells you what to post. Because it tells you what job every piece of your content is supposed to be doing, and why your marketing is probably missing half of them.
Kate thinks about messaging the same way a doctor thinks about diagnosis. You can't prescribe a solution to someone who hasn't been helped to understand their symptoms. You can't post social proof to an audience…
The skinny
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