Good Show. Bad Marketing? | Ep 05
We posted the flyer. That doesn’t mean anybody saw the fucking thing.
A good band, free admission, and a crowd enjoying the show should feel like a win. But when you’re booking and marketing the night, you’re also looking at how many more people could’ve been there.
This started with a Friday night at the Boardwalk and a question I couldn’t honestly answer: did we have a turnout problem because of the booking, the promotion, or something else?
I’m working through what that means as a talent buyer and marketing director—how to judge a show beyond the head count, what bands and venues need from…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.