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Culver's Joins Badgers Jersey Patch Deal | College Basketball News
Wisconsin’s football, basketball, and hockey teams are getting a major upgrade with Culver’s now sponsoring their jersey patches — a bold move that taps into local pride and boosts revenue in the NIL era. This follows UW Health’s pioneering patch deal for women’s sports, showing Wisconsin’s strategic embrace of uniform branding as college athletics evolves. With the NCAA’s approval, schools are racing to monetize this new frontier — and Culver’s, a beloved Wisconsin staple, is the perfect fit. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn Advertise on…
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