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CJ Schwan's Becomes Downtown Sioux Falls' New Signature Sponsor | Sioux Falls News

CJ Schwan’s just dropped a major five-year sponsorship deal with Downtown Sioux Falls, Inc., marking the first-ever signature partnership in DTSF’s 38-year history — and it’s set to transform the city’s downtown scene. Starting in 2026, CJ Schwan’s will back everything from Riverfest to beautification projects and the Ambassador Program, fueling economic growth and community engagement. CEO Gregory Yep sees this as a win-win: investing in where their people live while reinforcing downtown as a vibrant destination. Meanwhile, CJ Schwan’s is expanding its own footprint in Sioux Falls with a new…

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