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Sam's Club Goes Checkout-Free: A Revolutionary Shopping Experience! · Omni Talk Retail

• 0:00
  Sam's
• 0:00
  club
• 0:00
  plans
• 0:00
  to
• 0:00
  open
• 0:01
  a
• 0:01
  new
• 0:01
  store
• 0:01
  without
• 0:02
  checkout
• 0:02
  lines.
• 0:03
  According
• 0:03
  to
• 0:03
  CNBC,
• 0:04
  Sam's
• 0:04
  club
• 0:05
  is
• 0:05
  opening
• 0:05
  a
• 0:05
  club
• 0:05
  that
• 0:06
  will
• 0:06
  have
• 0:06
  no
• 0:07
  checkout
• 0:07
  lanes,
• 0:08
  will
• 0:08
  display
• 0:09
  online
• 0:09
  only
• 0:09
  items,
• 0:10
  and
• 0:10
  will
• 0:10
  have
• 0:10
  a
• 0:10
  larger
• 0:11
  area
• 0:11
  for
• 0:11
  fulfilling
• 0:12
  e
• 0:12
  commerce
• 0:12
  orders
• 0:13
  for
• 0:13
  curbside
• 0:13
  pickup
• 0:13
  and
• 0:14
  home
• 0:14
  delivery.
• 0:15
  In
• 0:15
  this
• 0:15
  new
• 0:15
  club,
• 0:16
  which
• 0:16
  will
• 0:16
  open
• 0:16
  in
• 0:16
  mid
• 0:16
  October,
• 0:17
  customers
• 0:17
  will
• 0:17
  have
• 0:18
  to
• 0:18
  use
• 0:18
  a
• 0:18
  smartphone
• 0:19
  app
• 0:19
  called
• 0:19
  Scan
• 0:19
  and
• 0:20
  go
• 0:20
  to
• 0:20
  ring
• 0:20
  up
• 0:20
  their
• 0:20
  purchases
• 0:21
  as
• 0:21
  they
• 0:22
  walk
• 0:22
  through
• 0:22
  the
• 0:22
  aisles
• 0:23
  and
• 0:23
  then
• 0:23
  pass
• 0:24
  through
• 0:24
  a
• 0:24
  computer
• 0:24
  vision
• 0:25
  based
• 0:25
  archway
• 0:26
  to
• 0:26
  leave
• 0:26
  the
• 0:26
  store
• 0:27
  in
• 0:27
  the
• 0:27
  area
• 0:28
  typically
• 0:28
  reserved
• 0:29
  for
• 0:29
  cash
• 0:29
  registers.
• 0:29
  The
• 0:30
  company
• 0:30
  will
• 0:30
  instead
• 0:31
  display
• 0:31
  online
• 0:31
  only
• 0:32
  items
• 0:32
  as
• 0:33
  wide
• 0:33
  ranging
• 0:33
  as
• 0:34
  a
• 0:34
  twelve
• 0:34
  foot
• 0:34
  Christmas
• 0:35
  tree
• 0:35
  and
• 0:36
  at
• 0:36
  a
• 0:36
  five
• 0:36
  carat
• 0:37
  lab
• 0:37
  grown
• 0:38
  diamond
• 0:38
  that
• 0:39
  members
• 0:39
  can
• 0:39
  scan
• 0:40
  QR
• 0:40
  codes
• 0:41
  and
• 0:41
  go
• 0:41
  straight
• 0:42
  to
• 0:42
  those
• 0:42
  items
• 0:42
  in
• 0:42
  the
• 0:43
  app.
• 0:43
  I
• 0:43
  think
• 0:43
  there's
• 0:43
  even
• 0:44
  a
• 0:44
  Mercedes
• 0:45
  like
• 0:45
  G
• 0:46
  Wagon
• 0:46
  or
• 0:46
  something,
• 0:46
  right?
• 0:47
  Yeah,
• 0:47
  I
• 0:47
  heard
• 0:48
  some
• 0:48
  type
• 0:48
  of
• 0:48
  suv.
• 0:49
  I
• 0:49
  don't
• 0:49
  know
• 0:49
  if
• 0:49
  it's
• 0:49
  a
• 0:49
  G
• 0:50
  wagon
• 0:50
  or
• 0:50
  not,
• 0:50
  but
• 0:51
  I'm
• 0:51
  not
• 0:51
  super
• 0:51
  familiar
• 0:52
  with
• 0:52
  the
• 0:52
  Mercedes
• 0:53
  line
• 0:53
  because
• 0:54
  you
• 0:54
  can
• 0:54
  decide
• 0:54
  my
• 0:54
  price
• 0:55
  range
• 0:55
  now.
• 0:55
  You
• 0:55
  can
• 0:56
  be.
• 0:56
  Store
• 0:57
  workers
• 0:57
  will
• 0:57
  also
• 0:57
  have
• 0:58
  about
• 0:58
  four
• 0:58
  times
• 0:58
  more
• 0:59
  space
• 0:59
  for
• 0:59
  preparing
• 1:00
  customers
• 1:00
  e
• 1:00
  commerce
• 1:01
  orders
• 1:01
  for
• 1:01
  curbside
• 1:01
  pickup
• 1:02
  and
• 1:02
  home
• 1:02
  delivery,
• 1:03
  according
• 1:03
  to
• 1:04
  Sam's
• 1:04
  club
• 1:04
  executives.
• 1:06
  Chris,
• 1:06
  I
• 1:06
  know
• 1:07
  you
• 1:07
  love
• 1:07
  this
• 1:07
  new
• 1:07
  store
• 1:07
  concept
• 1:08
  from
• 1:08
  Sam's
• 1:08
  club,
• 1:08
  but
• 1:09
  just
• 1:09
  how
• 1:10
  much
• 1:10
  do
• 1:10
  you
• 1:10
  love
• 1:10
  it?
• 1:11
  Well,
• 1:11
  and
• 1:11
  have
• 1:11
  you
• 1:11
  ever
• 1:11
  seen
• 1:12
  spinal
• 1:12
  tap?
• 1:13
  I
• 1:13
  have.
• 1:13
  Yeah.
• 1:14
  I'm
• 1:14
  an
• 1:14
  eleven
• 1:14
  on
• 1:14
  this
• 1:15
  111.
• 1:16
  Turn
• 1:16
  it
• 1:16
  up
• 1:17
  to
• 1:17
  eleven.
• 1:17
  New
• 1:18
  store
• 1:18
  in
• 1:18
  Grapevine,
• 1:19
  Texas.
• 1:19
  Yes,
• 1:19
  I
• 1:20
  love
• 1:20
  it
• 1:20
  for
• 1:21
  a
• 1:21
  lot
• 1:21
  of
• 1:21
  reasons.
• 1:21
  I
• 1:21
  think.
• 1:22
  One,
• 1:22
  unlike
• 1:23
  Amazon
• 1:23
  go,
• 1:24
  the
• 1:24
  setup
• 1:25
  doesn't
• 1:25
  require
• 1:26
  inflexible
• 1:26
  merchandising,
• 1:27
  which
• 1:27
  we'll
• 1:28
  talk
• 1:28
  about
• 1:28
  later,
• 1:28
  for
• 1:29
  sure.
• 1:29
  But
• 1:29
  more
• 1:30
  importantly,
• 1:30
  the
• 1:31
  overall
• 1:31
  setup
• 1:32
  that
• 1:32
  is
• 1:32
  being
• 1:33
  tested
• 1:33
  has
• 1:34
  already
• 1:34
  been
• 1:34
  tested
• 1:35
  with
• 1:35
  great
• 1:35
  regularity
• 1:36
  throughout
• 1:36
  Sam's
• 1:36
  club's
• 1:37
  chain.
• 1:37
  So,
• 1:38
  for
• 1:38
  example,
• 1:39
  scan
• 1:39
  and
• 1:39
  go
• 1:39
  adoption
• 1:40
  is
• 1:40
  30%
• 1:41
  chain
• 1:41
  wide.
• 1:42
  Yeah.
• 1:42
  And
• 1:43
  in
• 1:43
  May,
• 1:43
  Sam's
• 1:44
  club
• 1:44
  said
• 1:44
  that
• 1:44
  it
• 1:44
  planned
• 1:45
  to
• 1:45
  roll
• 1:45
  out
• 1:45
  the
• 1:45
  automated
• 1:46
  archways,
• 1:46
  the
• 1:47
  computer
• 1:47
  vision
• 1:47
  archways
• 1:48
  that
• 1:48
  scan
• 1:49
  your,
• 1:49
  your
• 1:49
  cart
• 1:50
  and,
• 1:50
  you
• 1:50
  know,
• 1:51
  correlate
• 1:51
  it
• 1:51
  to
• 1:51
  your
• 1:51
  receipt.
• 1:52
  Yep.
• 1:52
  And
• 1:52
  that
• 1:52
  they're
• 1:53
  already
• 1:53
  going
• 1:53
  to
• 1:53
  plan
• 1:54
  to
• 1:54
  roll
• 1:54
  that
• 1:54
  out
• 1:54
  to
• 1:54
  all
• 1:55
  stores
• 1:55
  by
• 1:55
  the
• 1:55
  end
• 1:55
  of
• 1:56
  the
• 1:56
  year.
• 1:56
  So
• 1:56
  the
• 1:57
  only
• 1:57
  big
• 1:57
  difference
• 1:57
  here
• 1:58
  with
• 1:58
  this
• 1:58
  store
• 1:59
  is
• 1:59
  that
• 2:00
  Sam's
• 2:00
  Club
• 2:01
  is
• 2:01
  taking
• 2:01
  the
• 2:01
  Audi,
• 2:02
  basically
• 2:02
  taking
• 2:03
  the
• 2:03
  audacious,
• 2:03
  audacious
• 2:04
  stance
• 2:04
  and
• 2:04
  saying,
• 2:05
  you
• 2:05
  can't
• 2:05
  shop
• 2:05
  this
• 2:06
  store
• 2:06
  any
• 2:06
  other
• 2:06
  way.
• 2:07
  That's
• 2:07
  what's
• 2:08
  new
• 2:08
  here.
• 2:08
  Yeah.
• 2:09
  And,
• 2:10
  you
• 2:10
  know,
• 2:10
  Sam's
• 2:10
  is
• 2:10
  also
• 2:11
  forcing.
• 2:12
  It's
• 2:12
  similar
• 2:13
  to
• 2:13
  what
• 2:13
  they
• 2:13
  did
• 2:14
  with
• 2:14
  Sam's
• 2:14
  Club
• 2:14
  now
• 2:15
  back
• 2:15
  in
• 2:15
  2018.
• 2:16
  The
• 2:16
  only
• 2:16
  difference
• 2:16
  is
• 2:17
  the
• 2:17
  archways.
• 2:17
  Right.
• 2:18
  Right.
• 2:18
  And
• 2:18
  so
• 2:18
  this
• 2:19
  is
• 2:19
  what's,
• 2:19
  this
• 2:20
  is
• 2:20
  what's
• 2:20
  new
• 2:20
  about
• 2:20
  it.
• 2:20
  So
• 2:21
  I
• 2:21
  don't
• 2:21
  know
• 2:22
  all
• 2:22
  the
• 2:22
  puts
• 2:22
  and
• 2:22
  takes
• 2:23
  involved
• 2:23
  in
• 2:23
  this,
• 2:23
  but
• 2:23
  to
• 2:24
  me,
• 2:24
  it's
• 2:24
  a
• 2:25
  logical
• 2:25
  extension
• 2:26
  of
• 2:26
  the
• 2:27
  next
• 2:27
  iteration
• 2:27
  of
• 2:28
  now
• 2:28
  as
• 2:29
  a
• 2:29
  concept
• 2:29
  store
• 2:29
  idea.
• 2:30
  And
• 2:30
  now
• 2:31
  they're
• 2:31
  bringing
• 2:31
  this
• 2:31
  grapevine
• 2:32
  store
• 2:32
  online,
• 2:32
  which
• 2:33
  is
• 2:33
  now
• 2:33
  a
• 2:33
  second
• 2:34
  concept
• 2:34
  store
• 2:35
  idea.
• 2:35
  And
• 2:35
  for
• 2:35
  that,
• 2:36
  I
• 2:36
  applaud
• 2:36
  them.
• 2:36
  It's
• 2:37
  a
• 2:37
  great
• 2:37
  way
• 2:37
  to
• 2:38
  do
• 2:38
  innovation
• 2:38
  and
• 2:39
  to
• 2:39
  learn
• 2:40
  what
• 2:40
  the
• 2:41
  more
• 2:41
  technically
• 2:41
  affluent
• 2:42
  generations
• 2:42
  are
• 2:43
  going
• 2:43
  to
• 2:43
  want
• 2:43
  from
• 2:43
  a
• 2:44
  warehouse
• 2:44
  club
• 2:44
  experience
• 2:45
  as
• 2:45
  you
• 2:45
  go
• 2:45
  forward.
• 2:46
  They're
• 2:46
  only
• 2:46
  going
• 2:46
  to
• 2:46
  learn
• 2:46
  from
• 2:47
  this,
• 2:47
  and
• 2:48
  they're
• 2:48
  going
• 2:48
  to
• 2:48
  get
• 2:48
  better
• 2:48
  at
• 2:48
  what
• 2:49
  they
• 2:49
  do,
• 2:49
  for
• 2:49
  sure.
• 2:49
  And
• 2:49
  I
• 2:50
  think
• 2:50
  that
• 2:51
  one
• 2:51
  important
• 2:51
  thing
• 2:52
  to
• 2:52
  point
• 2:52
  out
• 2:52
  here
• 2:52
  is
• 2:53
  that
• 2:54
  Sam's
• 2:54
  club
• 2:54
  is
• 2:55
  uniquely
• 2:55
  positioned
• 2:56
  to
• 2:56
  do
• 2:56
  this
• 2:56
  in
• 2:57
  a
• 2:57
  way
• 2:57
  that
• 2:57
  I
• 2:57
  think
• 2:57
  most
• 2:58
  grocers
• 2:58
  are
• 2:59
  not.
• 2:59
  And
• 2:59
  that
• 2:59
  is
• 3:00
  because
• 3:00
  they
• 3:00
  have
• 3:01
  members.
• 3:01
  It's
• 3:01
  a
• 3:02
  membership
• 3:02
  based
• 3:02
  club.
• 3:03
  So
• 3:03
  they
• 3:03
  can
• 3:03
  require
• 3:04
  that
• 3:04
  you
• 3:04
  shop
• 3:05
  this
• 3:05
  store
• 3:06
  a
• 3:06
  certain
• 3:06
  way.
• 3:07
  And
• 3:08
  I
• 3:08
  think
• 3:08
  that
• 3:08
  that's
• 3:08
  an
• 3:09
  advantage
• 3:09
  that
• 3:09
  they
• 3:09
  have.
• 3:09
  And
• 3:10
  again,
• 3:10
  to
• 3:10
  your
• 3:10
  point,
• 3:10
  is
• 3:11
  definitely
• 3:11
  worth
• 3:11
  testing,
• 3:12
  but
• 3:12
  I
• 3:12
  think
• 3:12
  it
• 3:12
  fits
• 3:13
  this
• 3:13
  overall
• 3:13
  theme
• 3:14
  here
• 3:14
  that
• 3:14
  we
• 3:14
  keep
• 3:14
  hearing
• 3:15
  about.
• 3:15
  At
• 3:15
  least
• 3:15
  I
• 3:15
  keep
• 3:16
  hearing
• 3:16
  about
• 3:16
  a
• 3:16
  grocery
• 3:17
  shop
• 3:17
  wherever.
• 3:17
  Yes,
• 3:18
  you
• 3:18
  may
• 3:18
  have
• 3:19
  to
• 3:19
  shop
• 3:19
  with
• 3:20
  the
• 3:20
  scan
• 3:20
  and
• 3:20
  go
• 3:21
  app
• 3:21
  or
• 3:21
  the
• 3:22
  caper
• 3:22
  card
• 3:23
  from
• 3:23
  Instacart,
• 3:23
  but
• 3:24
  there's
• 3:24
  enough
• 3:25
  incentive
• 3:26
  now
• 3:26
  for
• 3:26
  the
• 3:26
  consumer
• 3:27
  to
• 3:27
  pay
• 3:27
  this
• 3:28
  off.
• 3:28
  And
• 3:28
  I
• 3:28
  think
• 3:28
  that's
• 3:29
  what's
• 3:29
  starting
• 3:29
  to
• 3:29
  change
• 3:30
  here
• 3:30
  with
• 3:31
  some
• 3:31
  of
• 3:31
  these
• 3:31
  required
• 3:33
  shopping
• 3:33
  tactics
• 3:34
  that
• 3:34
  we're
• 3:34
  seeing
• 3:34
  deployed
• 3:35
  by
• 3:35
  grocers
• 3:36
  and
• 3:36
  clubs.
• 3:37
  Yeah,
• 3:37
  that's
• 3:37
  a
• 3:38
  great
• 3:38
  point,
• 3:38
  too.
• 3:38
  The
• 3:38
  last
• 3:38
  thing
• 3:38
  I'd
• 3:38
  say
• 3:39
  on
• 3:39
  this
• 3:39
  one,
• 3:39
  I
• 3:40
  think
• 3:40
  the
• 3:40
  headlines
• 3:40
  are
• 3:41
  potentially
• 3:41
  giving
• 3:41
  this
• 3:41
  a
• 3:42
  little
• 3:42
  bit
• 3:42
  of
• 3:42
  a
• 3:42
  disservice
• 3:42
  to
• 3:44
  the
• 3:44
  emphasis
• 3:44
  on
• 3:45
  the
• 3:45
  checkout
• 3:45
  free
• 3:46
  nature
• 3:46
  of
• 3:46
  the
• 3:46
  store,
• 3:47
  because
• 3:47
  I
• 3:47
  think
• 3:47
  what
• 3:48
  Sam's
• 3:48
  club
• 3:48
  is
• 3:48
  really
• 3:48
  doing
• 3:49
  here
• 3:49
  is
• 3:49
  they've
• 3:49
  created
• 3:49
  a
• 3:50
  first
• 3:50
  truly
• 3:50
  personalized
• 3:51
  digital
• 3:51
  shopping
• 3:52
  experience
• 3:52
  where
• 3:53
  they
• 3:53
  can
• 3:53
  understand
• 3:53
  everything
• 3:54
  that's
• 3:54
  happening
• 3:54
  in
• 3:54
  the
• 3:54
  store,
• 3:55
  where
• 3:55
  the
• 3:55
  customers
• 3:55
  are
• 3:55
  going,
• 3:56
  what
• 3:56
  they're
• 3:56
  scanning,
• 3:57
  what
• 3:57
  they're
• 3:57
  putting
• 3:57
  in
• 3:57
  their
• 3:57
  cart,
• 3:58
  what
• 3:58
  they're
• 3:58
  leaving
• 3:58
  the
• 3:58
  store
• 3:58
  with,
• 3:59
  and
• 3:59
  that's
• 3:59
  the
• 4:00
  power
• 4:00
  of
• 4:00
  the
• 4:00
  data.
• 4:00
  And
• 4:01
  they're
• 4:01
  also,
• 4:01
  don't
• 4:01
  forget
• 4:02
  earlier
• 4:02
  this
• 4:02
  year,
• 4:03
  a
• 4:03
  headline
• 4:03
  we
• 4:03
  didn't
• 4:03
  cover
• 4:04
  on
• 4:04
  our
• 4:04
  show.
• 4:04
  They're
• 4:05
  piping
• 4:05
  retail
• 4:05
  media
• 4:06
  into
• 4:07
  scan
• 4:07
  and
• 4:07
  go
• 4:07
  app,
• 4:07
  which
• 4:08
  is
• 4:08
  also
• 4:08
  going
• 4:08
  to
• 4:08
  be
• 4:08
  very
• 4:08
  powerful,
• 4:09
  to
• 4:09
  your
• 4:09
  point,
• 4:09
  about
• 4:10
  keeping
• 4:10
  track
• 4:10
  of
• 4:10
  your
• 4:11
  budget
• 4:11
  as
• 4:11
  you're
• 4:11
  in
• 4:11
  the
• 4:11
  store.
• 4:12
  And
• 4:12
  the
• 4:12
  last
• 4:12
  point
• 4:13
  I
• 4:13
  make,
• 4:13
  and
• 4:13
  I
• 4:13
  think
• 4:13
  this
• 4:13
  is
• 4:14
  really
• 4:14
  important,
• 4:15
  they're
• 4:15
  way
• 4:16
  ahead
• 4:16
  of
• 4:16
  Costco
• 4:16
  on
• 4:17
  this.
• 4:17
  Yes.
• 4:17
  Like
• 4:18
  Costco
• 4:18
  hasn't
• 4:18
  even
• 4:19
  sniffed
• 4:19
  in
• 4:20
  any
• 4:20
  of
• 4:20
  these
• 4:20
  directions.
• 4:21
  And
• 4:22
  so
• 4:22
  when
• 4:22
  you
• 4:22
  think
• 4:22
  about
• 4:22
  this
• 4:23
  ten
• 4:23
  or
• 4:23
  15
• 4:24
  years
• 4:24
  down
• 4:24
  the
• 4:25
  line,
• 4:25
  then
• 4:25
  it
• 4:25
  becomes
• 4:26
  really
• 4:26
  powerful.