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How Mary Barra Is Steering GM Through an Electric Revolution
Mary Barra became CEO of General Motors in 2014, just as the company was emerging from bankruptcy and a government bailout. A decade later, she has bet the entire company on an all-electric future, committing to end production of internal combustion vehicles by 2035. This episode examines a single critical decision: her 2021 choice to invest $35 billion in EV and autonomous vehicle development, then her 2025 move to double down despite slower-than-expected adoption. We walk through how Barra navigated pushback from dealers, unions, and investors, and why she decided to vertically integrate…
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