Latest / The Hospitality Hangout | Hospitality Podcast
REWIND | How A CEO Can Give You A Lyft To A Fast-Casual Chicken Chain w/Aaron Noveshen | Season 10, Vol. 2
The Culinary Edge is a food and beverage innovation firm that was started by Noveshen over twenty years ago and Starbird is a fast-casual chicken chain that their team created after identifying chicken was about to grow significantly.
The guys talk to Noveshen about the success of marketing Starbird’s limited time offers, better known as LTOs including the Cali Bacon Dutch Crunch. The Dutch crunch bread is baked in house and the chicken sandwich has made it to the menu. Novenshen says that their secret sauce is their Star Sauce.
Starbird earlier this month made QSRs best brands to work for…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.