Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX

#768: Infios Chief Innovation Officer Eugene Amigud on use-case driven success with AI
How can large organizations embrace the speed and adaptability of a startup while navigating the complexities of established processes and legacy systems, especially in the rapidly changing world of AI-driven consumer experiences?
Agility requires adopting new technologies while fundamentally shifting how teams operate, experiment, and learn from data. It demands a cultural evolution that embraces change and empowers individuals to respond quickly to market demands.
Today, we're going to talk about the transformative potential of AI-powered shopping and the significant implications it has for…
The skinny
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