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Donata Zabielskiene - Building a Channel from Scratch: Lessons from Nord Security

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What happens when a leader from Coca-Cola and L’Oréal enters the world of B2B tech partnerships? Transformation.

In this episode of Partnerships Unraveled, we sit down with Donata Zabielskiene, the global channel leader at Nord Security, to explore her unconventional journey into the channel and how she scaled Nord’s partner program from zero to 10X growth.

Donata shares:

- Transferable skills from FMCG to IT - why business fundamentals matter more than industry experience

- How to build a channel from scratch - the first three priorities when launching a partner program

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