Latest / Extraordinary America
The 8-step process for marketing and success with Gerri Knilans
In this episode, Gerri Knilans, president of Trade Press Services, shares her extensive experience in sales, marketing, and entrepreneurship. She discusses her journey from running a nursery school to founding Trade Press Services and emphasizes the importance of having a structured, service-oriented approach in business.
Gerri introduces her 8-step process for developing a successful marketing plan, highlighting the necessity of a clear vision, quantifiable goals, strategic planning, budgeting, scheduling, delegation, and monitoring progress. She also underscores the value of integrity…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.