Latest / Make It Happen with Iyia Liu

How to Know If Your Business Idea Will Actually Make Money
Having a great business idea is one thing. Knowing whether people will actually pay for it is another.
In this episode, I’m breaking down how to validate a business idea before investing a huge amount of time and money into launching it.
I get into understanding your target customer, researching demand, looking at your competition and finding simple ways to test whether people are genuinely willing to buy what you’re planning to sell.
I also explain why a good idea alone isn’t enough - and how strong marketing, positioning and execution can make a huge difference to whether…
The skinny
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