Latest / Dr Justin Coulson's Happy Families / #1258 - A Gaming Exec on How Your Kids Are Getting Hooked
Transcript
- 0:06Speaker 1: Is it possible for kids to have a healthy obsession
- 0:11Speaker 1: with a game? How do we create smooth transitions away
- 0:15Speaker 1: from screens without daily meltdowns? Are there any specific tools
- 0:20Speaker 1: that we can implement to end screen time peacefully? Gooday,
- 0:25Speaker 1: Welcome to the Happy Families Podcast, Real parenting Solutions every
- 0:29Speaker 1: day on Australia's most downloaded parenting podcast.
- 0:31Speaker 2: We are Justin and Kylie Coulson.
- 0:33Speaker 1: And today on the pod, a quick Insight, a sampler
- 0:37Speaker 1: of an interview that.
- 0:38Speaker 2: I did with a guy by the name of Scott Novus.
- 0:40Speaker 1: Scott is a former vice president at the Walt Disney Company.
- 0:44Speaker 1: He has led the Nintendo Center of Excellence. He's passionate
- 0:50Speaker 1: about helping families navigate the modern world of video games
- 0:53Speaker 1: and screen time. And Kylie, with three kids and decades
- 0:59Speaker 1: helping parents stop the daily battles over video games and screens.
- 1:03Speaker 1: This was one of the most invigorating conversations about screens
- 1:06Speaker 1: that we've ever had on the podcast. And I thought
- 1:08Speaker 1: today you and I would do a quick preview about
- 1:10Speaker 1: what's coming up on Saturday, just so people know how
- 1:13Speaker 1: important is that they tune in and check it out.
- 1:16Speaker 3: Okay, I'm a little bit confused. You've just told me
- 1:19Speaker 3: that he works with screens, but we're having a conversation
- 1:22Speaker 3: about they're not really good.
- 1:24Speaker 1: For actually, right, So he's been a game developer with
- 1:27Speaker 1: Disney and with Nintendo and done all this incredible work,
- 1:29Speaker 1: and yeah, that's exactly right. He's got a whole lot
- 1:32Speaker 1: of rules and ideas around how our kids can use
- 1:35Speaker 1: games in safe ways that minimize the downsides and fully
- 1:40Speaker 1: take advantage of the upsides. It was such a great discussion,
- 1:44Speaker 1: really provocative, really interesting, and I genuinely learned some stuff.
- 1:48Speaker 1: Let me share one of the things that he said.
- 1:51Speaker 1: We talked about addiction and what he calls and I've
- 1:54Speaker 1: never heard this language before. The hooked cycle or the
- 1:57Speaker 1: hooked algorithm that many game develop is a using today.
- 2:02Speaker 4: Why does every app you install on your phone ask
- 2:05Speaker 4: to turn on notifications because it's the beginning of the
- 2:08Speaker 4: hook cycle. You've got to que you to do something.
- 2:11Speaker 4: Then you're going to do a thing. Then we're going
- 2:14Speaker 4: to give you and this is the technical term a
- 2:16Speaker 4: variable ratio reward. It's unpredictable and it's tuned to be
- 2:21Speaker 4: just the right amount to hold your attention, get you
- 2:24Speaker 4: your dopamine, hit that never let you master the algorithm.
- 2:29Speaker 4: Then we're going to move you over to what's called investment,
- 2:32Speaker 4: and if we're lucky, what will happen is you will
- 2:36Speaker 4: start self culling like a cigarette attic, reaching for a cigarette.
- 2:40Speaker 4: And that's the behavior that is absolutely driving kids and
- 2:44Speaker 4: parents and everyone bonkers. It's not a game anymore. It's
- 2:48Speaker 4: not entertainment. It is how much money can we make
- 2:52Speaker 4: stealing people's attention. And guess whose attention is most vulnerable
- 2:56Speaker 4: to being stolen? Your kids, Kylie.
- 3:00Speaker 1: Essentially, what he's saying is that there is a way
- 3:03Speaker 1: that you can have kids involved in games that is
- 3:06Speaker 1: not disruptive, is not harmful, and actually facilitates good social experience,
- 3:12Speaker 1: problem solving and just genuine fun. But there are some
- 3:16Speaker 1: game developers and gaming houses that have come up with
- 3:18Speaker 1: solutions that genuinely addict our kids, that really just reach
- 3:23Speaker 1: out and put that hook into them and hold on.
- 3:26Speaker 3: So I never had a gaming console or anything like
- 3:30Speaker 3: that growing up.
- 3:31Speaker 1: I did, which is why our kids don't, because I
- 3:34Speaker 1: was addicted.
- 3:34Speaker 2: I was absolutely addicted.
- 3:36Speaker 3: But I would go to my friend's place and every
- 3:38Speaker 3: now and again I'd have a game of Pac Man
- 3:40Speaker 3: or is it Mario Brothers.
- 3:42Speaker 1: Yeah, yeah, you're you're doing really well here, honey, you
- 3:45Speaker 1: really know your stuff.
- 3:46Speaker 3: And we'd sit down and we'd have a session. But
- 3:50Speaker 3: once we'd finished, there was nothing that reminded us about
- 3:54Speaker 3: that session. There was no notification that kind of popped
- 3:56Speaker 3: up or screamed at us to say, hey, I'm here,
- 4:00Speaker 3: give me some more attention, like what our kids are
- 4:03Speaker 3: now dealing with. And I love the way he talked
- 4:06Speaker 3: about this hook cycle. The very first thing you do.
- 4:09Speaker 3: I recognize it as he was saying it. So often
- 4:12Speaker 3: you download an app and it's like to make sure
- 4:14Speaker 3: your notifications are on so we can send your messages.
- 4:17Speaker 3: And I hate it. Yeah, yeah, I really hate it.
- 4:21Speaker 1: You know how annoying I am though, because I turn
- 4:23Speaker 1: all my notifications off and then nothing can contact me
- 4:26Speaker 1: and I don't know what's going on. But from my
- 4:28Speaker 1: peace of mind and for my stress levels, it's so
- 4:30Speaker 1: much better. I just say, no, you're not sending me
- 4:32Speaker 1: in notifications at all. Although I try not to download
- 4:35Speaker 1: a lot of the apps that are trying.
- 4:37Speaker 2: To hook me.
- 4:38Speaker 1: This guy, Scott, he shared so many great strategies to
- 4:42Speaker 1: help us to navigate this. I don't want to give
- 4:45Speaker 1: away the whole interview, and he says it way better
- 4:47Speaker 1: than me. But he said it's great if you can
- 4:49Speaker 1: run a game like it's fun, and if they're doing
- 4:52Speaker 1: it in a balanced way, then it's going to enhance their.
- 4:57Speaker 2: Lives, not detract from their lives.
- 4:59Speaker 1: What are the things that he's is, don't don't play
- 5:03Speaker 1: games that are connected to the internet. Instead play games
- 5:06Speaker 1: with a console on your Telly so that there's a
- 5:10Speaker 1: defined end time.
- 5:12Speaker 3: Also that well, I guess that was my experience growing
- 5:15Speaker 3: up when I would go to my friend's place. That's
- 5:17Speaker 3: exactly why.
- 5:18Speaker 1: Well, when you turn it off, it's gone, like you
- 5:19Speaker 1: can put it back in the cupboard and it's not
- 5:21Speaker 1: constantly screaming at you, come play me again, Come play
- 5:23Speaker 1: me again. You've got free rewards, you've got free lives,
- 5:25Speaker 1: you've got this, and you've got that. You've got infinite
- 5:27Speaker 1: lives to the next thirty minutes. If you want to
- 5:29Speaker 1: do this challenge and it drags you in and forces
- 5:31Speaker 1: you to play at times that are not convenient, why
- 5:33Speaker 1: because it suits the game developers and they get to
- 5:35Speaker 1: hook you, addict you pull you in. It's really really
- 5:39Speaker 1: fascinating what he's got to say about and there's so
- 5:41Speaker 1: much more that he said.
- 5:42Speaker 3: I love how he talks about this stolen attention. Literally
- 5:46Speaker 3: they're stealing.
- 5:47Speaker 1: Well, you're currently reading from us Johann Hurry's stolen focus. Similar,
- 5:51Speaker 1: similar concept. These developers are really out too, genuinely, the mendacity.
- 5:57Speaker 1: It's so inndacious. They are literally out to get you.
- 6:00Speaker 1: That's what they're doing. They say they're not, but that's
- 6:03Speaker 1: what they're doing.
- 6:04Speaker 2: After the break.
- 6:05Speaker 1: One more thing that I just love that he had
- 6:07Speaker 1: to say about how we can break addiction cycles. Scott
- 6:18Speaker 1: Novos is a former vice president at the Walt Disney Corporation.
- 6:21Speaker 1: He also did a whole lot of stuff with Nintendo
- 6:24Speaker 1: for a number of years, and he's all about how
- 6:26Speaker 1: we can end video game time without fighting master screen
- 6:29Speaker 1: time boundaries, select safe game options. I asked him about roadblocks,
- 6:33Speaker 1: about Fortnite and about Minecraft. I just asked for a
- 6:36Speaker 1: yes or a no. I said, I don't want you
- 6:38Speaker 1: to tell me anything, just yes or no. I said roadblocks.
- 6:43Speaker 1: He gave me an answer. I said Fortnite, he gave
- 6:46Speaker 1: me an answer. Minecraft. He gave me an answer. And
- 6:51Speaker 1: I can't stop smiling because of the way that he
- 6:53Speaker 1: answered each of those questions, that's going to happen on Saturday.
- 6:56Speaker 1: If you really want to know what the guy who
- 6:57Speaker 1: develops these games or similar games is all about, he'll
- 7:01Speaker 1: be able to tell you that on Saturday.
- 7:02Speaker 2: But callie.
- 7:03Speaker 1: The second question that I asked him was what are
- 7:06Speaker 1: the rules for screens? Like tips for digital detoxes for
- 7:09Speaker 1: kids and gaming addiction.
- 7:11Speaker 2: Here's what he had to say.
- 7:13Speaker 4: If you detox right, take it away, get them out,
- 7:17Speaker 4: get them moving, get them out in a natural environment,
- 7:19Speaker 4: get them into nature, get them to decompress. It's like
- 7:22Speaker 4: taking their phones away. Man, it makes a huge difference.
- 7:26Speaker 4: Some of the tips are make sure your phone has
- 7:28Speaker 4: a bedtime, no screens in the bedroom at night. Lots
- 7:32Speaker 4: of parents think, oh, they turn the screens off, Like no,
- 7:34Speaker 4: they don't think which to you fall sit and they
- 7:35Speaker 4: get up and go play again. And teachers just ask
- 7:38Speaker 4: your teachers, it's my kid palling a sleeping class. That's
- 7:40Speaker 4: your single biggest clue that kids are sneaking more game time.
- 7:44Speaker 4: I have a friend who found their son had a
- 7:47Speaker 4: burner phone so they could be online with games. A
- 7:52Speaker 4: burner phone, Are you kidding me? Like the links they're
- 7:55Speaker 4: going to because they're hooked are just crazy. So part
- 7:59Speaker 4: of it is getting them away from that and then
- 8:02Speaker 4: getting them into an environment where they've got control. That's
- 8:06Speaker 4: the biggest thing is are these games either reinforcing their
- 8:10Speaker 4: sense of agency or these games completely deleting it? And
- 8:15Speaker 4: step one is get rid of the games that are
- 8:17Speaker 4: deleting their sense of agency. Then walk yourself through the progression.
- 8:21Speaker 4: And if you get to the end of your rope
- 8:23Speaker 4: they really can't let it go, then you probably need help.
- 8:27Speaker 1: Keyword here healthy gaming facilitates a sense of agency. Unhealthy
- 8:32Speaker 1: gaming destroys agency.
- 8:35Speaker 3: I know what we've done podcasts on this previously. We've
- 8:38Speaker 3: talked about the extremes. You know, boys who sit in
- 8:41Speaker 3: their rooms for hours and hours on end. They haven't eaten,
- 8:45Speaker 3: they haven't even gone to the bathroom.
- 8:47Speaker 1: We hear these stories or they start screaming and punching
- 8:50Speaker 1: walls when they're told to get off like this compulsive use.
- 8:53Speaker 3: Yeah, and having just had an experience where you and
- 8:56Speaker 3: I literally took ourselves away from the outside world and
- 9:03Speaker 3: had our very own detox.
- 9:05Speaker 1: Yeah, like almost almost didn't touch the phones for a
- 9:07Speaker 1: week except to take a photo or two.
- 9:09Speaker 3: I would never have imagined just how freeing it felt.
- 9:17Speaker 3: The word that comes to my mind was I was
- 9:20Speaker 3: dreading coming home.
- 9:22Speaker 1: And how long when we got home did it take
- 9:24Speaker 1: until we felt normal again? Because coming back to all
- 9:26Speaker 1: of this was so much, like it's so much weeks
- 9:30Speaker 1: of challenge and difficulty and exhaustion because of the lack
- 9:36Speaker 1: of agency we experience because these devices are so well
- 9:40Speaker 1: designed to keep on drawing us in. I actually hate it,
- 9:45Speaker 1: but I can't put it down, and I'm watching myself
- 9:49Speaker 1: do it and thinking, I teach this stuff, I understand
- 9:51Speaker 1: the science, I know what's going on inside.
- 9:53Speaker 2: My brain, and it's still getting me.
- 9:54Speaker 1: What chance of our kids got this whole conversation about kids,
- 9:59Speaker 1: agency and device. I don't know if this is the
- 10:01Speaker 1: conversation Scott thought he'd be having, but he said at
- 10:05Speaker 1: the end of it, once we hung up, he said,
- 10:06Speaker 1: that was probably one of the most provocative and maybe
- 10:09Speaker 1: even adversarial conversations I've ever had. He said, you really
- 10:12Speaker 1: ask hard questions. But he said that was so invigorating,
- 10:15Speaker 1: like that's got to be a helpful conversation for people,
- 10:17Speaker 1: which I said, I didn't try to.
- 10:19Speaker 2: Make an enemy of you. He said, no, no, no, No,
- 10:20Speaker 2: enemy's here like it was great.
- 10:22Speaker 1: But you're really asking hard questions because and I'm asking
- 10:25Speaker 1: the questions because these are the things that parents are
- 10:27Speaker 1: telling me they're grappling with.
- 10:29Speaker 2: This is what I'm grappling with, right. I mean, I'm asking.
- 10:31Speaker 1: On behalf of everyone who's listening, but I'm kind of
- 10:34Speaker 1: asking for me because this is so hard. Anyway, find
- 10:37Speaker 1: out more with this brilliant conversation that I've had with
- 10:41Speaker 1: Scott Novs this weekend. We'll drop it on Saturday for
- 10:44Speaker 1: your weekend listening pleasure. You can listen whenever it suits you.
- 10:48Speaker 1: You've got two days to get through it, and I
- 10:50Speaker 1: think you go to love it. The Happy Family's podcast
- 10:53Speaker 1: is produced by Justin Roland from Bridge Media. For more
- 10:55Speaker 1: information about making your family happier, you can visit us
- 10:59Speaker 1: a Happy families dot com dot you and check out
- 11:02Speaker 1: some of my webinars about keeping kids in healthy relationships
- 11:08Speaker 1: with their screens Happy families dot com dot au