ScareHouse Podcast 119: Nick Paradise, Kennywood’s Director of Public Relations and Social Media

Sorgatron Media Master Feed · Jul 8, 2017 · 35m

Creative Director Scott Simmons and Katie “Dudders” head to Kennywood to chat with their Director of Public Relations and Social Media, Nick Paradise. They discuss year round marketing of seasonal businesses, innovating while remembering your roots, the value of engaged fan base, and Pittsburghers’ unique bond with Kennywood Park. Operating a seasonal business now requires year round marketing. Kennywood is adding a new daytime Halloween attraction, Happy Hauntings. Running a business is like running a household, you may want to add a big addition, but you still have to pay the bills…